Google macht gerade mit seiner Datenbrille Google Glass Schlagzeilen, doch Durex zeigt, dass auch die Unterwäsche der Konsumenten eine lohnende IP-Adresse für das Mobile Marketing der Markenhersteller sein kann.
pit kho's insight:
Prototype of interactive touch wear controlled via app so lovers can touch the other over long distance.
While the tech blogosphere commences the self flagellation over getting it wrong on the whole “Apple needs a cheap iPhone and that’s why it is going to release the iPhone 5c”. The real story, in my opinion, is the one worth a thousand words on each of those aforementioned tech blogs but not getting near that sort of coverage — the new camera in the iPhone 5S. The camera? Yes, the camera.
social media strategy If I were to reveal a hidden talent of mine, I’d say I’m good at assembling Ikea furniture. As most Swedes, I’ve grown up with flat packages and family quarrels around mounting manuals.
At first glance, Twitter’s entry into the music business today may be a bit of a head-scratcher. The service had barely launched before people were questioning why Twitter would even want its own music app.
Excellent Mark Schefer post... The Forbes "Power 50 List" of social influencers has become one of the most shared lists on the web. But it really has nothing to do with influence... I need to emphasize that there are tons of wonderful people on the Top 50 list and many legitimate social media titans I admire. But I’d like to highlight 25 amazing people NOT on the list to demonstrate that we need to take lists like this crazy Forbes mess with a grain of salt. You want some social media thunder? These are just a few of the truly great social media influencers of the world excluded from the Forbes list. I’ve linked to their Twitter handle. Please follow them so perhaps they can make this “prestigious Forbes list” in 2014. Heh....
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