The world is moving rapidly towards ubiquitous connectivity that will further change how and where people associate, gather and share information, and ("Devices will have their own patterns of communication, own social networks..set of communicating...
In an analyst note about Facebook's advertising strategy, CitiGroup let slip that it believes that Pinterest will launch its ads API "either at the end of 2014 or early 2015." The move will be huge: Pinterest already controls 23% of ...
SXSW 2014: Wearing content on your sleeve PRWeek The written word is dying. Technology and media platforms have made the creation and dissemination of visual content easy, and it's much more compelling for consumers.
The Guardian (blog) 10 things we learnt from our digital marketing trends live chat The Guardian (blog) "Brands should follow key marketing principles – (1) focus on the audience not the device, (2) strive for reach and scale, and (3) understand...
Let’s take a look at some of the imaginative ways brands are using visuals to tell compelling stories on Facebook – and how they are generating real engagement. (5 Ways Businesses Are Using Visual Storytelling on #Facebook.
Contentvertising Continues Its Attack On Traditional Advertising Forbes Contentvertising Continues Its Attack On Traditional Advertising. comments, called-out. Comment Now. Follow Comments Following Comments Unfollow Comments.
Film Drunk Oops: That Touching Viral Video Of Strangers Kissing Was Actually Just An Ad ... Film Drunk But this is kind of the reason I've always hated viral/guerrilla marketing and all those improv everywhere-type pranks.
Viral videos of the week: hoverboards, A-list virals and thanks to BOD Siliconrepublic.com This week features hoverboard heartbreak, a Hollywood adaptation of a viral sensation, a special thank you for Brian O'Driscoll, and more.
Informative, Interesting, Relevant: Three Rules for Creating Quality Content ... Huffington Post Ask any marketer what the starting point and backbone to a successful digital marketing strategy is and chances are they'll tell you that it's content.
5 Things Hollywood Can Teach You About Better Content Marketing ClickZ It's the end of the movie year here in Los Angeles and the studios are calculating their successes and losses from the content they created last year.
The 5 C's of Effective Content Marketing ClickZ If you're not already producing content for your brand, now is the time to start. According to a recent Curata study, 71 percent of marketers will spend more on content marketing this year.
Don't Let It Sink Your Story Before It Leaves the Harbor “Idea” is one of the most dangerous words in storytelling. Every story begins with one, in some form… so what's so dangerous about that, you ask?
Transformation of content marketing Boston.com (blog) Content marketing has been a major trend that's likely to continue into 2014 and beyond as brands hone their content strategy and use it in innovative ways to engage and attract customers.