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10 Crucial Strategies for Building a Better Business Website

10 Crucial Strategies for Building a Better Business Website | Digital Marketing | Scoop.it

Via Daniel Watson
iMet Global's insight:

Engagement. That is the keyword. And given that content is the very structure upon which all online branding takes place, it is vital to get it right on your website. The website is usually the first part of the online positioning kit for a brand.

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Suchitra Mishra's curator insight, January 9, 3:17 AM

A business website needs to be a "work in progress" for it to remain effective...

WEDCBiz's curator insight, January 9, 5:27 PM

Building a strong online presence takes time and effort but is well worth the investment.

Marcellus Maxximus's curator insight, January 13, 2:13 AM

I found this interesting because it told you ways to make your site better which in return will promote products and things of yours better. It was a good read. And with a better site means more people will likely go on it. 

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Rescooped by iMet Global from Entrepreneurship, Innovation
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Jeremiah Owyang: Profiting From A Collaborative Economy

Jeremiah Owyang: Profiting From A Collaborative Economy | Digital Marketing | Scoop.it
It’s being called the “Sharing Economy,” “Mesh Economy,”  “Collaborative Consumption,” and now the “Collaborative Economy.” Whatever term prevails, it’s about a more efficient way of...

Via Marylene Delbourg-Delphis
iMet Global's insight:

The Peer to Peer approach is an emerging reality that we will need in the coming decade - the sheer efficiency of the model is what makes it a winning concept!

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Rescooped by iMet Global from Designing design thinking driven operations
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Great Thought Leaders Offer 49 Predictions for 2014!!!

Great Thought Leaders Offer 49 Predictions for 2014!!! | Digital Marketing | Scoop.it
ADOTAS — With the first full business week of 2014 rapidly coming to an end, so too is our coverage [...]

Via Eric_Determined / Eric Silverstein, Fred Zimny
iMet Global's insight:

Marketing is entering a whole new dimesion and these thought leaders are right in their predictions. The gamut of activities is expanding and changing literally every year with apps, tools and related businesses striving to keep up. 

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Eric_Determined / Eric Silverstein's curator insight, January 9, 10:57 PM

Great insight from 23 Influencers who share their thoughts on 2014.


2014 will certainly be the year of the customer, share your thoughts on some of the trends they foresee.

Jill McLachlan's curator insight, January 10, 4:48 AM

Mostly around marketing, but still some interesting predictions for 2014 - and beyond. May 'The internet of things' be with you!

Ranjit Kovilinkal's curator insight, January 10, 11:47 PM

Customer experience management, customer engagement, life time value, localization, digitization, mobility, big data, transparency, content, customization, personalization. Is customer finally the KING!?

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Search Engine Optimization vs Social Media Engagement - Remarkable Marketers

Search Engine Optimization vs Social Media Engagement - Remarkable Marketers | Digital Marketing | Scoop.it
Is SEO dying or is it already dead?The search engines seem to still be at the top of the list with regards to generating web traffic, but is their spot a (Search Engine Optimization vs Social Media Engagement http://t.co/sfcHaDmzXm
...
iMet Global's insight:

With the advent of new age marketers, it only seems fitting that Google should be working doubly hard to get its customers an optimum experience every time they use the search engine. The constant updates on Google's part is a matter of ensuring that it does its job well!

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Why You Need to be on Social Media

Why You Need to be on Social Media | Digital Marketing | Scoop.it
If you are a private citizen with no business concern at all, then there is no great need for you to be on social media. The main reason that many private citizens are on it is because it is fun.
iMet Global's insight:

Without a social media presence, the positioning of a brand, a personality or a business will be incomplete. This article successfully covers points in that direction.

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Rescooped by iMet Global from Business Improvement
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10 Crucial Strategies for Building a Better Business Website

10 Crucial Strategies for Building a Better Business Website | Digital Marketing | Scoop.it

Via Daniel Watson
iMet Global's insight:

Engagement. That is the keyword. And given that content is the very structure upon which all online branding takes place, it is vital to get it right on your website. The website is usually the first part of the online positioning kit for a brand.

more...
Suchitra Mishra's curator insight, January 9, 3:17 AM

A business website needs to be a "work in progress" for it to remain effective...

WEDCBiz's curator insight, January 9, 5:27 PM

Building a strong online presence takes time and effort but is well worth the investment.

Marcellus Maxximus's curator insight, January 13, 2:13 AM

I found this interesting because it told you ways to make your site better which in return will promote products and things of yours better. It was a good read. And with a better site means more people will likely go on it.