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Digital Marketing
News and insights about all things digital marketing: social media, search, mobile, lead generation, website design, and more
Curated by Diane Tira
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32 Ways to Squeeze Leads Out Of Your Next Marketing Campaign

32 Ways to Squeeze Leads Out Of Your Next Marketing Campaign | Digital Marketing | Scoop.it
Fresh out of lead generation ideas? You're in luck. Here's an epic roundup of 32 tactics that will fill your pipeline with new leads.
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9 Ways to Leverage Remarketing and Retargeting

9 Ways to Leverage Remarketing and Retargeting | Digital Marketing | Scoop.it
Explore the fundemental ways to leverage remarketing and retargeting. Gary Victory walks us through 9 specific ways to maximise your marketing approach.
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How to Optimize Your Call to Action Buttons for Conversion

How to Optimize Your Call to Action Buttons for Conversion | Digital Marketing | Scoop.it
If you had to pack all your conversion power into one tiny space, it would be the call to action button. These 8 tips help you get the most from it.
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5 Ways to Find Leads and Customers on Twitter

5 Ways to Find Leads and Customers on Twitter | Digital Marketing | Scoop.it
Have you used Twitter to find qualified leads? This article shows how to find leads and customers on Twitter, engage them and drive them to your products.
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39 Resources for Understanding the Science & Psychology Behind Great Marketing

39 Resources for Understanding the Science & Psychology Behind Great Marketing | Digital Marketing | Scoop.it
We all know that a deep understanding of psychology will make us better marketers, but determining exactly where to start if we want to learn more about the psychology of marketing can feel daunting.
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7 Content Marketing Lessons Learned from Losing 225,418 Visitors a Month

7 Content Marketing Lessons Learned from Losing 225,418 Visitors a Month | Digital Marketing | Scoop.it
During its peak, the KISSmetrics blog received 768,766 visitors a month and was growing at a rapid pace. Can you guess what our monthly traffic is now?
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3 Social Media Tools That Help Marketers Save Time

3 Social Media Tools That Help Marketers Save Time | Digital Marketing | Scoop.it
How much of your day is spent on recurring social media activities? This article addresses 3 time-consuming areas and shares time-saving social media tools.
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Face It! It's Time to Diversify Your Social Media Efforts | SEJ

Face It! It's Time to Diversify Your Social Media Efforts | SEJ | Digital Marketing | Scoop.it
There are plenty of reasons why it would be wise for businesses to diversify their social media strategy.
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10 Changes to the Facebook Page Layout: What Marketers Need to Know |

10 Changes to the Facebook Page Layout: What Marketers Need to Know | | Digital Marketing | Scoop.it
Have you noticed some big changes in your Facebook Page? The article shows 10 changes to your Facebook Page layout.
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12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [Infographic]

Learn about the reasons you should be incorporating visual content into your marketing campaigns in this infographic from Digital Marketing Philippines.
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Socially Stephanie: The Social Media Content Funnel

Socially Stephanie: The Social Media Content Funnel | Digital Marketing | Scoop.it
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The Backbone of Facebook Ads Strategy and How to Master It

The Backbone of Facebook Ads Strategy and How to Master It | Digital Marketing | Scoop.it
To succeed in social advertising takes a solid Facebook ads strategy. Skillful targeting is the backbone to that strategy. Check out these tips.
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The Ultimate Beginner's Guide To Finding Your Audience In Social Media

The Ultimate Beginner's Guide To Finding Your Audience In Social Media | Digital Marketing | Scoop.it
Social media marketing platforms are constantly evolving, so newcomers are at a disadvantage compared to those who’ve been around the social media block over the last decade. There are more platforms to learn, more features to leverage, and larger audiences to engage. For small or new businesses venturing into social media marketing for the first […]
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How to Build Brand Awareness for Your Business

How to Build Brand Awareness for Your Business | Digital Marketing | Scoop.it
You have many options when it comes to marketing your business. Naturally, you might be wondering where you should start or what channels you should use to ach
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24 Split Testing Tools to Boost Conversions

24 Split Testing Tools to Boost Conversions | Digital Marketing | Scoop.it
Split testing is one of the best ways to work out which resources work best. Here are 24 split testing tools to help you find issues and boost conversions.
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9 Informative Infographics To Guide Your Visual Content Marketing

9 Informative Infographics To Guide Your Visual Content Marketing | Digital Marketing | Scoop.it
9 informative infographics to help guide your visual content marketing, explaining why we love images and videos in the content we read, share, and enjoy.
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How to Get Started With Social Media Marketing

How to Get Started With Social Media Marketing | Digital Marketing | Scoop.it
Do you need a beginner's guide to get started with social media? This article helps you get started with an essential how-to guide, no experience required.
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Got Fake Facebook Fans? How to Protect Your Facebook Page

Got Fake Facebook Fans? How to Protect Your Facebook Page | Digital Marketing | Scoop.it
Do you have fake fans on your page? This article shows how to spot fake Facebook fans and what to do about them.
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8 Effective Targeting Strategies for Building Facebook Page Likes

8 Effective Targeting Strategies for Building Facebook Page Likes | Digital Marketing | Scoop.it
If you want to build a highly relevant Facebook audience, you need to target the right people. Here are eight groups to start with today...
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How to Use Visual Content for Real-Time Engagement

How to Use Visual Content for Real-Time Engagement | Digital Marketing | Scoop.it
Is visual content part of your social media strategy? This article shows four ways you can use visual content to motivate real-time interaction.
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5 Data-Driven Ways to Get Your Facebook Post Seen by Your Audience - Search Engine Journal

5 Data-Driven Ways to Get Your Facebook Post Seen by Your Audience - Search Engine Journal | Digital Marketing | Scoop.it
If you’ve been struggling with Facebook lately for your brand page, don’t think you’re alone. Between changes to the layout of brand pages, News Feed algor
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Facebook Ads: Creative Application to Help Your Marketing |

Facebook Ads: Creative Application to Help Your Marketing | | Digital Marketing | Scoop.it
Social Media Marketing Podcast 102, in this episode Rick Mulready shares creative and inexpensive ways to use Facebook ads to market your business.
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The Fundamental Checklist For Website Navigation Design & Architecture - Part 1

The Fundamental Checklist For Website Navigation Design & Architecture - Part 1 | Digital Marketing | Scoop.it
People make assumptions about website navigation, often to the detriment of findability. We assume that the web designer or developer is naturally knowledgeable about effective site navigation. Does the designer’s or developer’s home page have a jquery homepage slider that takes up the majority of the screen? Or cool drop-down and fly-out menus? Granted, any […]
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How to Decrease Your Website's Bounce Rate [Infographic]

How to Decrease Your Website's Bounce Rate [Infographic] | Digital Marketing | Scoop.it
Learn how to decrease your website's bounce rate and improve your site's performance with this infographic from QuickSprout.
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Jon Parker's curator insight, July 18, 1:33 AM

Here are some useful strategies we use at the SPACE UX labs with brands looking to improve their conversion rates (produced by Quicksprout)

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How to Get More Leads With Creative Social Tactics |

How to Get More Leads With Creative Social Tactics | | Digital Marketing | Scoop.it
Are you using marketing tactics for each stage of the buyer lifecycle? Use these tactics to engage customers and get more leads.
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