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20 Life-Tracking Tools for Better Health, Wealth and Productivity

20 Life-Tracking Tools for Better Health, Wealth and Productivity | Digital Health and Pharma | Scoop.it
Here is a list of the top 20 resources for tracking the most salient aspects of your life, from sleep and weight to money and sex. Use the data to improve your life.
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Pharma on Twitter: Neither lagging nor leading

Pharma on Twitter: Neither lagging nor leading | Digital Health and Pharma | Scoop.it

Silja Choquet (@whydotpharma) writes:

 

'Yes, pharma’s regulatory environment is admittedly more difficult than other industries’. This will not change in the foreseeable future, yet as Twitter continues to grow and establish itself as a new mass media outlet not using it because of hazy regulations is not a viable option anymore.

 

As the pharma companies benchmarked in this report have demonstrated, successful and safe engagement on twitter is possible even within this strict regulatory environment.'


Via Andrew Spong
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Jawbone Up, il personal trainer da braccio

Jawbone Up, il personal trainer da braccio | Digital Health and Pharma | Scoop.it

Un braccialetto intelligente che tiene sotto controllo i vostri sforzi e li comunica all'iPhone. Praticamente un personal trainer che monitora abitudini alimentari, motorie e le ore di sonno.

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Trends for 2012 in the social health conversation

Trends for 2012 in the social health conversation | Digital Health and Pharma | Scoop.it

What trends for 2012 may we discern in the social health conversation?

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Pharma Digital Marketing budgets to grow as regulatory picture gains clarity

Pharma Digital Marketing budgets to grow as regulatory picture gains clarity | Digital Health and Pharma | Scoop.it

'Drug companies allocated an average of $750,000 for their digital marketing budgets this year, with digital marketing budgets currently ranging from $150,000 to several million dollars. These resources are likely to grow rapidly in the next two budget cycles as regulatory guidelines provide more clarity regarding the ways in which pharma and biotech companies are allowed to interact with customers online, according to new data published by Cutting Edge Information.'


Via Andrew Spong
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Have you seen the big yellow Cs in NYC?

Have you seen the big yellow Cs in NYC? | Digital Health and Pharma | Scoop.it

Lo scorso 13 settembre a New York sono apparse, in noti luoghi della città, una serie di enormi lettere C di colore giallo. Avvicinandosi alle inusuali installazioni si poteva leggere una scritta: "4 milioni di americani soffrono di questa malattia. E il 75% di essi non lo sanno nemmeno". Sotto la scritta, un QRcode che rimandava ad un video esplicativo.

Cosa rappresentavano in realtà quelle lettere? Un'interessante iniziativa di sensibilizzazione sull'epatite C...

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What do patients share online?

What do patients share online? | Digital Health and Pharma | Scoop.it
40% of medical conditions disclosed by patients online in 2010 were cancer-related according to a research study by Russell Herder...
Via Julie O'Donnell
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The iPhone: Cheap medical super microscope

The iPhone: Cheap medical super microscope | Digital Health and Pharma | Scoop.it
Apple's iPhone is getting an improved camera with the iPhone 4S, but a medical research team has gone a step further, turning the iPhone into a powerful, professional-caliber imaging and chemical detection device.
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Microcamera per tornare a vedere

Microcamera per tornare a vedere | Digital Health and Pharma | Scoop.it
Microcamera per tornare a vedere: a Pisa primo impianto di protesi retinica su un cieco. Scienza, Ansa.it
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Study shows more than 30 percent of consumers are interested in sending health data to their doctors

Study shows more than 30 percent of consumers are interested in sending health data to their doctors | Digital Health and Pharma | Scoop.it
The number of consumers who are willing to communicate with their physicians via wireless devices is on the rise as confirmed by a study from the CEA.
Via Alex Butler
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Want to see the connected future? Check out this video.

Want to see the connected future? Check out this video. | Digital Health and Pharma | Scoop.it
The 20-minute documentary looks at the past, present and future of connectivity and technology, and the impacts on people, business and society.
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Dupuytren's Disease: It Is In Your Hands -- Giant Hand Performance

200 people form a giant human hand in London's Covent Garden to visually illustrate Dupuytren's contracture, a progressive and debilitating hand condition.


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Promoting Participatory Medicine with Social Media: New Media Applications on Hospital Websites that Enhance Health Education and e-Patients’ Voices | Journal of Participatory Medicine

This study finds that the convergence of interactive media formats with web-based communication tools will likely enhance e-patient education and promote patient involvement in ways that alter traditional health care interactions, and may lead to enhanced levels of participatory medicine.

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E tu, come pronunci Boehringer Ingelheim?

E tu, come pronunci Boehringer Ingelheim? | Digital Health and Pharma | Scoop.it

Simpatico, virale, questo video di Boehringer Ingelheim ha fatto il giro del mondo ed è stato presentato in diversi congressi come esempio di sperimentazione social da parte di una big pharma.

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8 Startups That Are Shaking Up The Health Care Industry

8 Startups That Are Shaking Up The Health Care Industry | Digital Health and Pharma | Scoop.it

Health care is one of the most searched topics on the Internet. 
Check out these eight startups that are revolutionizing the way we understand and utilize our health care to make life a little easier.

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Visualizing Pharma’s Use of Social Media

Visualizing Pharma’s Use of Social Media | Digital Health and Pharma | Scoop.it
The pharma industry has jumped into social media. This simple visual representation quickly illustrates just how much with 265 examples coming together.
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So why doesn't pharma spend more online ? | World of DTC Marketing.com

So why doesn't pharma spend more online ? | World of DTC Marketing.com | Digital Health and Pharma | Scoop.it
Digital marketing is more effective at driving ROI than TV ads according to new research so why doesn't pharma spend more money online ?
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