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Coke + Nutella + Mentos + Durex ITALIA world record - YouTube

playlist coke mentos : https://www.youtube.com/profile? A world record for the Coke and Mentos Mentosannotation_id=annotation_161184&feature=iv&src_vid=FOD19...
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Digital Love
Digital Marketing <br>Social Media <br>Brand Experience
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Perfecting On-Page Optimization for Ecommerce Websites

Perfecting On-Page Optimization for Ecommerce Websites | Digital Love | Scoop.it

 Great recap + Page structure

Gael's insight:

 Elements of the page to work on :

1. Images

2. Clear call to action

3. Product description

4. Product Videos

5. Customer Reviews

6. Q&A Content

7. Social sharing buttons

8. Page Speed / progressive load

9. Open graph tags

10. Linked products

11. Trust signals

12. Breadcrumbs

13. Meta descriptions + META

14. Page URL

15. Phone number

16. Company details

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LEAD digital: Das sind die Top-Netzwerker in Marketing und Agenturen

LEAD digital: Das sind die Top-Netzwerker in Marketing und Agenturen | Digital Love | Scoop.it

Die Top 5 der am besten vernetzten Marketer aus Unternehmen:

1. Sebastian Vitzthum (SAP, Director Business Network Marketing)

2. Gael de Talhouet (Henkel, Global Digital Director Laundry & Homecare)

3. Axel Neuhaus (Volkswagen, Head of Digital Marketing Germany)

4. Oliva Manzorro (Linde, Social Media Coordinator)

5. Herbert Heitmann (Bayer, EVP Global Brand, Communications and Government Relations)

Gael's insight:

Making it to the top 5 in Germany !

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Margaux

Margaux | Digital Love | Scoop.it
Fake subliminal advertising
Gael's insight:

"Fake subliminal advertising"

Brilliant Art.

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The Complete Guide to YouTube Content Marketing

The Complete Guide to YouTube Content Marketing | Digital Love | Scoop.it

 

here is a massive opportunity to leverage your content on a platform that is highly underused by other content marketers, and to get ahead of the crowd while you're at it. - See more at: http://www.growthspurs.com/blog/the-complete-guide-to-youtube-domination?__scoop_post=4027995862&__scoop_topic=1304426#__scoop_post=4027995862&__scoop_topic=1304426

 

here is a massive opportunity to leverage your content on a platform that is highly underused by other content marketers, and to get ahead of the crowd while you're at it. - See more at: http://www.growthspurs.com/blog/the-complete-guide-to-youtube-domination?__scoop_post=4027995862&__scoop_topic=1304426#__scoop_post=4027995862&__scoop_topic=1304426

Here is a massive opportunity to leverage your content on a platform that is highly underused by other content marketers, and to get ahead of the crowd while you're at it....

Gael's insight:

Specially interesting on the channel and video optimization.

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Facebook Atlas: what you need to know

Facebook Atlas: what you need to know | Digital Love | Scoop.it
Here's a brief introduction to Atlas by Facebook, the social network's new ad network of sorts.
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Fashion Brands Are Making Bigger Pockets On Their Jeans To Fit The iPhone 6 Plus

Fashion Brands Are Making Bigger Pockets On Their Jeans To Fit The iPhone 6 Plus | Digital Love | Scoop.it
Brands including Uniqlo, Levi's and J.Crew admit they are having to extend the size of their jean pockets because of the iPhone 6 Plus.
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Virtual fitting room : amazing shopping experience try it #AustinReed

Virtual fitting room : amazing shopping experience try it #AustinReed | Digital Love | Scoop.it
Non Iron Slim Fit Oxford Shirt :: Non Iron Slim Fit Oxford Shirt :: www.austinreed.co.uk
Gael's insight:

You can enter your own measures and see how the garment fits + get some advice.

Just great shopping experience !

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Three Ways To Rethink The Simplest And Most Effective Tool In Marketing

Three Ways To Rethink The Simplest And Most Effective Tool In Marketing | Digital Love | Scoop.it
VideoThere once was a high school dropout from upstate New York. At the age of 16, David McConnell started selling books door-to-door. He struggled mightily in the role. Out of desperation, David decided to take a different approach. He would promise a free gift to prospective customers in exchange for [...]
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Lego's secret 'Frozen' castle is on sale for Christmas — if you know where to look

Lego's secret 'Frozen' castle is on sale for Christmas — if you know where to look | Digital Love | Scoop.it
The "Frozen" Lego set isn't available in the U.S. until January, yet you can still pick one up with some research and some luck.
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South Korean e-commerce company Coupang lands $300m in funding — Red Herring

South Korean e-commerce company Coupang lands $300m in funding  — Red Herring | Digital Love | Scoop.it
The South Korean B2C e-commerce company Coupang has secured $300 million in growth equity financing.
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Gangnam Style Has Been Viewed So Many Times It Broke YouTube’s Code

Whoops! Just a fun bit of trivia for the coders out there: PSY's Gangnam Style has been viewed so many times that it broke YouTube's view counter, making..
Gael's insight:

from 32 to 64 bit integer !

2,164,302,262 views : not bad ;)

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Too Many Cooks: Product Reviews Have Made Online Shopping Too Complicated | WIRED

Too Many Cooks: Product Reviews Have Made Online Shopping Too Complicated | WIRED | Digital Love | Scoop.it
“The Internet created a massive choice problem and then started to solve it with reviews and recommendations...But now there’s a new choice problem: choice of review. Too many reviews are as bad as no reviews.”
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Facebook opportunities for marketeers to target young people.

Facebook opportunities for marketeers to target young people. | Digital Love | Scoop.it
Which is the best social platform to reach Millennial (and younger) digital natives on? Is it still Facebook?
Gael's insight:

New targeting, cross-device, and personalization of ads from Facebook are a new opportunity for marketeers to combine relevance and reach.

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Google’s grip on mobile will not last forever

Google’s grip on mobile will not last forever | Digital Love | Scoop.it
Google is still struggling to monetise its dominance of the mobile market with cost per click advertising rates dropping 2% in its latest quarter. Despite an increase in clicks, the average cost per click declined for the 12th consecutive quarter, heaping pressure on the media giant’s objective to convince advertisers to pay more for mobile ads amid greater competition from Facebook and Twitter.
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Google Express Gets Annual / Monthly Subscription Plan

Google Express Gets Annual / Monthly Subscription Plan | Digital Love | Scoop.it

While the service was once free, Google has also unveiled a new Express membership, which works similar to Amazon Prime, bringing same-day or overnight delivery on eligible orders of more than $15, as well as ‘first dibs’ on delivery windows. The membership costs $95 per year or $10 per month. If that commitment’s too punchy, you can pay $4.99 per order →

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Why Users Aren’t Clicking Your Home Page Carousel - UX Movement

Why Users Aren’t Clicking Your Home Page Carousel - UX Movement | Digital Love | Scoop.it
A website study found that out of 3 million home page visits only about 1% clicked a carousel slide. How could a large, graphical element on the home page get
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Facebook Will Use Facebook Data to Sell Ads on Sites That Aren't Facebook

Facebook Will Use Facebook Data to Sell Ads on Sites That Aren't Facebook | Digital Love | Scoop.it
Google will pay attention.
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THE SOCIAL-COMMERCE REPORT: Social Networks Are Driving More Online Sales And Influencing Offline Purchases

THE SOCIAL-COMMERCE REPORT: Social Networks Are Driving More Online Sales And Influencing Offline Purchases | Digital Love | Scoop.it
New efforts from Facebook and Twitter should help drive up social commerce conversion rates.
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Awesome Beer Cans Show the Pantone Color of the Brew That's Inside

Awesome Beer Cans Show the Pantone Color of the Brew That's Inside | Digital Love | Scoop.it
If you always suspected that a pale ale would rate a shimmering, golden 604C on the Pantone color system, have a pint on me. Spanish agency Txaber matches brew types with their Pantone hues in this stylish package design exercise.
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How 3 Diehard Fans Convinced Coca-Cola To Bring Back Surge Soda

How 3 Diehard Fans Convinced Coca-Cola To Bring Back Surge Soda | Digital Love | Scoop.it
Coke revived the defunct citrus drink largely due to the efforts of three hardcore Surge fans.
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