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Twitter Is Finally Preparing To Release Its Advertising API In Q1, Say Sources | TechCrunch

Twitter Is Finally Preparing To Release Its Advertising API In Q1, Say Sources | TechCrunch | Digital Content Marketing | Scoop.it
People have speculated that 2013 will be the year that Twitter will reach $1 billion in advertising revenues.
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Content Marketing vs. Brand Journalism: the Outcomes Define Differences

Content Marketing vs. Brand Journalism: the Outcomes Define Differences | Digital Content Marketing | Scoop.it
Today’s fragmented media landscape and information-loaded digital world offers brands new opportunities to communicate directly with their audiences; building visibility, affinity and even search t…
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How Content Is Changing And What Marketers Need To Know [Survey Data]

How Content Is Changing And What Marketers Need To Know [Survey Data] | Digital Content Marketing | Scoop.it
Content marketing is hitting a very important inflection point. Find out what you need to do to keep up with its development.
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Content Marketing Strategies You Can Steal - Entrepreneur

Content Marketing Strategies You Can Steal - Entrepreneur | Digital Content Marketing | Scoop.it
The best in the biz give their tips on how to be a best-in-class content marketer.
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Is YouTube Preparing for a Netflix-Style Original Content Push? - Forbes

Is YouTube Preparing for a Netflix-Style Original Content Push? - Forbes | Digital Content Marketing | Scoop.it
While Netflix and Amazon may continue battling for digital supremacy, it seems many are forgetting there’s one player that could prove to be a formidable force in the not too distant future: YouTube.
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Why It Doesn't Matter If Consumers Are Willing To Pay For Content - Forbes

Why It Doesn't Matter If Consumers Are Willing To Pay For Content - Forbes | Digital Content Marketing | Scoop.it
As long as the economics favor free distribution, consumers will favor products that they don’t have to pay for. And that, for the most part, is the market reality today.
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Inside the Massive Campaign Behind Call of Duty: Advanced Warfare

Inside the Massive Campaign Behind Call of Duty: Advanced Warfare | Digital Content Marketing | Scoop.it
Disembodied, badly equalized and with no musical cues or ambient sound around it, the nonetheless recognizable voice of Kevin Spacey in sneering antihero mode fuzzes over the computer speakers.
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Hands-on with the Oculus Rift, the newest medium for radical storytelling - 89.3 KPCC

Hands-on with the Oculus Rift, the newest medium for radical storytelling - 89.3 KPCC | Digital Content Marketing | Scoop.it
The Oculus Rift was designed for video games, but it's being hijacked by visual-effects artists and filmmakers to tell radically immersive stories.
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6 Tools To Jump Start Your Video Content Marketing

6 Tools To Jump Start Your Video Content Marketing | Digital Content Marketing | Scoop.it
Content marketing is more than a trend. It’s here to stay. The only thing that seems to have changed as the technique has evolved is the media through which marketers reach out to customers.
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Your Content-Delivery Strategy Can't Start and End at Mobile - Entrepreneur

Your Content-Delivery Strategy Can't Start and End at Mobile - Entrepreneur | Digital Content Marketing | Scoop.it
“Focusing on only one experience can quickly lead to your marketing becoming outdated.”
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10 Ways To Create Contagious Content for Your Social Media Marketing

10 Ways To Create Contagious Content for Your Social Media Marketing | Digital Content Marketing | Scoop.it
Creating shareable content boils down to understanding your audience. Here are some powerful ways to create contagious content that begs to be shared
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Jeroen Lugtigheid's curator insight, November 3, 7:17 AM

Wie wil er nu niet dat social media berichten worden gedeeld door je volgers? In dit artikel wordt het een en ander uitgelegd over de psychologie achter het delen van social content en hoe je delenswaardig materiaal plaatst.

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Why Copyblogger Is Killing Its Facebook Page - Copyblogger

Why Copyblogger Is Killing Its Facebook Page - Copyblogger | Digital Content Marketing | Scoop.it
An audience-first approach drives Copyblogger, and that's just one of the reasons why it's killing its Facebook page. Find out what led to the decision.
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How Social Media Listening Can Improve Your Content Marketing

How Social Media Listening Can Improve Your Content Marketing | Digital Content Marketing | Scoop.it
Lay the foundation of a strong and sustainable content marketing strategy by using social media listening to create better content for your audience.
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If Content Is King, What Kind Of Emperors Are Netflix And Amazon? - Seeking Alpha (registration)

If Content Is King, What Kind Of Emperors Are Netflix And Amazon? - Seeking Alpha (registration) | Digital Content Marketing | Scoop.it
“Content is king but not all kings are created equalWe have all heard the saying that "content is king." The part that is left out is that not all kings are equal.”
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How Social Media Is Choking Your Business To Death - Forbes

How Social Media Is Choking Your Business To Death - Forbes | Digital Content Marketing | Scoop.it
Social media is not helping you build business, and it's wasting your time and money. At best, it's creating a choke point for your staff where they waste needless hours "socializing" in the hopes of results.
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Why technology and content are inseparable at Netflix - Gigaom

Why technology and content are inseparable at Netflix - Gigaom | Digital Content Marketing | Scoop.it
Netflix Chief Product Officer Neil Hunt spoke with Gigaom about how important data science and cloud computing are to the company’s business, as well as why the internet is the perfect medium to drive adoption of new video formats.
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Facebook is Punishing Bad Content: Here's How to Create Great Content Every Day

Facebook is Punishing Bad Content: Here's How to Create Great Content Every Day | Digital Content Marketing | Scoop.it
The web has been abuzz over Facebook's latest blow to brand publishers: a new algorithm that will demote many posts from brand pages. The industry has been portraying this as the latest blow from Facebook.
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Marco Favero's curator insight, November 22, 6:41 PM

aggiungi la tua intuizione ...

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The Top 7 Social Media Marketing Trends That Will Dominate 2015 - Forbes

The Top 7 Social Media Marketing Trends That Will Dominate 2015 - Forbes | Digital Content Marketing | Scoop.it
It’s that time again: When I look ahead to 2015 to predict social media marketing trends we can expect over the coming year.
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5 Trends That Will Change How You Use Social Media in 2015

5 Trends That Will Change How You Use Social Media in 2015 | Digital Content Marketing | Scoop.it
Big changes are afoot for the likes of Twitter, Facebook and others
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The importance of storytelling in the digital age - The Guardian

The importance of storytelling in the digital age - The Guardian | Digital Content Marketing | Scoop.it
Where does storytelling fit in to this new world of technology and how can we support artists to explore these new opportunities?
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This New Interactive Book By Best-Selling Author William Boyd Is Also A Land Rover Ad

This New Interactive Book By Best-Selling Author William Boyd Is Also A Land Rover Ad | Digital Content Marketing | Scoop.it
“The Vanishing Game brings author William Boyd and the brand together in for an original digital story.”
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5 Top Tips for Content Marketing Success - Jeffbullas's Blog

5 Top Tips for Content Marketing Success - Jeffbullas's Blog | Digital Content Marketing | Scoop.it
“The role of content marketing on a social web has only scratched the surface of its full potential. Here are five top tips for content marketing success.”
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Jeroen Lugtigheid's curator insight, November 24, 3:43 AM

Vijf goede tips om content marketing nog beter in te zetten. Content marketing die is gericht op het creëren van waarde voor je klanten die je daardoor nog beter waarderen is de toekomst. Content marketing die vooral bestaat uit het opschrijven hoe goed je organisatie wel niet is niet.

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How A Chef Is Owning Content Marketing

How A Chef Is Owning Content Marketing | Digital Content Marketing | Scoop.it
I love to cook. I also love to pull apart how people use digital media and technology to expand their business. Jamie Oliver, the lovable British chef, and his marketing team fascinate me.
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How Hermès is Winning with Creative Online Content - Forbes

How Hermès is Winning with Creative Online Content - Forbes | Digital Content Marketing | Scoop.it
Unlike a great number of its counterparts, Hermès has created desire coupled with mystique that even in today’s digital age it has managed to maintain.
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What We Talk About When We Talk About 'Content'

What We Talk About When We Talk About 'Content' | Digital Content Marketing | Scoop.it
Dumenco on the art (?) of shoveling content into the internet's ravenous maw.
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Content Marketing: Friend Or Foe? | SkipTheDrive

Content Marketing: Friend Or Foe? | SkipTheDrive | Digital Content Marketing | Scoop.it
Content marketing can be a valuable tool to your marketing efforts if used correctly, but can prove to be detrimental to your business if not done with love.
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