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Rescooped by brandinmind from Transmedia: Storytelling for the Digital Age
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- BLOG - 2014: Thoughts on Transmedia

- BLOG - 2014: Thoughts on Transmedia | Digital Content Marketing | Scoop.it
For the past couple of years I’ve been asked to contribute to year-end round-ups of the ...

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, December 8, 1:06 PM


Nick DeMartino:  "For the past couple of years I’ve been asked to contribute to year-end round-ups of the year in media, curated by transmedia producer and blogger Simon Staffans. I’ll post the link to the 2014 edition in a subsequent post, but for now, here’s a version of his questions and my answers."

Rescooped by brandinmind from How to find and tell your story
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Transmedia Storytelling 101 | Jen Begeal

An overview of transmedia storytelling.  What's now, what's next and how to do it.


Via Kim Zinke (aka Gimli Goose)
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Rescooped by brandinmind from Transmedia: Storytelling for the Digital Age
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Toy makers use transmedia storytelling to drive sales

Toy makers use transmedia storytelling to drive sales | Digital Content Marketing | Scoop.it

Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, November 29, 12:06 PM


Jordan England-Nelson:  "Rather than rely on popular films to generate buzz for new products, toy companies are creating in-house studios to produce their own video content to get kids excited about new toy lines."

Rescooped by brandinmind from Transmedia content & storytelling
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The Present and Future of Storytelling.

The Present and Future of Storytelling. | Digital Content Marketing | Scoop.it
Transmedia stories might start on a smartphone app, expand through comics, launch several webisodes or even a TV show, be released as a film, and be explored and experienced through a multiplayer video game.

Via Sylvain Leroux
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