digital marketing
13 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Phill Marsden
Scoop.it!

5 Digital Marketing Metrics That Aren't Very Important

5 Digital Marketing Metrics That Aren't Very Important | digital marketing | Scoop.it
Here are five digital marketing metrics to chop, and which stats should populate their places.
more...
No comment yet.
Scooped by Phill Marsden
Scoop.it!

Guide To The Best Social Media Tools For Healthcare Goals

Guide To The Best Social Media Tools For Healthcare Goals | digital marketing | Scoop.it
The temptation with social media can be to jump on the bandwagon and establish a presence on every platform - but some platforms match your goals better than others. Here is a useful infographic on...
more...
No comment yet.
Rescooped by Phill Marsden from Digital Health & Pharma
Scoop.it!

How to use SEO correctly - FEATURE - General articles - Marketing and Communications - PMLiVE

How to use SEO correctly - FEATURE - General articles - Marketing and Communications - PMLiVE | digital marketing | Scoop.it
“ Marketing and Communications | FEATURE | General | How to use SEO correctly - How to execute digital: Faisal Ahmed discusses the best ways pharma companies can make sure their sites are picked up by search engines | PMLiVE...”
Via Julie O'Donnell
more...
No comment yet.
Scooped by Phill Marsden
Scoop.it!

Infographic: Doctors Prescribing More Mobile Health Apps

Infographic: Doctors Prescribing More Mobile Health Apps | digital marketing | Scoop.it
According to the most recent industry data available, doctors are beginning to encourage patients to use mobile health apps in numbers that would have been
more...
No comment yet.
Rescooped by Phill Marsden from Pharma Digital News
Scoop.it!

Infographic: Digitally-native HCPs - PMLiVE

Infographic: Digitally-native HCPs - PMLiVE | digital marketing | Scoop.it
“ #Infographic: Digitally-native HCPs: Key data on the how doctors' use of #digital is changing http://t.co/N3VNcXxoqG via @PMLiVEcom”
Via Richard Baxter
more...
No comment yet.
Rescooped by Phill Marsden from Pharma Digital News
Scoop.it!

What Health Care Can Learn From Amazon

What Health Care Can Learn From Amazon | digital marketing | Scoop.it
“ A doctor rarely praises an electronic health-record system for being easy to use or improving care.”
Via Richard Baxter
more...
No comment yet.
Rescooped by Phill Marsden from Pharma: Trends and Uses Of Mobile Apps and Digital Marketing
Scoop.it!

Pharma: Best to have 1 emarketing person per brand |

Pharma: Best to have 1 emarketing person per brand | | digital marketing | Scoop.it
“While I understand that most pharma companies are under a lot of budget pressures due to increasing costs of drug development and some big name brands coming off patent it's essential that your digital marketing is done ...”
Via eMedToday
more...
No comment yet.
Scooped by Phill Marsden
Scoop.it!

Pharmaceutical Marketing

Pharmaceutical Marketing | digital marketing | Scoop.it
Healthcare-TheRiseOfPatientCommunities
more...
No comment yet.
Rescooped by Phill Marsden from Internet of Things & Wearable Technology Insights
Scoop.it!

Apple, please use this gorgeous FuelBand-inspired concept design for the iWatch

Apple, please use this gorgeous FuelBand-inspired concept design for the iWatch | digital marketing | Scoop.it
Last year saw a flurry of rumors about Apple launching a potential 'iWatch' wearable device, and with a flurry of rumors came a flurry of concept designs.One of my favorites was Thomas Bognor’s in October, which TNW’s former CEO Zee M Kane called “sexy as hell”. And that it was, but there was a problem – the horizontally oriented UI would have been impossible to use...
Via Jeff Domansky
more...
No comment yet.
Rescooped by Phill Marsden from MarketingHits
Scoop.it!

Is Jelly The Next Twitter? Use Biz Stone’s Q&A App For Business

Is Jelly The Next Twitter? Use Biz Stone’s Q&A App For Business | digital marketing | Scoop.it
Not so long ago (7 years, to be exact), this thing called Twitter came into being. When this micro-blogging tool hit the Interwebs, there were two kinds of people that were using it; those who saw the potential and experimented, and those who tried using it, but really couldn’t get the point of it. In fact, it was doubtful that even the co-founders of Twitter could even imagine how popular and important the app would be, less than a decade down the road.

Via Brian Yanish - MarketingHits.com
more...
malek's curator insight, January 24, 2014 9:11 AM

Brian, I've been scratching my head for the past few hours about Jelly. Not sure wha't unique about? Just compare with Yahoo Answer and Quora. 

Marie Clement's curator insight, January 29, 2014 10:21 AM
I can really see how this can work for engaging with your audience - especially questions about how do I ... etc - could help to position you as an expert in your field - I've not done much with it yet though!
Scooped by Phill Marsden
Scoop.it!

How Google Is Stealing Pharma Website Traffic

How Google Is Stealing Pharma Website Traffic | digital marketing | Scoop.it
Google has been on a long-running quest to optimize how medical information is displayed within search results. Case in point, the Google Health OneBox or Medication OneBox. These small boxes of in...
more...
No comment yet.
Rescooped by Phill Marsden from PHARMA NEWS, MULTICHANNEL & CROSSCHANNEL MAKETING
Scoop.it!

9 ways Pharma can use visuals to boost its social media presence

9 ways Pharma can use visuals to boost its social media presence | digital marketing | Scoop.it
Great article from @bstormdigital on 9 ways pharma can use visuals to boost social media presence. http://t.co/XZ5llg6voj #pharmamktg
Via Olivier Delannoy, Lionel Reichardt / le Pharmageek
more...
No comment yet.
Rescooped by Phill Marsden from Digital Health & Pharma
Scoop.it!

First mobile medical app to get CE Mark in UK | mobihealthnews

First mobile medical app to get CE Mark in UK | mobihealthnews | digital marketing | Scoop.it
While AirStrip just announced that it had secured a CE Mark for its suite of mobile medical applications last week, it may have not been the very first medical app to secure a CE Mark and be publicly available in the UK market. Another app, created in cooperation with a team of UK-based plastic surgeons, apparently carries that distinction.
Via Julie O'Donnell
more...
No comment yet.
Rescooped by Phill Marsden from Pharma Digital News
Scoop.it!

Infographic: How Are Patients Using Technology?

Infographic: How Are Patients Using Technology? | digital marketing | Scoop.it
“ Last week, MHW shared a fascinating new infographic from Scott Frangos, President of WebDirexion LLC, which explores how hospitals are using social media in”
Via Richard Baxter
more...
No comment yet.
Rescooped by Phill Marsden from Pharma Digital News
Scoop.it!

Delivering Better Patient Experience With Digital Tools - Infographic

Delivering Better Patient Experience With Digital Tools - Infographic | digital marketing | Scoop.it
“ Digital tools can help deliver a better patient experience, with improved results, at lower costs. Although the digital health market is still evolving, the infographic below shows the wide range o...”
Via Richard Baxter
more...
No comment yet.
Rescooped by Phill Marsden from Digital for Pharma
Scoop.it!

Why trusted online doctor networks boost pharma sales

Why trusted online doctor networks boost pharma sales | digital marketing | Scoop.it
“ The digital nature of communications in the pharma industry has resulted in online doctor networks. Find out why these are in demand.”
Via COUCH Medcomms, Claudio Bini
more...
No comment yet.
Rescooped by Phill Marsden from Business Brainpower with the Human Touch
Scoop.it!

40+ Free Tools And Sites For Creating Presentations

40+ Free Tools And Sites For Creating Presentations | digital marketing | Scoop.it
“There is a time when only Power Point was used for creating presentations and slides. But now there are so many advanced sites and wonderful Apps are easily available in the internet. If you are planning to create an eye-catching and outstanding presentation then have a look at this collection. In this collection you will find 40+ superb sites and Apps that surely help you to creating your masterpiece and most important is they all are easy to use.”
Via The Learning Factor
more...
No comment yet.
Scooped by Phill Marsden
Scoop.it!

Race Yourself - exercise is changing

Race Yourself - exercise is changing | digital marketing | Scoop.it
Life isn't a competition, it's a race. A race for one. Don't push to one-up, push to improve. Visualise it.
more...
No comment yet.
Rescooped by Phill Marsden from Healthy Advertising
Scoop.it!

WIKIPEDIA TOP SOCIAL MEDIA SITE FOR RX CONVERSION |

WIKIPEDIA TOP SOCIAL MEDIA SITE FOR RX CONVERSION | | digital marketing | Scoop.it

Via Pere Florensa
more...
No comment yet.