Digital Marketing
36 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Vikram Mohan
Scoop.it!

5 Brilliant Tips From Content Marketing Experts - Business 2 Community

5 Brilliant Tips From Content Marketing Experts - Business 2 Community | Digital Marketing | Scoop.it
Business 2 Community
5 Brilliant Tips From Content Marketing Experts
Business 2 Community
Content marketing continues to be one of the most effective ways to market a product, service or brand. When done well, the results can be astonishing.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

7 ideas to drastically improve your digital marketing - iMedia Connection

7 ideas to drastically improve your digital marketing - iMedia Connection | Digital Marketing | Scoop.it
7 ideas to drastically improve your digital marketing
iMedia Connection
Far too often, we marketers tend to "roll-over" our marketing plans from year-to-year. We rarely take the time to step back to get a fresh perspective.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

Why B2B Marketers Need a New Marketing Campaign Model

Why B2B Marketers Need a New Marketing Campaign Model | Digital Marketing | Scoop.it
Marketers have long used campaigns as the basis for planning marketing efforts. For decades, the campaign paradigm provided a useful way to organize marketing activities and link those activities to marketing objectives.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

7 Highly Promotable Forms of Content Marketing

7 Highly Promotable Forms of Content Marketing | Digital Marketing | Scoop.it
Here are the most popular forms of content marketing assets, as well as advice on when to use them. (Here's a cheat sheet for you. >> 7 highly promotable forms of content #marketing.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

2014 Digital Marketing Trends

What does the future hold for digital marketing in 2014? This video explores where online marketing is headed in 2014 and beyond- Plus offers stats on conten...
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

The State of Content Marketing 2014 infographic — It's All About ...

The State of Content Marketing 2014 infographic — It's All About ... | Digital Marketing | Scoop.it
Last week we launched the Oracle Eloqua Community report: The State of Content Marketing 2014. Together with our friends at LookBook HQ we sought to benchmark content marketing with specific insight into earned, ...
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

A new style of Indian campaign - The Economist (blog)

A new style of Indian campaign - The Economist (blog) | Digital Marketing | Scoop.it
Daily Mail
A new style of Indian campaign
The Economist (blog)
Attractive links to its news articles run on the home-pages of Slate, the Independent, Time and other international clients served by Outbrain, a content-marketing firm.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

How to Recruit the Content Marketing Dream Team

How to Recruit the Content Marketing Dream Team | Digital Marketing | Scoop.it
A truly great staff is made up of different types of people, placed in the positions they’re best at. Building your content marketing team is no different; you must select the best combination of players with different core strengths.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

7 Things You Thought You Knew About Content Marketing That Were Wrong! - Business 2 Community

7 Things You Thought You Knew About Content Marketing That Were Wrong! - Business 2 Community | Digital Marketing | Scoop.it
Business 2 Community
7 Things You Thought You Knew About Content Marketing That Were Wrong!
Business 2 Community
7 Things You Thought You Knew About Content Marketing That Were Wrong!
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

How to Win (and Lose) at Event Marketing – Marketo.com

How to Win (and Lose) at Event Marketing – Marketo.com | Digital Marketing | Scoop.it
Any event in today's digital world has a lot of possible touch-points, so where do you start? What should you skip? Here's how to win your marketing before, during, and after an event.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

5 Rock n Roll Quotes to Inspire Content Marketing Greatness

5 Rock n Roll Quotes to Inspire Content Marketing Greatness | Digital Marketing | Scoop.it
Marketing Profs Chief Content Officer Ann Handley has a brilliant formula for creating epic content; useful x enjoyable x inspired = innovative.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

Slideshow: 10 Critical Digital Marketing Questions to Ask Your ...

Slideshow: 10 Critical Digital Marketing Questions to Ask Your ... | Digital Marketing | Scoop.it
A list of top questions that clients should be asking their agency partners about digital marketing at the start of 2014.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

The best email marketing campaigns of 2013 - Campaign Monitor

The best email marketing campaigns of 2013 - Campaign Monitor | Digital Marketing | Scoop.it
After crunching some numbers around email volumes this holiday season, we happened on a trend that won't come as a surprise to most email marketers: Over the past few years, the average number of campaigns our ...
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

5 Frightening Facts About Content Marketing in 2014 - Business 2 Community

5 Frightening Facts About Content Marketing in 2014 - Business 2 Community | Digital Marketing | Scoop.it
Business 2 Community
5 Frightening Facts About Content Marketing in 2014
Business 2 Community
Content marketing has become the biggest component of any search engine optimization and social media marketing strategy.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

Ten Event Marketing Ideas Using Social Media

Ten Event Marketing Ideas Using Social Media | Digital Marketing | Scoop.it
Ten Event Marketing Ideas Using Social Media. http://t.co/mib911gCOR
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

White Paper - 5 Essential Tips to Optimize Your Social Media Marketing Campaigns

White Paper - 5 Essential Tips to Optimize Your Social Media Marketing Campaigns | Digital Marketing | Scoop.it
White Paper - 5 Essential Tips to Optimize Your Social Media Marketing Campaigns http://t.co/Yz8uPdsU6h
more...
No comment yet.
Rescooped by Vikram Mohan from Digital-News on Scoop.it today
Scoop.it!

Email Marketing Quick Tips: Focus on Calls-to-Action | Kapost Content Marketeer

Email Marketing Quick Tips: Focus on Calls-to-Action | Kapost Content Marketeer | Digital Marketing | Scoop.it
Chronicling the Content Marketing Revolution

Via Thomas Faltin
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

Our 11 Step Content Marketing “Campaign” Process | Tresnic Media

Our 11 Step Content Marketing “Campaign” Process | Tresnic Media | Digital Marketing | Scoop.it
While inbound marketing is more of a philosophy that is not defined by individual campaigns, there can be a more defined content marketing “campaign” process.
more...
No comment yet.
Rescooped by Vikram Mohan from Social Media and Marketing
Scoop.it!

3 Social Media Marketing Strategy Traps to Avoid at All Costs - Jeffbullas's Blog

3 Social Media Marketing Strategy Traps to Avoid at All Costs - Jeffbullas's Blog | Digital Marketing | Scoop.it
You might think your social media marketing strategy is awesome, but do your customers? Here are 3 social media marketing strategy traps to avoid

Via Bonnie Manis
more...
Scooped by Vikram Mohan
Scoop.it!

Create More Effective Content Marketing with the Active Reading ...

Create More Effective Content Marketing with the Active Reading ... | Digital Marketing | Scoop.it
Top-tier marketers win the war for engagement by using "active reading" to engage with text. Learn how to create epic content marketing through active reading.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

6 Ways to Measure B2B Content Marketing Performance

6 Ways to Measure B2B Content Marketing Performance | Digital Marketing | Scoop.it
CMI research has found that content marketing clients understandably want to be able to tell how their organization is doing in relation to its peers. Find out how to demonstrate B2B content market...
more...
No comment yet.
Rescooped by Vikram Mohan from Digital Marketing
Scoop.it!

How to Win (and Lose) at Event Marketing – Marketo.com

How to Win (and Lose) at Event Marketing – Marketo.com | Digital Marketing | Scoop.it
Any event in today's digital world has a lot of possible touch-points, so where do you start? What should you skip? Here's how to win your marketing before, during, and after an event.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

Event Marketing Best Practices - BusyConf

Event Marketing Best Practices - BusyConf | Digital Marketing | Scoop.it
Event marketing is one method for promoting products and services. By following a few best practices, a company can organize an event with a successful return on investment. The point of event mark...
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

6 Steps To Being A Social Media Marketing Success - Business 2 Community

6 Steps To Being A Social Media Marketing Success - Business 2 Community | Digital Marketing | Scoop.it
6 Steps To Being A Social Media Marketing Success
Business 2 Community
Being a social media marketing success also means building a team that believes in your business.
more...
No comment yet.
Scooped by Vikram Mohan
Scoop.it!

How To Use Content Marketing To Drive Event Attendance

How To Use Content Marketing To Drive Event Attendance | Digital Marketing | Scoop.it
Content marketing works for business as well as for events. Read this detailed post about how to harness content marketing to drive event attendance. (New blog post: How To Use Content Marketing To Drive Event Attendance: Content marketing is ...
more...
No comment yet.