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Jetsetter Takes On Hotel Tonight With Last-Minute Hotel Booking And Deals In Mobile App | TechCrunch

Jetsetter Takes On Hotel Tonight With Last-Minute Hotel Booking And Deals In Mobile App | TechCrunch | digital hospitality | Scoop.it
It was only a matter of time before Jetsetter, Gilt's luxury travel vertical, got into same day hotel deals for travelers on the go.

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Hotels all over the world are going digital!
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About - Google Maps

About - Google Maps | digital hospitality | Scoop.it
Discover the world with Google Maps. Experience Street View, 3D Mapping, turn-by-turn directions, indoor maps and more across your devices.
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Google Brings Its Hotel And Restaurant Search To Android | TechCrunch

Google Brings Its Hotel And Restaurant Search To Android | TechCrunch | digital hospitality | Scoop.it
Google is adding a deeper integration of its hotel and restaurant search to Google Search on Android. This is a pretty straightforward integration that allows..
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How to win, manage and optimise Hotel Prices Ads on Google

How to win, manage and optimise Hotel Prices Ads on Google | digital hospitality | Scoop.it
As we all know, Google entered the hotel metasearch game with the introduction of Google Hotel Price Ads (HPA) in a number of Google products.
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Reputation: 2014 Top Luxury Hotels and Brands Report by Reviewpro

Reputation: 2014 Top Luxury Hotels and Brands Report by Reviewpro | digital hospitality | Scoop.it
Find out which were the best Luxury Hotels & Brands in 2013, based on their online reputation (more than 900.000 reviews where analysed)
Sébastien FELIX's insight:


93% of hotel guests are influenced by reviews, and those booking luxury establishments are no exception. ReviewPro, the leading provider of online reputation and social media analytics for the hotel industry, has published a comprehensive report tracking which luxury hotel brands

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Holthouser: 5 big changes coming for hotels

Holthouser: 5 big changes coming for hotels | digital hospitality | Scoop.it

Hilton's Jim Holthouser outlined five key trends that could help hoteliers in the short and long term.

Sébastien FELIX's insight:

1. The emergence of the Chinese traveler

2. The ‘”3D consumer”

3. The convergence of two high-speed Internet models

4. Retooling the full-service hotel model

5. Evolving focused service for greater profitability

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WIHP Benchmark - February 2014

Hotel Marketing and Hospitality Innovations curated by WIHP Hotel. This month we focus on the mobile trends and its impacts on the hotel industry.
Sébastien FELIX's insight:

Le nouveau WIHP Benchmark du mois de Février. L'actualité et les dernières tendances du marketing hôtelier.

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The new WIHP Benchmark of this month. Latest news and trends of the hotel marketing industry.

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Thousands Of Hotel Listings Were Hijacked In Google+ Local

Thousands Of Hotel Listings Were Hijacked In Google+ Local | digital hospitality | Scoop.it
Thousands of hotels listed within Google+ Local appear to have had links leading to their official sites “hijacked” and replaced with ones leading to third-party booking services.
Sébastien FELIX's insight:

Hotels: A quick thing to check if you don't want to be Jijacked in Google+ Local!

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Hospitality On: Hilton to manage Paris' Concorde Opéra

Hospitality On: Hilton to manage Paris' Concorde Opéra | digital hospitality | Scoop.it
Hospitality On: Hilton to manage Paris' Concorde Opéra http://t.co/VewtvmHW6J
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Metasearch websites: opportunity or threat for hotels?

Metasearch websites: opportunity or threat for hotels? | digital hospitality | Scoop.it
Son el tema de más actualidad en el sector: anuncios constantes en televisión, adquisiciones astrónomicas de Kayak y de Trivago, webs de destinos como Spain.info incorporan comparadores a su oferta de alojamiento, ocupan buena parte de las noticias...
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The Search for Hipness in Hotels

The Search for Hipness in Hotels | digital hospitality | Scoop.it
Younger executives want something less corporate for their business travel.
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The 2013 traveler, according to Google

Sébastien FELIX's insight:

68% began researching online before they decided where or how to travel versus 65% in 2012.


42%  are more likely to use their smartphone* or tablet for travel- or

vacation-related information while on a trip versus 33% in 2012.


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Google Hotel Finder Goes Mobile

Google Hotel Finder Goes Mobile | digital hospitality | Scoop.it

Google's Hotel Finder, which launched in June 2011, is now available on mobile devices. Google said all you need to do is go to www.google.com/hotels

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Hotels Without Walls

Hotels Without Walls | digital hospitality | Scoop.it
These hotels prove that sometimes a room’s best feature is the one that isn’t there.
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Josiah Mackenzie: influence marketing for hotels - WIHP - World Independent Hotels Promotion

Josiah Mackenzie: influence marketing for hotels - WIHP - World Independent Hotels Promotion | digital hospitality | Scoop.it
Sébastien FELIX's insight:

At the occasion of the imminent release of the Snap Traveller 
e-book (Influence Marketing for hotels), we invite you to discover the contribution of Josiah Mackenzie through this exclusive interview.

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Marriott uses global blending to enrich guest experience

Sébastien FELIX's insight:

The president/CEO of Marriott International at the American Express Luxury Summit 2014 said yesterday that international hotels must have a sense of place to appeal to the sensibilities of the modern traveler. He placed emphasis on “global blending” and how the hotelier has become more contemporary with a better connection to its surroundings.

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How to reach travelers on Facebook [INFOGRAPHIC]

How to reach travelers on Facebook [INFOGRAPHIC] | digital hospitality | Scoop.it
Native advertising specialists Ampush have compiled some of statistics on how users engage with travel, showing how to reach travelers on Facebook.
Sébastien FELIX's insight:

 

Increasing mobile spend means that 50% of digital budgets will move to mobile by 2017.Travel is the #1 shared topic on the platform.18% of time spent on mobile is spent on Facebook app.Wednesday and Thursday are the two days to boost ad spend in advance of the weekend travel days.

 

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Marriott - Travel Brilliantly

Marriott - Travel Brilliantly | digital hospitality | Scoop.it
Help us shape the future of travel. Your brilliant idea could be our next big innovation.
Sébastien FELIX's insight:
SEE HOW A TRAVELER'S IDEA IS INSPIRING MARRIOTT'S NEXT GREAT INNOVATION.

Submit your own Travel idea!

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Hotel guests read 6-12 reviews before booking, says new TripAdvisor survey

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Luxury hotels and ecommerce: snobbery or laziness?

Luxury hotels and ecommerce: snobbery or laziness? | digital hospitality | Scoop.it
Many high-end businesses (such as luxury hotels) don’t dignify ecommerce and use the web for pure communication. They could not be more wrong.
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20 things you shouldn't miss for 2014 - WIHP Benchmark

HOTEL MARKETING & INNOVATION 20 THINGS YOU SHOULDN’T MISS FOR 2014 [French] 20 CHOSES A NE PAS RATER POUR 2014 N°2 WIHP benchmark January 2014 / Janvier 2014


Via WIHPhotel
Sébastien FELIX's insight:

Discover the top 5 amazing travel ads (videos), the 5 most inspiring hotel websites, etc.

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WIHPhotel's curator insight, January 6, 1:33 AM

Recap:

- THE 5 TOP TRAVEL ADS

- THE 5 MOST INSPIRING HOTEL WEBSITES

- 5 IDEAS & START-UPS TO WATCH

- 5 SOCIAL MEDIA FACTS

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Hotel Felicien x Olivier Lapidus | Social Media Today

Hotel Felicien x Olivier Lapidus | Social Media Today | digital hospitality | Scoop.it
If you can imagine someone as the personification of a gentleman, the name of that someone would be Olivier Lapidus. Taking that imagery, superimpose guest experience, Bing technology, and Brian Solis' Generation C...
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Airbnb impact on hotel industry- How it's crushing traditional brands

Airbnb impact on hotel industry- How it's crushing traditional brands | digital hospitality | Scoop.it
I have always known that Airbnb's impact on hotel industry was going to be HUGE, based on the rapidly changing needs of the global traveller.
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WIHP Benchmark - November 2013

Hotel Marketing and Hospitality Innovations curated by WIHP Hotel. This month we talk about the new Xbox One Hotel in Paris, the launch of new features in Googl

Via WIHPhotel
Sébastien FELIX's insight:

I would like to introduce my first WIHP Benchmark. Each month I will share with @WIHPhotel the best initiatives of the digital hospitality industry. #innovation #hospitality #hotels

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WIHPhotel's curator insight, November 26, 2013 6:36 AM

Follow our hotel marketing and advertising innovations benchmark on slideshare. 

Frédéric Pressac's curator insight, November 26, 2013 6:40 AM

Frédéric Pressac, Senior Consultant WIHP

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D'OU VIENNENT LES RESERVATIONS DIRECTES ? - WIHP - World Independent Hotels Promotion

D'OU VIENNENT LES RESERVATIONS DIRECTES ? - WIHP - World Independent Hotels Promotion | digital hospitality | Scoop.it
Sébastien FELIX's insight:

Analyser la véritable source des réservations directes est une tâche difficile qui requiert plus que de simples analyses en ligne telles que des sites de référencement. Savoir exactement comment les clients ont décidé de réserver sur le site d'un hôtel peut se faire uniquement en demandant à chaque client comment il a découvert l'hôtel.

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Nine Best Practices for Hotels on Twitter

Nine Best Practices for Hotels on Twitter | digital hospitality | Scoop.it
By Daniel Edward Craig On the heels of a wildly successful public offering and with over 230 million monthly active users, Twitter has emerged as an im
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