Digital Content M...
Follow
Find
3.4K views | +4 today
Digital Content Marketing
Hot topics around new digital communications
Curated by brandinmind
Your new post is loading...
Scooped by brandinmind
Scoop.it!

Guerilla Marketing Techniques Branding Social Network Marketing Mix With Youtube Video

Guerilla marketing is a term that refers to using hard-hitting secret tactics that involve branding yourself or your company on a social network and the easi...
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

10 things we learnt from our digital marketing trends live chat - The Guardian (blog)

10 things we learnt from our digital marketing trends live chat - The Guardian (blog) | Digital Content Marketing | Scoop.it
The Guardian (blog) 10 things we learnt from our digital marketing trends live chat The Guardian (blog) "Brands should follow key marketing principles – (1) focus on the audience not the device, (2) strive for reach and scale, and (3) understand...
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Oscar-winners Framestore on how marketers can benefit from 'Gravity' VFX ... - Marketing

Oscar-winners Framestore on how marketers can benefit from 'Gravity' VFX ... - Marketing | Digital Content Marketing | Scoop.it
Oscar-winners Framestore on how marketers can benefit from 'Gravity' VFX ...
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Businesses Using Visual Storytelling on Facebook | Social Media Today

Businesses Using Visual Storytelling on Facebook | Social Media Today | Digital Content Marketing | Scoop.it
Let’s take a look at some of the imaginative ways brands are using visuals to tell compelling stories on Facebook – and how they are generating real engagement. (5 Ways Businesses Are Using Visual Storytelling on #Facebook.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

New "Oldest" Content Marketing Example Unearthed

New "Oldest" Content Marketing Example Unearthed | Digital Content Marketing | Scoop.it
In this week's podcast, Joe and Robert talk about GE's new sponsored content and note an even older example of content marketing than John Deere's "The Furrow."
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Mondelez turns focus on digital marketing - Marketing Interactive

Mondelez turns focus on digital marketing - Marketing Interactive | Digital Content Marketing | Scoop.it
Mondelez turns focus on digital marketing
Marketing Interactive
In another instance, Cadbury created a flopped proposal as a guerrilla marketing stunt that went viral, for its Bourneville range.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Contentvertising Continues Its Attack On Traditional Advertising - Forbes

Contentvertising Continues Its Attack On Traditional Advertising - Forbes | Digital Content Marketing | Scoop.it
Contentvertising Continues Its Attack On Traditional Advertising
Forbes
Contentvertising Continues Its Attack On Traditional Advertising. comments, called-out. Comment Now. Follow Comments Following Comments Unfollow Comments.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

How To Do Content Marketing Right - Forbes

How To Do Content Marketing Right - Forbes | Digital Content Marketing | Scoop.it
How To Do Content Marketing Right
Forbes
Content is hot! What used to be a relatively small cadre of bloggers and YouTube enthusiasts has become a major marketing arena.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

4 Ways To Create Meaningful Content - Fast Company

4 Ways To Create Meaningful Content - Fast Company | Digital Content Marketing | Scoop.it
Fast Company
4 Ways To Create Meaningful Content
Fast Company
Because we are in the midst of a meaningful content movement.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Is Content Marketing Slowly Replacing Creative Advertising? - News24

Is Content Marketing Slowly Replacing Creative Advertising? - News24 | Digital Content Marketing | Scoop.it
Is Content Marketing Slowly Replacing Creative Advertising?
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

The New iPhone Feature That Could Change Your Mobile Content Strategy

The New iPhone Feature That Could Change Your Mobile Content Strategy | Digital Content Marketing | Scoop.it
Imagine being able to reach out to your target audience with useful product information or a discount right when and where they're making a purchase decision. Content marketers will soon have the a...
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

When commercials 'Keep it real': The rise of realistic advertising - Marketplace.org

When commercials 'Keep it real': The rise of realistic advertising - Marketplace.org | Digital Content Marketing | Scoop.it
When commercials 'Keep it real': The rise of realistic advertising
Marketplace.org
There I was just watching TV when out of nowhere, he appeared: The guy with one arm selling Swiffer dusters.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Can Facebook Compete in Content Curation and Search?

Can Facebook Compete in Content Curation and Search? | Digital Content Marketing | Scoop.it
In this week's PNR podcast, Joe and Robert discuss content curation considerations involved in Facebook's launch of Paper and Chipotle's new content creations.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Informative, Interesting, Relevant: Three Rules for Creating Quality Content ... - Huffington Post

Informative, Interesting, Relevant: Three Rules for Creating Quality Content ... - Huffington Post | Digital Content Marketing | Scoop.it
Informative, Interesting, Relevant: Three Rules for Creating Quality Content ...
Huffington Post
Ask any marketer what the starting point and backbone to a successful digital marketing strategy is and chances are they'll tell you that it's content.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

5 Things Hollywood Can Teach You About Better Content Marketing - ClickZ

5 Things Hollywood Can Teach You About Better Content Marketing - ClickZ | Digital Content Marketing | Scoop.it
5 Things Hollywood Can Teach You About Better Content Marketing
ClickZ
It's the end of the movie year here in Los Angeles and the studios are calculating their successes and losses from the content they created last year.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

The 5 C's of Effective Content Marketing - ClickZ

The 5 C's of Effective Content Marketing - ClickZ | Digital Content Marketing | Scoop.it
The 5 C's of Effective Content Marketing
ClickZ
If you're not already producing content for your brand, now is the time to start. According to a recent Curata study, 71 percent of marketers will spend more on content marketing this year.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Innovative Digital Storytelling for News

Innovative Digital Storytelling for News | Digital Content Marketing | Scoop.it
Website for CU JMC independent study, spring 2013
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

The Bermuda Triangle of Storytelling - Storyfix.com

The Bermuda Triangle of Storytelling - Storyfix.com | Digital Content Marketing | Scoop.it
Don't Let It Sink Your Story Before It Leaves the Harbor “Idea” is one of the most dangerous words in storytelling. Every story begins with one, in some form… so what's so dangerous about that, you ask?
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

The Entrepreneur's Blueprint for Content Creators

The Entrepreneur's Blueprint for Content Creators | Digital Content Marketing | Scoop.it
Alexis Ohanian, reddit co-founder, has a simple motto: Make things people want. Learn more about his entrepreneur's blueprint for content creators.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Transformation of content marketing - Boston.com (blog)

Transformation of content marketing - Boston.com (blog) | Digital Content Marketing | Scoop.it
Transformation of content marketing
Boston.com (blog)
Content marketing has been a major trend that's likely to continue into 2014 and beyond as brands hone their content strategy and use it in innovative ways to engage and attract customers.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

The conflicts in video storytelling | LEWIS PR

The conflicts in video storytelling | LEWIS PR | Digital Content Marketing | Scoop.it
Conflict is important in all kinds of storytelling where you really want to engage the viewer, be it a presentation, a campaign or in this case a video.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Klout Pivots, Embraces Content Aggregation - Huffington Post

Klout Pivots, Embraces Content Aggregation - Huffington Post | Digital Content Marketing | Scoop.it
Klout Pivots, Embraces Content Aggregation Huffington Post The recent news that Klout, one of many social scoring companies, is being sold to the social media company Lithium Technologies, for $100 million has overshadowed the pivot it made in an...
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

The Future Is Content Marketing Through Photos - ClickZ

The Future Is Content Marketing Through Photos - ClickZ | Digital Content Marketing | Scoop.it
The Future Is Content Marketing Through Photos
ClickZ
Consumers receive highly relevant, user-initiated content that is related to the photo and article they're consuming.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

Periodic Table Of Storytelling - The Awesomer

Periodic Table Of Storytelling - The Awesomer | Digital Content Marketing | Scoop.it
James R. Harris of Design Through Story Telling made an interactive periodic table-style chart of story elements as collected by TV Tropes. The online version links each element to its TV Tropes entry, but you can also buy a print version.
more...
No comment yet.
Scooped by brandinmind
Scoop.it!

A Whiteboard History of Storytelling

"The Golden Age of Web Video" presents 40000 years of storytelling history in four minutes. From the first cave paintings to the latest viral video on smart...
more...
No comment yet.