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Digital & eCommerce
Eveything related to new trends on digital and ecommerce
Curated by Nordyn Yacine
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Macy’s Expands Store-Based Fulfillment to 500 Sites | Retail Best Practices | RIS News: Business/Technology Insights for Retail, Supermarket Executives

Macy's will expand store-based fulfillment capabilities to 500 locations and continue expanding its RFID initiatives: 50% of Macy's replenishment vendors are set to supply RFID-tagged products to the omnichannel leader.
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Multi-channel to Omni-channel Retail Analytics: A Big Data Use Case

Multi-channel to Omni-channel Retail Analytics: A Big Data Use Case | Digital & eCommerce | Scoop.it
In 1999, multichannel retailer Circuit City pioneered the option to buy a product online and pick it up in-store. Today, as digital and mobile channels accelerate in terms of adoption retailers lik...
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Le e-commerce peut sauver la boutique de centre-ville

Le e-commerce peut sauver la boutique de centre-ville | Digital & eCommerce | Scoop.it
- Economie - www.lavoixdunord.fr

ans une autre vie, Antoine Pottiez était libraire et papetier à Aire-sur-la-Lys. Aujourd’hui, à quelques mètres de son bureau à Hem, des dizaines de milliers de colis transitent chaque jour par la grâce du commerce en ligne. « Je sais quelles sont les difficultés du petit commerce. »

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Le showrooming : quand le digital relance le commerce en boutique

Le showrooming : quand le digital relance le commerce en boutique | Digital & eCommerce | Scoop.it
Vous est-il déjà arrivé de vous déplacer en magasin pour tester un produit puis de l’acheter en ligne pour des raisons d’économie ? Si oui, vous avez déjà testé le showrooming !
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Le m-commerce US a atteint 5,9 milliards de dollars au 1er trimestre

Le m-commerce US a atteint 5,9 milliards de dollars au 1er trimestre | Digital & eCommerce | Scoop.it
Le mobile pèse 11% de l'e-commerce aux Etats-Unis, contre 8% un an plus tôt, estime Comscore.
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BII REPORT: Here Are The Major Players In Mobile Advertising

BII REPORT: Here Are The Major Players In Mobile Advertising | Digital & eCommerce | Scoop.it
Many different roles to be filled.

We are in the post-PC era, and soon billions of consumers will be carrying around Internet-connected mobile devices for up to 16 hours a day. Mobile audiences have exploded as a result


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Omni-Channel Retail, what does it really mean? | Riba Retail

Omni-Channel Retail, what does it really mean? | Riba Retail | Digital & eCommerce | Scoop.it

Maybe as little as 2 years ago, this term was almost non-existent, and now it is one of the most prevalent words in the Retail industry. I would say omni-channel was the term most vastly referenced at this year’s NRF convention. Almost every vendor claims to have an omni-channel solution., But what does this mean exactly? Ask 10 vendors, industry experts, or retailers to define this term, and I doubt you will hear the same thing twice. Is there one definition/version of omni-channel? Does it mean the same thing to software vendors as retailers? Here are a few definitions, I pulled from the web:

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Macy’s senior management changes include new position of chief omni-channel officer | Chain Store Age

Nordyn Yacine's insight:

Macy’s on Monday announced a series of changes to its senior executive leadership team, effective immediately. The changes include the creation of the newly-created role of chief omni-channel officer, which will be filled by Robert B. Harrison, previously Macy’s EVP for omni-channel strategy. Harrison, who will join the company’s executive committee, will report directly to Macy’s chief executive Terry Lundgren.

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[Vidéo] Strasbourg : le téléphone a le ticket

[Vidéo] Strasbourg : le téléphone a le ticket | Digital & eCommerce | Scoop.it
À partir du 25 juin, le smartphone pourra servir de moyen de paiement et de validation de son ticket dans les bus et trams du réseau CTS. Pour accéder à ce nouveau service, il faudra cependant disposer d’un téléphone aux normes NFC.
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Le cross-canal chez Kiabi, par Cabestan


Via Lise Déchamps
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Lise Déchamps's curator insight, June 11, 2013 5:06 AM

Pour Kiabi, l’animation marketing client cross-canal consiste à utiliser toutes les occasions pour :
* Faire référence aux magasins dans les communications
digitales (digital to store)
* Introduire du digital en magasin (store to digital)

Véronique LIORET's curator insight, June 11, 2013 10:45 AM

Les secrets de la stratégie CrossCanal de Kiab :. datas clients consolidées et cohérence commerciale toius canaux. Un exemple à examiner. 

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PrestaShop Presents the Benefits of Private Sales

PrestaShop Presents the Benefits of Private Sales | Digital & eCommerce | Scoop.it
Private sales: A market full of potential. The idea of an online private sale is simple. Generally high-end items are offered to a select...
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CHART: Mobile Commerce Continues Its Massive Rise

CHART: Mobile Commerce Continues Its Massive Rise | Digital & eCommerce | Scoop.it
Could comprise 15% ;of retail e-commerce by the end of this year. ;
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Nocibé se met aussi au

Nocibé se met aussi au | Digital & eCommerce | Scoop.it
Cross-canal :
Quelques semaines tout juste après l’annonce de Sephora, c’est au tour de Nocibé de se lancer sur un service de commande en...
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Insights

Insights | Digital & eCommerce | Scoop.it
Global professional services firm that specializes in delivering custom research and analytics services to corporations, financial services, and management consulting firms.
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Walgreens, 100 % omnicanal - Altavia Watch

Walgreens, 100 % omnicanal - Altavia Watch | Digital & eCommerce | Scoop.it

Walgreens est une chaîne de drugstores plutôt populaires, qui n’a pas réellement d’équivalent en France : une sorte de Prisunic d’antan, auquel on aurait ajouté des espaces pharmacies. Vendredi à Chicago, lors du Congrès Internet Retailer, les dirigeants de Walgreens ont résumé la stratégie Omnicanal de la chaine en 4 slides, 

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Greg from Paris | Etat de l’ecommerce en 2013: U.S. & Europe

Greg from Paris | Etat de l’ecommerce en 2013: U.S. & Europe | Digital & eCommerce | Scoop.it

Il est de plus en plus difficile de parler d’ecommerce seul car le digital s’intègre partout et le commerce « classique » devient lui même digital évidemment.

Forrester, comme à son habitude a sorti plusieurs papiers sur l’ecommerce dont 1 sur les U.S.A et un autre sur l’Europe afin de remettre ses compteurs à jour.

Voici donc une note courte afin de vous permettre de remettre ces chiffres à jour.

 

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Kantar Worldpanel dresse le bilan de 50 ans d’hypermarchés - Offremedia

Kantar Worldpanel dresse le bilan de 50 ans d’hypermarchés - Offremedia | Digital & eCommerce | Scoop.it
Le 15 juin 1963, s’ouvrait le premier hypermarché Carrefour à Sainte-Geneviève-des-Bois. Kantar Worldpanel dresse, 50 ans plus tard, un état des lieux de ce circuit de distribution.
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Each iTunes User Generates About $300 A Year For Apple, Analysis Shows

Each iTunes User Generates About $300 A Year For Apple, Analysis Shows | Digital & eCommerce | Scoop.it
Here's a look at what each each iTunes account is worth to Apple.
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Omnichannel: Not Just A Buzzword But a Data-driven Concept | Case Studies | Apparel Magazine

Nordyn Yacine's insight:

The goal, in its simplest form: enable the customer to execute a purchase, regardless of where the desired product is in your retail supply chain.

It started with brick-and-mortar vs. e-commerce, two distinct channels, just like inline stores and factory outlets. And these channels competed — sometimes with animosity — for every last consumer dollar.

Next came multichannel, which involved digitizing some aspects of the traditional retail experience: incorporating ship-to-store, maybe a web kiosk where customers can place orders. Multichannel operations demand a good amount of cooperation between the head of retail and the head of e-commerce. The NRF's "BIG Show" was flooded with digital merchandising products and e-commerce vendors. Traditional retail was going "digital."

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What role does mobile play in omnichannel retailing? - Mobile Commerce Daily - Multichannel retail support

Nordyn Yacine's insight:

As consumers increasingly use all channels available to them to interact with the brands and merchants they are interested in, retailers are focusing on ways to provide a seamless omnichannel shopping experience, with mobile often playing a starring role.

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Merchant-Funded Rewards Summary with Infographic (NetBanker)

Merchant-Funded Rewards Summary with Infographic (NetBanker) | Digital & eCommerce | Scoop.it
This guest post was written by David Brebner, a financial services product and program manager with more than 20 years’ experience in the United States, Europe and Australia. He
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L'experience client selon Puma | Retail Intelligence

L'experience client selon Puma | Retail Intelligence | Digital & eCommerce | Scoop.it
Auteur: Amelle Nebia - Source: emarketing Puma a fait appel à Mood Media pour repenser son concept store parisien du boulevard de Sébastopol dans une
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L'évolution des habitudes d'achat des Français entre 2012 et 2013

L'évolution des habitudes d'achat des Français entre 2012 et 2013 | Digital & eCommerce | Scoop.it
Cette seconde édition de l'étude Omniretail menée par Ipsos pour CA Com montre notamment que les Français plébiscitent la tablette, que les achats en ligne gagnent du terrain ou encore que les points de ventes physiques séduisent toujours autant...
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[Infographie] La télévision interactive : quand l'innovation révolutionne le petit écran - French SocialTV

[Infographie] La télévision interactive : quand l'innovation révolutionne le petit écran - French SocialTV | Digital & eCommerce | Scoop.it
Infographie sur les moments clés de l'évolution de la télévision interactive.
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Three reasons why mobile payments won’t take off unless every retailer 'does a Starbucks' - PaymentEye

Three reasons why mobile payments won’t take off unless every retailer 'does a Starbucks' - PaymentEye | Digital & eCommerce | Scoop.it
US shoppers bought just USD500m worth of goods and services using mobile wallet apps last year, a drop in the ocean compared to the trillions spent using cash, credit and debit cards.
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