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Create a Pinterest Image Using Your iPhone and Word Swag - Scraps of My Geek Life

Create a Pinterest Image Using Your iPhone and Word Swag - Scraps of My Geek Life | Digital Friday | Scoop.it
Create a Pinterest image on your iPhone using the Word swag app. It is only available for iOS now, but make it so easy to create a beautiful image for Pinterest.

Via Kelly Lieberman
Roberto Cobianchi's insight:

Una delle migliori per queste cose. Un po' cara...

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Digital Friday
Ogni giorno novità e approfondimenti su Twitter, Facebook, Linkedin, Instagram, Pinterest, YouTube, Photo Mobile e Video Mobile. I Digital Friday sono lezioni di 4 ore sui Social Network tenute da Mimulus a Bologna il venerdì mattina.
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Lo strano caso del signor Foursquare Swarm

Lo strano caso del signor Foursquare Swarm | Digital Friday | Scoop.it
Quale sarà il futuro di Foursquare, l'esplorazione di posti, e Swarm, networking di check-in, che ad oggi non hanno convinto Brand, Commercianti e Marketer!
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Un nuovo Foursquare: l'app rinnova brand e look

Un nuovo Foursquare: l'app rinnova brand e look | Digital Friday | Scoop.it
Foursquare annuncia il rilascio della nuova app e completa il rebranding con un nuovo logo: l'obiettivo è diventare la prima app per la Mobile Local Search.
Roberto Cobianchi's insight:

Sempre dato per morto, ogni volta sembra rinascere... ora attendiamo le novità e confidiamo che siano davvero interessanti.

DI certo la partita sulla Local Search da Mobile è più che aperta.

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Linkedin compra Newsle, un servizio di alert

Linkedin compra Newsle, un servizio di alert | Digital Friday | Scoop.it
Linkedin ha annunciato l'acquisto di Newsle, il servizio che consente di importare i contatti Facebook e Linkedin e ricevere aggiornamenti sui loro eventi.
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Gli utenti Linkedin e il Content Marketing

Gli utenti Linkedin e il Content Marketing | Digital Friday | Scoop.it
Una ricerca condotta da Linkedin e orientata a capire come i suoi iscritti utilizzano i contenuti sulla piattaforma, per quale motivo e come li condividono
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Regent Street si veste di Beacon

Regent Street si veste di Beacon | Digital Friday | Scoop.it
Regent Street, la strada dello shopping londinese, sceglie la tecnologia Beacon e il Mobile Advertising come strumenti di rilancio del retail
Roberto Cobianchi's insight:

La tecnologia Beacon apre una prospettiva nuova e interessante sul marketing di prossimità: non i soliti coupon, ma profilazione e ingaggio ch parte fuori dal negozio.

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The real cost of the sharing economy | Fredric Paul Blog | NetworkWorld.com

The real cost of the sharing economy | Fredric Paul Blog | NetworkWorld.com | Digital Friday | Scoop.it
Last week, taxi/car sharing aggregator Uber raised an incredible $1.2 billion in private equity, at a whopping valuation of $18 billion. It’s the largest amount ever raised by a private company, and it makes Uber more valuable than car-rental giant Hertz. AirBnB has done almost as well, closing a $500 million round at a $10 billion valuation in April. Remember, those are billions. With a B.I’m not going to argue that these sky-high prices for still young and profit-challenged companies constitute a bubble. There very well may be a bubble, but there’s something else going on, too.Instead, I’m saying that the rise of these companies and the “sharing economy” they represent is a fundamental shift in value from the creation of goods and services to the ability to aggregate, organize, and deliver access to those goods and services. More to the point - this shift is likely to have enormous and poorly understood effects on the overall economy. While Silicon Valley loves to celebrate disruption, and I don’t have a problem with outmoded companies losing out to more innovative organizations, the structural changes enabled by the sharing economy threaten to commoditize and thus lessen the rewards of actually building something – transferring those incentives to the companies that can best connect buyers to those resources.Click headline to read more--
Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
Roberto Cobianchi's insight:
Fundamental shift in value from the creation of goods and services to the ability to aggregate, organize and deliver access to those goods and services. This shift is likely to have enormous and still poorly understood effects on the overall economy.
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Here's What Happens On Facebook Every 10 Seconds

Here's What Happens On Facebook Every 10 Seconds | Digital Friday | Scoop.it
You'll be blown away by these numbers.
Roberto Cobianchi's insight:

10 secondi è il tempo necessario per fare un caffè con la cialda... e nel frattempo su Facebook vengono condividi 83.333 link, 22.666 foto... 

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The Research and Science Behind a Perfect Blog Post

The Research and Science Behind a Perfect Blog Post | Digital Friday | Scoop.it
“How long is the perfect blog post? How is it formatted? What is its headline? We present the data and science behind these answers and more.”
Via Neil Ferree
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Neil Ferree's curator insight, May 28, 1:22 PM

If you're going to write an epic blog post article, it only makes sense to follow a best practice model like this one from Buffer App Blog to get the biggest bang for your buck.


  • 1,500 Words is the Sweet Spot
  • Storytelling is the Hook
  • The Title is Everything
  • Use a Featured Image
  • I Like to use Bullets 
  • Onpage Optimization SEO is Key


If you follow this formula, you will find your webpages and article will Get Ranked on Page 1 of Google improve your ROI so you can be able to Monetize Your Social Media Marketing and best of all Dominate page 1 Search Results using these Social SEO Techniques.

Rescooped by Roberto Cobianchi from Using Linkedin Wisely
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11 LinkedIn Marketing Tips For Your Next Campaign - Business 2 Community

11 LinkedIn Marketing Tips For Your Next Campaign - Business 2 Community | Digital Friday | Scoop.it
Business 2 Community 11 LinkedIn Marketing Tips For Your Next Campaign Business 2 Community 11 LinkedIn Marketing Tips For Your Next Campaign image cool linkedin LinkedIn is no longer simply a tool for finding jobs or building professional...
Via Steve Cassady
Roberto Cobianchi's insight:
Per una campagna efficace su linkedin occorre avere un profilo completo, la pagina aziendale, essere attivi con aggiornamenti... Una campagna su linkedin nasce dall'uso integrato di diversi elementi e non appena dall'uso delle inserzioni.
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The social networks that deliver the most-engaged users

The social networks that deliver the most-engaged users | Digital Friday | Scoop.it
Shareaholic examined bounce rates and other metrics derived from referrals to more than 200,000 websites from eight online networks. Quantity does not equal quality, it found.
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Digital Friday Pubblica Amministrazione a Ferrara

Digital Friday Pubblica Amministrazione a Ferrara | Digital Friday | Scoop.it
Corsi di formazione sui Social Network per la Pubblica Amministrazione, a Ferrara il 28 Maggio si inizia con Twitter. Digital Friday by Mimulus.
Roberto Cobianchi's insight:

Al via il percorso di formazione sui Social Network per le Pubbliche Amministrazioni. Il 28 maggio si inizia con Twitter.

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In arrivo Swarm, la nuova app di Foursquare

In arrivo Swarm, la nuova app di Foursquare | Digital Friday | Scoop.it
Dopo qualche tempo di assoluto silenzio, è arrivata ieri la notizia di una prossima importante novità su Foursquare. Arriva Swarm, una nuova app che affia
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How To Get More Relevant, Quality Twitter Followers [INFOGRAPHIC] - AllTwitter

How To Get More Relevant, Quality Twitter Followers [INFOGRAPHIC] - AllTwitter | Digital Friday | Scoop.it
How To Get More Relevant, Quality Twitter Followers [INFOGRAPHIC]
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Content Marketing: 17 cose da fare per avere risultati

Content Marketing: 17 cose da fare per avere risultati | Digital Friday | Scoop.it
Ecco 17 cose da fare quando si pubblicano contenuti e si vogliono ottenere risultati positivi per il personal branding e per le nostre attività imprenditoriali.
Roberto Cobianchi's insight:

Il Content Marketing non è appena "un buon contenuto". Servono altri elementi, di strategia, di metodo, di tattica e tecnici.

Eccone elencati 17.

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10 tool di Content Discovery in Real Time

10 tool di Content Discovery in Real Time | Digital Friday | Scoop.it
Ecco una lista di alcuni strumenti per la content discovery, la pratica di raccogliere, arricchire e condividere contenuti online.
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Twitter Analytics per tutti

Twitter Analytics per tutti | Digital Friday | Scoop.it
I Twitter Analytics sono le statistiche di performance di Tweet, Follower e Twitter Card, rese disponibili da Twitter a tutti gli utenti da pochi giorni.
Roberto Cobianchi's insight:

Molto interessanti le parti che riguardano gli interessi dei follower e le prestazioni delle twitter card

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Da Foursquare ai Beacon SBF14

Il Retail tra Location e MicroLocation. Intervento al Social Business Forum 2014. Milano 2 luglio 2014
Roberto Cobianchi's insight:

Il Retail ha perso un'occasione clamorosa non sfruttando l'opportunità Foursquare!

Ora cosa farà con gli iBeacon?

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5 CRM per la gestione delle vendite, online e a basso costo

5 CRM per la gestione delle vendite, online e a basso costo | Digital Friday | Scoop.it
CRM online a costo contenuto per la gestione delle vendite, provati e descritti: da Salesforce a Highrise. Alla fine ho scelto Pipedrive, ecco perché
Roberto Cobianchi's insight:

Le soluzioni CRM per la gestione delle vendite sono numerose; ci sono quelle orientate a team numerosi e quelle per team più piccoli, composti anche da una sola persona.

Il focus è la pipeline commerciale, ovvero la gestione degli stati di avanzamento delle trattative e delle azioni commerciali.

Alcune di queste hanno versioni mobile davvero interessanti.

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40 Social Media Acronyms You Should Totally Know [Infographic]

40 Social Media Acronyms You Should Totally Know [Infographic] | Digital Friday | Scoop.it
Whether you’re dabbling in social media or making a career out of it, there’s a language among us social media geeks that you’ve probably heard bellowed down the halls of Facebook, and babbled in Twitter chats. While there are probably hundreds or more of social media acronyms out there, we’re going to focus on 40 …
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Instagram: esempi di utilizzi innovativi per il Marketing

Instagram: esempi di utilizzi innovativi per il Marketing | Digital Friday | Scoop.it
Uno dei Social Media del momento offre grandi opportunità per il Marketing: per singoli esercizi, catene commerciali e Pubblica Amministrazione
Roberto Cobianchi's insight:

Da notare e da seguire il progetto #MyBologna di @Twiperbole, il Comune di Bologna su Instagram

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50 Shades of Grey on LinkedIn | Orbit Media Studios

50 Shades of Grey on LinkedIn | Orbit Media Studios | Digital Friday | Scoop.it

Via Steve Cassady
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Steve Cassady's curator insight, May 24, 1:46 AM

How to run afoul of Linkedin Terms of Service

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Linkedin e il Content Marketing

Linkedin e il Content Marketing | Digital Friday | Scoop.it
Linkedin vuole diventare la più importante piattaforma di Content Marketing con il rilascio di The Dynamic Duo, metriche, analytics e benchmark
Roberto Cobianchi's insight:

Linkedin sta diventando la più importante piattaforma di content marketing in ambito B2B, dopo aver ampliato a tutti gli utenti (ampliamento in corso) la possibilità di pubblicare articoli.

 

 

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How To Build A Winning Content Marketing Strategy

How To Build A Winning Content Marketing Strategy | Digital Friday | Scoop.it
How To Build A Winning Content Marketing Strategy
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Rescooped by Roberto Cobianchi from Curation, Social Business and Beyond
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30 Instagram Rules for Your Businesses that Drive Results

30 Instagram Rules for Your Businesses that Drive Results | Digital Friday | Scoop.it
If you're looking for help with how to use to Instagram, here are 30 Instagram rules for businesses!

Via janlgordon
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janlgordon's curator insight, May 5, 2:02 PM

I selected this article by Jenn Hermann who is doing a 12 month series for Curatti on how to use Instagram to create amazing results for your business. I had the great pleasure of meeting Jenn on Instagram and she knows what she's talking about!


Here's an intro:


"If you’re struggling with how to use Instagram as part of your marketing strategy, it might be because you don’t know what to do and what not to do."


Here are some highlights that caught my attention:


Complete your bio with relevant information


Include your website in the bio – this is the only place where you can include a hyperlink


Do NOT share every Instagram post to Facebook or Twitter. Give people a reason to follow you here


Do not follow everyone that follows you – follow only those with similar interests or engagement


Thank and engage with everyone who commented on your post and use the @ before their name otherwise they won't see it


If you like this topic, we will be covering this once a month - join us and stay informed on how to navigate the digital world - great articles written by professionals who area successful in their area of expertise  - Lots more coming.................join us


 Stay informed on trends, insights, what's happening in the digital world become a Curatti Insider today


Selected by Jan Gordon for Curatti covering Curation, Social Business and Beyond


Read more here: [http://bit.ly/1hstUDd]

Bart van Maanen's curator insight, May 6, 7:09 AM

Instagram is een social fotoplatform dat een enorme groei heeft doorgemaakt. Een goed voorbeeld ook van de voortdurende trend en de waardering van mobiele gebruikers voor het delen van meer visuele informatie. 

 

Het artikel geeft een overzicht van alle do's en don'ts, en geeft goede tips hoe je Instagram voor je bedrijf kunt gebruiken.

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Exploring Pinterest's Guided Search - Tailwind Blog

Exploring Pinterest's Guided Search - Tailwind Blog | Digital Friday | Scoop.it
With the announcement of Guided Search, Pinterest is looking to change the way we view search engines. Sounds great, but what exactly does that mean?
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