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Eveything related to new trends on digital and ecommerce
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Nordyn Yacine
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Scooped by Nordyn Yacine onto Digital & eCommerce |
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Mobile coupon conversions crush print conversions. As recently as late 2010, mobile commerce was only 3% of e-commerce. By the end of last year's holiday shopping season, that number had risen to 11%, according to comScore. That's approximately $18.6 billion in consumer spending - and that doesn't even include travel-related purchases, which comScore counts separately Delete the scoop?
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In today’s Internet Retailing newsletter we have the latest news from retailers including Marks & Spencer and Burberry. The story from both is a reminder that multichannel takes time. For while profits may dip in the short-term, it’s important to keep on investing in the long-term. Delete the scoop?
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Applebee’s is enticing consumers to visit its locations through a new location-based mobile advertising campaign that incorporates menu items, a store locator and gift cards to bolster engagement. Delete the scoop?
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A l'heure où la majorité des acteurs de Commerce parle de stratégies web-to-store, web-to-shop, il est clef d'avoir en tête les notions clefs qui motivent les consommateurs à adopter un comportementROPO, ROBO (Research Online, Purchase Offline / Research Online Buy Offline) Delete the scoop?
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Une étude de Xerfi Global révèle que les acteurs du e-commerce recentrent leur stratégie sur le multi-canal. Une lueur d'espoir pour les distributeurs physiques. Delete the scoop?
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By 2020 half of all Visa’s transactions will be via mobile devices, according to senior VP of new product development for Europe,... Delete the scoop?
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Talking heads love to prognosticate about how disruptive technologies will reinvent retail, but actually implementing these omnichannel initiatives is as much about tried-and-true organizational principles as it is about innovative technology. Delete the scoop?
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Nordyn Yacine's insight:
Revenues from mobile content, monetised through direct carrier billing, is expected to rise from $2bn last year to more than $13bn by 2017, according to a new report from Juniper Research. Delete the scoop?
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Compte rendu de mes découvertes sur les thématiques web/mobile to store et géolocalisation lors du salon e-marketing - Paris 2013 (#EMP2013 pour les twittos). Mardi « Les 10 Règles d’Or du Mobile t... Delete the scoop?
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En s’appuyant sur la technologie Smart TraffiK conçue par EvoKe, agence spécialisée dans l’e-retail, Carrefour peaufine son système de web-to-store. Delete the scoop?
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L'enseigne de prêt-à-porter discount a fait appel à Digitaleo pour collecter des données clients et mener des campagnes de marketing direct sur mobile. Son objectif ? Générer du trafic en magasin. Delete the scoop?
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I always look forward to any release of a Luma Partners’ LUMAscape Delete the scoop?
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Pour les acteurs du voyage en ligne, travailler avec un réseau de partenaires et d'annonceurs ne s'improvise pas : c'est pourquoi Public-Idées a rédigé un livre blanc exposant les problématiques du marketing à la performance. Delete the scoop?
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According to recent research findings from IHL Group, the Mobile POS market will soon surpass $2 billion in hardware/software sales in North America. Delete the scoop?
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News of yet another new Square platform surfaced yesterday, as a new service called Square Cash appears with few details but plenty of teasers on Square’s website. Delete the scoop?
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Quel l’avenir pour le point de vente ? À condition d’intégrer les technologies digitales, il n’est pas mort, tempèrent les spécialistes. Delete the scoop?
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Le groupe de distribution centenaire qui a probablement le plus de points de vente en France : c’est le groupe Casino qui a fondé un vaste réseau de magasins, auquel vient se superposer le site de vente en ligne : Cdiscount, un pure-player qui lance sa marketplace. Sa volonté : s’appuyer sur l’existant pour l’acheminement de ses produits, et proposer les prix les plus bas possibles.
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Nordyn Yacine's insight:
In the financial services industry, risk management and Big Data -- the popular buzzword for enormous sets of structured and unstructured data that institutions are facing as their enterprises go digital -- go hand-in-hand. One simply cannot separate the two and must address the opportunities and challenges of each in tandem. Delete the scoop?
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6 millions ! C'est le nombre de tablettes qui seraient vendues en France en 2013 selon une étude de l'institut GFK, ce qui dénote un véritable boom en France puisqu'en 2012 il s'en était écoulées 3... Delete the scoop?
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Nordyn Yacine's insight:
Tablets are poised to bring in substantial revenue in the next few years as consumers increasingly become more comfortable paying for content, according to a report from Juniper Research. Delete the scoop?
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Only 3 percent of affluent women and 9 percent of affluent men purchase designer apparel through their mobile device, according to new research by the American Affluence Research Center. Delete the scoop?
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Google announced Wednesday that users will now be able to send money via Gmail. Delete the scoop?
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Avec plus de 2 consommateurs sur 3 qui consultent en ligne avant de se déplacer en point de vente, la convergence entre le commerce en ligne et les points de vente physiques est un enjeu majeur de croissance et de valeur ajoutée pour les marchands, les enseignes et leurs réseaux de points de vente, succursales et franchisés. Delete the scoop?
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As per the last count (and I keep track of this stuff) there are 47 misconceptions, misunderstandings, and myths about Apple when it comes to mobile payments. Delete the scoop?
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Avec les Smartphones et des réseaux sociaux, l’ère est devenue mobile et sociale. Ainsi, les « datas » sont devenues le « Graal » des responsables marketing. Delete the scoop?
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Initially launched in Tel Aviv, where it has been adopted by over 80% of the city’s leading bars, pubs, restaurants, MyCheck is a mobile app that removes the need for an embedded chip in smartphones to make payments.