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Report: 56% of Social Media Users Suffer From FOMO

Report: 56% of Social Media Users Suffer From FOMO | Digital Content | Scoop.it
We all know that social media can be an addiction, a slippery slope consumed by the Fear of Missing Out (FOMO). Here's a look at some staggering findings.
SeanFlavin's insight:

Lots of good, surprising stats in this peice. The most disturbing stat - 3 percent of people surveyed said they'd give up sex for social media ... I find this weird, both that people gave this as an answer and that the surveyer thought to ask it.

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This is the most popular post you’ll read all day.

This is the most popular post you’ll read all day. | Digital Content | Scoop.it

In a recent post for The Atlantic, Derek Thompson investigates what drives people to read content online. As a writer for a popular news site, it’s of interest to Thompson to find out what people are clicking on and why when navigating through the endless amount of web content available. Though it sounds like a boring study of analytics at first, his findings and references are actually super interesting.


Via Guillaume Decugis
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Steven Mallach's curator insight, July 4, 2013 11:30 PM

Investigating how the consumer interacted with traditional media and how the social media differs is one of the most fascinating studies for marketing and communications fold to undertake.

 

Some (myself included) would argue that very little has changed since the newspaper was King of the Hill. The same rules to engaging with carefully selected demographics apply, the same headline rules, the same intro paragraphy rules.

 

Grabd the reader's attention and make sure they stick.

 

The difference is the social media channels go far beyond simple print in sharability, targeting can be much more precise and engagement is taken to a whole new MEASURABLE level.

 

So, everything changes, but everything stays the same.

Neil Ferree's comment, August 12, 2013 11:39 AM
Link bait is one way and Listly lists and votes and polls is another way both is better
Ariane Bourgeois's comment, August 13, 2013 12:05 AM
Thanks for your comment, @Neil :)
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How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic]

How To Create The Perfect Pinterest, Google+, Facebook & Twitter Posts [Infographic] | Digital Content | Scoop.it
mycleveragency's latest infographic cuts through all the jargon and marketing spiel and condenses what it takes to create a great post across Facebook, Twitter, Pinterest and Google+.
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4 Pillars Of Successful Brand Building From HootSuite CEO Ryan Holmes

4 Pillars Of Successful Brand Building From HootSuite CEO Ryan Holmes | Digital Content | Scoop.it
HootSuite CEO Ryan Holmes shares the key areas he focused on to build HootSuite's brand from scrappy startup to globally recognized socialmedia tool.
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SeanFlavin's comment, June 16, 2013 10:55 PM
"It helps if you think of your online community like a garden--you need to constantly monitor to it to make sure it's growing. Give it some food to digest and keep it healthy. Keep it tidy and remember to trim the weeds from time to time."
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Google Is Projected to Expand Lead in Online-Ad Market

Google Is Projected to Expand Lead in Online-Ad Market | Digital Content | Scoop.it
Google Inc., owner of the most popular Internet search engine, is projected to control about a third of the digital-advertising market this year, extending its lead as mobile and video marketing gain ground.
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How to Build a Content Marketing Strategy

How to Build a Content Marketing Strategy | Digital Content | Scoop.it
As successful link building tactics change, companies and clients alike are seeking to understand how certain forms of link building can be translated into long-term content marketing campaigns.
SeanFlavin's insight:

As far as depth, useful information and descriptive strategies this is probably the best digital content article I've read in a long time. You know it's good, just read the comments, nobody even tried to blast this article.

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10 ways young journalists can make themselves more marketable | Poynter.

Create. Inform. Engage. | Journalism training, media news & how to's
SeanFlavin's insight:

More and more news outlets are moving to digital publications, and everyone has to keep up.

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You Won’t Finish This Article

You Won’t Finish This Article | Digital Content | Scoop.it
I’m going to keep this brief, because you’re not going to stick around for long. I’ve already lost a bunch of you. For every 161 people who landed on this page, about 61 of you—38 percent—are already gone.
SeanFlavin's insight:

Honestly, the article was repititive, slightly self-serving, and long winded, but still makes a solid point about online readership, and the graphs break up the writing well. 

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15 Tips to Speed Up Your Website

15 Tips to Speed Up Your Website | Digital Content | Scoop.it
After seeing some tweets and analyzing the SEOmoz website, I decided to write some tips and tricks that can decrease pages load time as much as possible.
SeanFlavin's insight:

According to Google: "Experiments demonstrate that increasing web search latency 100 to 400ms reduces the daily number of searches per user by 0.2% to 0.6%. Furthermore, users do fewer searches the longer they are exposed. For longer delays, the loss of searches persists for a time even after latency returns to previous levels."

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Which blogs stay and which go at 'The New York Times'? | Capital New York

Which blogs stay and which go at 'The New York Times'? | Capital New York | Digital Content | Scoop.it
Some blogs were getting so big, they were becoming indistinguishable from existing
SeanFlavin's insight:

As a NY Times digital subscriber, I've always thought they do a better job with digital content than the majority of major traditional news outlets. If this is simply a reorganization, rather than a reduction, I have to think the Times knows what it is doing.

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NSA Surveillance News: Everything You Need to Know

NSA Surveillance News: Everything You Need to Know | Digital Content | Scoop.it
Everything you need to know about the secret NSA surveillance programs revealed this week.
SeanFlavin's insight:

A week late, but still fairly relevant.

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Why 'I Have Nothing to Hide' Is the Wrong Way to Think About Surveillance | Wired Opinion | Wired.com

Why 'I Have Nothing to Hide' Is the Wrong Way to Think About Surveillance | Wired Opinion | Wired.com | Digital Content | Scoop.it
Many don’t understand why they should be concerned about surveillance if they have nothing to hide.
SeanFlavin's insight:

This debate is a little off subject from this page, but in a sense it is very relevant. Our digital footprint becomes part of our overall identity, sharing something online inherently sacrifices more privacy than speaking that same idea aloud in a private setting ... and that's all I'll say, because as we all know 'they' know I'm posting this.

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Is Learning HTML/CSS ‘Like Learning How to Use Commas’? - 10,000 Words

Is Learning HTML/CSS ‘Like Learning How to Use Commas’? - 10,000 Words | Digital Content | Scoop.it
Is Learning HTML/CSS ‘Like Learning How to Use Commas’?
SeanFlavin's insight:

If you scroll through a few paragraphs, you'll find the author - who apparently hates the misuse of commas - misuses parentheses and periods. Isn't that ironic? ... Don't you think? 

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Types Of Search Engine Success Factors

Types Of Search Engine Success Factors | Digital Content | Scoop.it
There are three major groups covered by Search Engine Land’s Periodic Table Of SEO Success Factors: On The Page SEO Off The Page SEO Violations Within each group are subgroups, as each chapter of this guide will explain.
SeanFlavin's insight:

It's not enough to write quality content and throw it online, so much more goes into the process. 

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How To Improve SEO with Link Building and Social Media

How To Improve SEO with Link Building and Social Media | Digital Content | Scoop.it

If you were under the impression that building links on social media would be quick, automated and easy, now is the time to shed the illusion. This is a time-consuming, painstaking process.

 

We all expected that computers would make our jobs easier and faster through automation. Now the time we saved must be spent on relationship building. It does pay off in the end.

 

Successful link building requires a clear understanding of Google’s criteria for a high PageRank.

 

Sites are rewarded for good, original content and what Google views as “natural” link development.

 

Find out more: http://www.business2community.com/digital-marketing/how-to-improve-seo-with-link-building-and-social-media-0516064


Via Antonino Militello
SeanFlavin's insight:

Quality fresh content and strong relationship building, it seems so simple.

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Deeksha Sulakhe's curator insight, June 11, 2013 2:55 AM

That's a great strategy of link building. I am into that work in bringing up the link building and it really needs a lot of patience. I am doing it for a page : http://www.peoplelink.in

Forumactif's curator insight, June 12, 2013 5:12 AM

Très bon article.

SocialEvolutionism's curator insight, June 30, 2013 11:04 AM

Also check Rands post - 4 ways to social media to earn links http://bit.ly/10sOpdX

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7 Academic Search Engines Not Named Google

7 Academic Search Engines Not Named Google | Digital Content | Scoop.it

"When we search, we often first reach for Google–and rightfully so.

But by using Google students and teachers are unwittingly bending to the will of webmasters who are experts at SEO (search engine optimization), which can mean that you find what they want you to find rather than what you really need. So what to do?

Thankfully, there are options for 21st century learners..."


Via Beth Dichter
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Beth Dichter's curator insight, June 5, 2013 10:31 PM

To Google or not to Google...that is the question. I fall on the side of teaching students how to use other search engines for a number of reasons including tracking and filter bubbles. This post explores seven academic search engines. 
A short description of each search engine is provided as well as links to each. There is also a link to an earlier post that looked at 100 databases and search indexes.