A good content marketing plan contains a number of different elements including theme, audience, tone, publishing channel, etc. But how do all of these components come together to form a cohesive strategy?
I found this infographic really interesting since it shows the range of tools available for SEO. It also shows how other people approach managing SEO and the kind of reasons they choose to use software to help.
We’ve been talking a lot about how messy the web has become in recent years. And it’s only getting messier. So much so that simple words will not suffice to describe just how much content is created and uploaded to the internet every minute of the day.
Content marketing is a marketing technique that involves the creation or sharing of content for the purpose of engaging customers. More and more companies are incorporating content marketing into their overall digital strategies. Check out this infographic created with Slideshare, to see how they’re become the quiet giant of content marketing.
The announcement unveiled their efforts to collect data from social networks and platforms in an effort to be able to more fully report on social activities related to your site/business/product/etc. that may not happen on your site. For example, wouldn’t it be nice to open up Google Analytics and see which of your content was shared on Facebook, tweeted about, or plus-oned, Dug (or Digged?), Stumbled, commented on or otherwise mentioned?
As social media rapidly integrates itself into all aspects of our everyday lives, it’s revolutionized the way that we interact and engage with the world around us, which has presented new opportunities – and challenges – for the advertising industry.
A guide to the proposed law that some call "piracy protection" and others "censorship."...
The Stop Online Piracy Act (SOPA) is stirring up a lot of controversy in the tech world. Companies that rely heavily on copyright protection call the bill piracy protection; those that rely on user-generated content call it censorship.
The bill strengthens the U.S. Justice Department’s power to go after websites that host disputed copyright material — and could make sites such as YouTube and Tumblr that host such user-generated content liable for copyright violations.
[/caption] (In case you're wondering, 'percentile die' let you roll any number from 1-100.) Feel free to embed this, using this code: By Conversation Marketing Explanation In most role-playing games (think Dungeons & Dragons), there are these...
On December 3rd, 1992, exactly 19 years ago, Neil Papworth, a 22-year-old test engineer for Sema Group, made use of a personal computer to send a text message to Richard Jarvis using the Vodafone network.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.