From Robin Good's insight:
"Twitter has just announced the availability of a new feature that will be gradually rolled out to all Twitter users and which allows you to create custom curated Twitter channels on any topic you want.
To start using immediately Twitter Timelines what you need to do is to head over to https://tweetdeck.twitter.com/ and to register yourself for the free web app owned by Twitter."
Read full Robin Good's insight below.
Try it out now: https://tweetdeck.twitter.com
Check also: https://blog.twitter.com/2013/custom-timelines-in-tweetdeck
Via Robin Good, Giuseppe Mauriello