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All Things Digital Marketing
Digital Marketing Leverages the Latest Technology, Tools and Information to Raise Awareness, Generate Leads and Drive Sales.
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Rescooped by Elizabeth Smith from Website Development Trends
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10 ½ Ways to Take Advantage of "Social SEO" - Forbes

10 ½ Ways to Take Advantage of "Social SEO" - Forbes | All Things Digital Marketing | Scoop.it
As Search Engines evolve and continue to look for legitimate ways to determine rankings, social media continues to become a more important factor.

Via Simon Steed
Elizabeth Smith's insight:

Key steps you can employ to increase your search engine rankings via social media.

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Infographic: Why Content for SEO

Infographic: Why Content for SEO | All Things Digital Marketing | Scoop.it
Content marketing and SEO go hand in hand. When creating content for SEO, you should be focusing on the quality of the content over the quantity. Keeping that in mind, the infographic below from Brafton, explores how ...

Via Anthony Burke
Elizabeth Smith's insight:

SEO is an essential component in your content marketing efforts. 

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Angela Watkins's curator insight, February 17, 2013 7:30 PM

I would believe that quality rules over quantity.  

Anthony Hall's curator insight, February 19, 2013 7:34 PM

With all of the buzz going on about Social Media, I am finding that people are shying away from SEO and Search Engine Marketing.  However, the truth is that it is still very viable and should not be discarded from your marketing bag of tricks.

As a matter of fact, SEO and Social Media blend very nicely together as one feeds into the other.  

Now, you don't have to be a super SEO guru to get the benefits from it.  Learning how to identify high traffic keywords in your niche that you can optimize your content with is easier than you might think.  

Then, by following some simple guidelines for how to structure and optimize your content, you will find that the bulk of the work is practically en-grained in the process of creating the content in the first place; once you get the hang of it.

 

Then, simply by sharing your content across your social networks, you can build a web of related information which will, by the nature of the internet, boost your website rankings which will cause a website to gain even more traffic.

 

There are plenty of places online you can learn the simple side of SEO for free.  Be sure you make some time to either learn it yourself or invest some money in having someone handle it for you.

Luke Hancock - H&H Social Design's curator insight, April 17, 2013 4:43 PM

Glad Adrian emphasized quality of content over quantity. Great infographic. 

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Content Marketing: A Game of Skill

Content Marketing: A Game of Skill | All Things Digital Marketing | Scoop.it

Here's a fun infographic from Fisher Vista, turning content marketing into a board game.

 

Scrabble, anyone?

Elizabeth Smith's insight:

Quality content serves as a core foundational element to your content marketing strategy. 

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Patrizia Splendiani's curator insight, January 20, 2013 4:45 AM

Play the game...

James A Smith MCIM's curator insight, February 4, 2013 4:38 AM

How is your game? Nice visual - easy to share and educate - perfect peice fo content!

Angela Watkins's curator insight, February 4, 2013 2:39 PM

You need to use different avenues for your content marketing.  I use several:  blogs, social media, writing profiles, etc.

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Evolving Your SEO: Moving Toward a Content Marketing Approach

Evolving Your SEO: Moving Toward a Content Marketing Approach | All Things Digital Marketing | Scoop.it
Brands that learn how to evolve their approach to SEO and content to fit this new world will emerge on top. Here’s how to take an SEO perspective on content and merge it with content strategy, editorial, distribution, and planning.
Elizabeth Smith's insight:

Discover key steps to incorporate SEO tactics with your content marketing strategy.

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