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The Best Kept SEO Secret: How to Find and Target Long-Tail SEO Keywords

The Best Kept SEO Secret: How to Find and Target Long-Tail SEO Keywords | Digital Marketing | Scoop.it

'Long-tail keywords are highly specific search phrases with low search volume, which communicate a certain searcher intent clearly. Because of their specificity, long-tails are usually three or more words long. 


This post will show you why long-tails are unbeatable sources of targeted traffic, and share a simple framework you can use to research long-tail keywords, optimize your pages for them, and start growing rankings'.


Read More: https://www.link-assistant.com/news/long-tail-keywords.html?fb_comment_id=672388386219529_676412355817132


Via Antonino Militello
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donhornsby's curator insight, March 1, 8:55 AM
As you optimize your pages for the newly found long-tails, remember to regularly measure your rankings and traffic for the terms so you can see which of your tactics are working best.
 
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Google Explains How They Handle The New Top Level Domains (TLDs) - Search Engine Land

Google Explains How They Handle The New Top Level Domains (TLDs) - Search Engine Land | Digital Marketing | Scoop.it
Google has published the latest on how they handle TLDs -- the new ones, the old ones and the geo-specific ones.

Via Andrew Wroblewski
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BREAKING - Google's Mobile-Friendly Update Will Not Affect Local Pack Listings

BREAKING - Google's Mobile-Friendly Update Will Not Affect Local Pack Listings | Digital Marketing | Scoop.it
Google says the local pack won't be affected by the mobile update

Via Linda Buquet :: Catalyst eMarketing
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SEO: What it Used To Be vs. What It Is Today

SEO: What it Used To Be vs. What It Is Today | Digital Marketing | Scoop.it

No doubt by now that everyone has a different approach to Search Engine Optimization (SEO). Content marketing is more about creating engagement, not just targeted keyphrases and keywords...


Via Mike Barnes
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Best of Local @ the Local Search Forum: The Big 2014 Countdown

Best of Local @ the Local Search Forum: The Big 2014 Countdown | Digital Marketing | Scoop.it
As the New Year approaches I wanted to highlight our top posts of the year and honor our most active & loyal members.

Via Linda Buquet :: Catalyst eMarketing
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10 Marketing Predictions You Should Prepare for in 2015

10 Marketing Predictions You Should Prepare for in 2015 | Digital Marketing | Scoop.it

2015 is going to be an interesting year. With the search engines making things a bit more difficult and the business world becoming more transparent, you’ll see new opportunities open up.

 

Don’t ever be afraid of change. Instead, learn to adapt. And if you can adapt before your competition, you can win.

 

Here are 10 marketing predictions for 2015: 

http://www.quicksprout.com/2015/01/05/10-marketing-predictions-you-should-prepare-for-in-2015/


Via Antonino Militello
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Media Marketing Mgmt.'s curator insight, January 13, 2015 8:44 PM

Tends happening now

ConstructoWeb's comment, March 15, 2015 3:50 PM
Easy way of your youtube video promotion http://sco.lt/5GV4YD
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Local Search Buzz! Google Local Search News Roundup

Local Search Buzz! Google Local Search News Roundup | Digital Marketing | Scoop.it
There is a ton of important new Google Local info, as well as great advice from Pros at the Local Search Forum and news from around the web

Via Linda Buquet :: Catalyst eMarketing
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Semantic + Holistic + Barnacle: 3 SEO Techniques You Probably Haven’t Heard About

Semantic + Holistic + Barnacle: 3 SEO Techniques You Probably Haven’t Heard About | Digital Marketing | Scoop.it

'Like everything else, SEO is complicated only if you are unaware of what it is. So before moving forward, it’s advisable that you get acquainted with the basics of SEO if you are new to the game.

 

Now that you have grasped the fundamentals, let’s get going with the main agenda behind producing this post: “deviating from the traditional SEO concept and introducing 3 SEO techniques you (in all probabilities) do not know about'.


Read more at: http://www.business2community.com/seo/3-seo-techniques-probably-havent-heard-0977229#!bF6Czj


Via Antonino Militello
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Ken Anderson's curator insight, August 20, 2014 4:19 PM

This is an interesting discussion.

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6 SEO and Social Secrets Every Entrepreneur Must Know and Why

6 SEO and Social Secrets Every Entrepreneur Must Know and Why | Digital Marketing | Scoop.it

Why should entrepreneurs and business owners care about integrating search and social into a marketing plan? They can't afford not to. Let the statistics speak for themselves:
 

-  72 percent of Internet users regularly use a social network and social media marketing budgets are projected to double in the next five years.

 - Every month there are more than 10.3 billion Google searches, with 78 percent of U.S. internet users researching products and services online.33 percent of organic search clicks go to the first result.

 - (SocialTimes)The top four positions, generally those considered to be "above the fold," receive 83 percent of first-page organic clicks. (Brent Carnduff)

 

Read More: http://www.huffingtonpost.com/allie-gray-freeland/6-seo-and-social-secrets-_b_5505296.html


Via Antonino Militello
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Renee Fortin's curator insight, July 4, 2014 10:00 AM

Thanks for the share!

Robbie Richards's curator insight, July 16, 2014 11:19 AM

Great article. With 97% of the US population having a cell phone within arms length 24 hrs a day, and over 50% of search with local intent taking place on mobile device, the convergence of search, mobile & now social is undeniable. As the post indicates, if you're not in the top 5 positions in Google you (pretty much) don't exist. Great read!

Patricia Lynn's curator insight, June 29, 2016 2:04 PM
6 SEO and Social Secrets Every Entrepreneur Must Know and Why
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New Google Local Option - Switch Place Page Over to a G+ Brand Page

New Google Local Option - Switch Place Page Over to a G+ Brand Page | Digital Marketing | Scoop.it

This option allows you to DISCONNECT your Place page (reviews & ability to rank on search/maps) from the existing Local G+ social page... and move all the Local stuff over to the G+...


Via Linda Buquet :: Catalyst eMarketing
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SEO Alien

SEO Alien | Digital Marketing | Scoop.it

Guest posting, better yet, bulk guest posting gets a huge slap from Google, just ask PostJoint.com who just got de-index from Google. Ok, so they still appear on Yahoo... but the whole reasoning fo...


Via Mike Barnes
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Why Strong Social Media Benefits Your SEO

Why Strong Social Media Benefits Your SEO | Digital Marketing | Scoop.it

Having a strong social media presence is so important, and some business owners just can’t wrap their head around it, especially the older generation. 

 

Even if you take SEO out of the picture it is still crucial to have an online social media presence. Times are changing and social media is now more important than ever. Getting back on track, here are some reasons that you need to include social media in your marketing and SEO strategy.

 

Read more at: http://www.business2community.com/seo/strong-social-media-benefits-seo-0889168#!PEltj


Via Antonino Militello
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Webgrrl's curator insight, May 23, 2014 8:50 PM

Having a strong social media presence is so important, and some business owners just can’t wrap their head around it, especially the older generation. 

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Social Media Makeover | Impala Digital

Social Media Makeover | Impala Digital | Digital Marketing | Scoop.it
Are you keeping up with the constant updates and changes you need to make on your Social Media Platforms? Our Social Media Makeover will help.
Impala Digital's insight:

Is it time for a Social Media Makeover?

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No More Tricks: 5 Ways to Create Content That Google Wants to Rank

No More Tricks: 5 Ways to Create Content That Google Wants to Rank | Digital Marketing | Scoop.it

'You might not want to hear this...but the fact is that your content may not deserve to rank #1 in search engines. Only one piece of content can rank first for each search query'.

 

Read more: http://www.quicksprout.com/2015/07/22/no-more-tricks-5-ways-to-create-content-that-google-wants-to-rank/


Via Antonino Militello
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Best Local SEO Tools & Software? Top Resources Here

Best Local SEO Tools & Software? Top Resources Here | Digital Marketing | Scoop.it
The largest repository of all the best posts about Local Search Tools online. 97 posts to date. Come join us!

Via Linda Buquet :: Catalyst eMarketing
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The 100 Most Useful Websites on the Internet

The 100 Most Useful Websites on the Internet | Digital Marketing | Scoop.it

Back in September 2014, it was estimated that there are now overone billion websites on the internet, with that number increasing every second. With so many sites out there, it can be extremely difficult to locate a resource that will actually fulfil your needs and help you with your projects or inquires. Fortunately, the list below features over 100 websites you can use for almost any creative project, intellectual research or simply for fun!

 

TallTweets lets you write tweets longer than 140 characters, and Tubemogel.com allows you to upload video to multiple sites at once, including Youtube. Wordle.net helps to summarise large pieces of text by creating a word cloud of the most common words, and Wolframalpha will answer almost anything immediately so you don’t have to rummage through Google. Check out the list below and let us know about any great resource websites that you use....


Via Jeff Domansky
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Nedko Aldev's curator insight, March 18, 2015 2:59 AM

 

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Nedko Aldev's curator insight, March 18, 2015 4:02 AM

 

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Venkatesh Iyer (venkyiyer.com)'s curator insight, March 25, 2015 6:07 AM

You just can't fail to find a few of specific interest to you here.

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Which Social Media Platforms should your Business use?

Which Social Media Platforms should your Business use? | Digital Marketing | Scoop.it
Which Social Media Platforms should your Business use? Choose the right Social Media Channels and stop wasting time. See this useful Infographic.
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Good Riddance To Social Search

Good Riddance To Social Search | Digital Marketing | Scoop.it

''The basic idea behind social search was that with all of the links and reviews we share on social media, search results could be made more relevant by including (and highlighting) that data right on the search results page. Because somebody you knew also shared (or liked, or +1’ed) a story, the theory was it was likely more interesting to you, too.

 

Sounds good in theory, but in reality, it just cluttered up your search results'.

 

Read More: http://techcrunch.com/2014/12/28/good-riddance-to-social-search/


Via Antonino Militello
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Mike Blumenthal Unmasks the Pigeon Update: Hangout Video

Mike Blumenthal Unmasks the Pigeon Update: Hangout Video | Digital Marketing | Scoop.it
Professor Maps shares the latest info about the Pigeon update

Via Linda Buquet :: Catalyst eMarketing
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IBM reveals five innovations that will change our lives within five years

IBM reveals five innovations that will change our lives within five years | Digital Marketing | Scoop.it
Today IBM is unveiling its annual 5 in 5 -- five predictions about technology innovations that will change our lives within the next five years.

Via TechinBiz
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Richard Stadler's curator insight, December 18, 2013 4:47 AM

IBM normally helps their vision of the future to happen...

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How to Optimize Post Content On Social Platforms

How to Optimize Post Content On Social Platforms | Digital Marketing | Scoop.it

A few general suggestions on how to optimize post content.

Read more at: http://www.business2community.com/social-media/optimize-post-content-everywhere-0914222#!2EFDX


Via Antonino Militello
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Sue Walsh's curator insight, June 24, 2014 12:12 AM

A great comparison-o-graphic!

Therese Torris's curator insight, June 24, 2014 4:21 AM

Interesting hands-on advice/check list on how to post on social media. The copy of the infographic on the Web site where is it was scooped is too blurred to read, better go to the original : http://www.mycleveragency.com/blog/2014/06/create-perfect-posts-linkedin-blog-youtube-tumblr-vine-google-facebook-twitter-version-5-infographic/

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We’re No Longer Building Links for Clients....and here’s why - Contrado Digital

We’re No Longer Building Links for Clients....and here’s why - Contrado Digital | Digital Marketing | Scoop.it
You may think we have gone mad, as links are still a ke […]
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Social Media Marketing Services in Warrington and Cheshire

Social Media Marketing Services in Warrington and Cheshire | Digital Marketing | Scoop.it
Hints, Tips and Suggestions to promote your Business using Social Media Marketing. If you are a local Business in Warrington or Cheshire, give us a call.
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7 Ways to Increase Traffic on Your Company Social Media Channels

7 Ways to Increase Traffic on Your Company Social Media Channels | Digital Marketing | Scoop.it

Are you unsure about the best way to manage your company’s social media presence? Here are 7 simple tips to help you get more traffic.


Via Mike Barnes
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donhornsby's curator insight, June 4, 2014 9:34 AM

A great review of how to increase traffic for your pages.

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Local businesses lesson in digital marketing: Brand not on GooglePlus? Idiots.

Local businesses lesson in digital marketing: Brand not on GooglePlus? Idiots. | Digital Marketing | Scoop.it

 

Google Plus is the most underutilized way to reach an audience on the world’s leading search engine, Sullivan said. The social media site, launched in 2011, has yet to reach Facebook’s level of popularity, but brands that use the service get an info box that pops up on related Google searches — essentially free advertising, Sullivan said.

 

“If you’re a brand and you’re not on Google Plus right now, you are an idiot,” he said. “Take the big space they’re giving you.”

 


Via Jaana Nyström, PUSH
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