Digital Brand Mar...
Follow
Find
2.8K views | +0 today
Digital Brand Marketing
Your new post is loading...
Your new post is loading...
Scooped by Os Ishmael
Scoop.it!

Why a digital inclusion strategy is now crucial for social landlords

Why a digital inclusion strategy is now crucial for social landlords | Digital Brand Marketing | Scoop.it
Changes to how benefits are accessed means housing providers will have to do more for their tenants, says Iain Sim (RT @KatieTriHard: Good article @guardin on digital inclusion offline households could miss out on savings worth £560
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Social media marketing: What is the ROI?

Social media marketing: What is the ROI? | Digital Brand Marketing | Scoop.it
The big question that is often asked about social media when it comes to investing money, resources, and time is "what is the return on investment?
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

What’s Next for Facebook Home

What’s Next for Facebook Home | Digital Brand Marketing | Scoop.it
Facebook Home is going international; chat heads have escaped the Home asylum and are arriving (in a limited fashion) on the iPhone. Now the social network is teasing future upg...
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Your Reputation Will Be The Currency Of The Future

Your Reputation Will Be The Currency Of The Future | Digital Brand Marketing | Scoop.it
In The Nature Of The Future: Dispatches From The Socialstructed World, Marina Gorbis argues we are moving away from the depersonalized world of institutional production toward a new economy built on social connections and rewards--a process she...
more...
No comment yet.
Rescooped by Os Ishmael from Digital and Social Media Marketing
Scoop.it!

Singapore’s tryst with Facebook

Singapore’s tryst with Facebook | Digital Brand Marketing | Scoop.it

Via Poovan Devasagayam
more...
Poovan Devasagayam's curator insight, April 15, 2013 11:02 PM

Fantastic read about Singapore and it's relationship with Social Media

Rescooped by Os Ishmael from Public Relations & Social Media Insight
Scoop.it!

Six principles for great content marketing | Econsultancy

Six principles for great content marketing | Econsultancy | Digital Brand Marketing | Scoop.it

Being a decent content marketer is about matching your strengths with what actually gets results.

 

For some, that may mean creating the next cat-riding-a-sneezing-panda-to-K pop viral sensation, but for me it’s often about using data to create powerful stories that influence social heavyweights.

 

Based on my wins and fails in content marketing, here are six principles that I’ve come to realise play a part in making content stand out....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 16, 2013 6:12 PM

Fresh thinking about content marketing.

Rescooped by Os Ishmael from Business in a Social Media World
Scoop.it!

10 Tools and Resources for Creating Quality Infographics and Presentations

10 Tools and Resources for Creating Quality Infographics and Presentations | Digital Brand Marketing | Scoop.it

Via massimo facchinetti, Tomas Jansma | FlexMind, Gerrit Bes, Cendrine Marrouat - www.socialmediaslant.com
more...
malek's curator insight, April 16, 2013 8:33 AM

Keep this list handy

Mollye Peters's curator insight, April 17, 2013 11:16 AM

To add to this list, a friend of my recommended a presentation creator called Prezi (http://prezi.com). It's a great alternative to PowerPoint and you can access it through the internet.

Ellen Noh's curator insight, April 19, 2013 3:20 AM

Great quality design and infographics are one of the fastest growing trends in social media, and we should definitely be on top of it! 

Scooped by Os Ishmael
Scoop.it!

48 Tweetable Stats To Make You An Online Marketing SmartyPants

48 Tweetable Stats To Make You An Online Marketing SmartyPants | Digital Brand Marketing | Scoop.it
48 online marketing stats. Each one with a bite-sized Tweetable link. Share them easily on Twitter and look like an online marketing smartypants. (Did you know?
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Top 25 Luxury Brands on Social Media: See Who’s the Most Popular

Top 25 Luxury Brands on Social Media: See Who’s the Most Popular | Digital Brand Marketing | Scoop.it
Social media engagement has been a marketing buzzword for years now.
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Building a Display Remarketing Strategy - By Carla Elvir, Senior Paid Search Analyst :: Hotel News Resource

Building a Display Remarketing Strategy - By Carla Elvir, Senior Paid Search Analyst :: Hotel News Resource | Digital Brand Marketing | Scoop.it
Article - Building a Display Remarketing Strategy - By Carla Elvir, Senior Paid Search Analyst - What is display remarketing and how does it work?
Os Ishmael's insight:

Get the lowdown on remarketing...

more...
No comment yet.
Rescooped by Os Ishmael from Public Relations & Social Media Insight
Scoop.it!

Blogging For Social Media Marketing - My Top 12 Tips

Blogging For Social Media Marketing - My Top 12 Tips | Digital Brand Marketing | Scoop.it

frequently asked about blogging and how to use it effectively for marketing within social media. I decided to put together a list of my top ten tips that is specifically designed for the individual marketer or small to medium business. This list is not at all for the large brand, affiliate marketer, the social media author or speaker. Those specific groups are typically about numbers, driving less than targeted traffic, ego inflation and/or putting out volume over substance. Exactly what you should NOT be doing if you are serious about being effective with your blog within social media. If you want to measure REAL results that is – You know things like sales, revenue and new customers. But I digress…


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 15, 2013 2:23 PM

Very practicalblogging basics.

Scooped by Os Ishmael
Scoop.it!

Twitter 101: What is Twitter Really About? | Social Media Today

Twitter 101: What is Twitter Really About? | Social Media Today | Digital Brand Marketing | Scoop.it
Welcome to the beginner's guide to Twitter! If you're new to Twitter, looking to get started or just here to brush up on some of the fundamentals of the site, you're in the right place. In this guide, we'll take a look at the various ...
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

How to Pick Social Media Channels for Content Marketing

View upcoming marketing webinars at http://www.awarenessnetworks.com/learning/webinars Jason Falls of SocialMediaExplorer.com and the Exploring Social Media ...
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Link Networks: Don't Build Your SEO Strategy on a House of Cards

Link Networks: Don't Build Your SEO Strategy on a House of Cards | Digital Brand Marketing | Scoop.it
One of the most popular (and dangerous) to build a bunch of links quickly is by using a link network. Here's how you can better understand what a network is, how to identify networked sites, and whether those easy links are too good to be true.
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

3 Awesome, Downloadable, Custom Web Analytics Reports

3 Awesome, Downloadable, Custom Web Analytics Reports | Digital Brand Marketing | Scoop.it
Custom reports help identify actionable insights quickly. These 3 analytics reports measure Page, Visitor Acquisition & Paid Search Performance analysis. Download them now!
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Is the web getting faster? - Analytics Blog

Is the web getting faster? - Analytics Blog | Digital Brand Marketing | Scoop.it
RT @souders: Websites are 3.5% faster on desktop, 30% faster on mobile year-over-year. Based on aggregate GA page load time: http://t.co/GJ4dDWhmFX
more...
No comment yet.
Rescooped by Os Ishmael from Beyond Social Medias
Scoop.it!

INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | Digital Brand Marketing | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...

 

The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?

 

Of the online adults surveyed at the end of 2012:

67% use Facebook20% use LinkedIn16% use Twitter15% use Pinterest13% use Instagram6% use Tumblr 

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.

 


Via Lauren Moss, Woodoo Prod
more...
Ruby's curator insight, April 16, 2013 3:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 5:16 PM
Thanks for the constructive comments, they are very appropriate.
Retro Social Media's curator insight, May 15, 2013 1:17 PM

Only 16% use Twitter - wow!

Rescooped by Os Ishmael from Digital, Social Media & Mobile
Scoop.it!

21 Tips to Balance Social Media Addiction, Tweets, Life and Real Work! | The Marketing Nut

21 Tips to Balance Social Media Addiction, Tweets, Life and Real Work! | The Marketing Nut | Digital Brand Marketing | Scoop.it
How do you manage time as a social media addict business leader? Focus on goals, objectives and inspiring and connecting with your audience and community

Via David Blundell, yeohyc
more...
David Blundell's curator insight, April 16, 2013 7:09 AM

Pam Moore is a leading light in social media today. But just how does she balance social media with, you know, real work . . . Here she share 21 tips on how get your social media rocking . . .

yeohyc's curator insight, April 16, 2013 7:16 AM

Less than 45 hours to go to meet @PamMktgNut, @BritishCouncil & @esBritish friends at Social Media Tapas, Madrid! :)

Tom George's curator insight, April 16, 2013 8:41 AM

It's so important to maintain a balanced lifestyle. In our quest for succes we must not allow ourselves to become to obsessed with things. I always enjoy content from The Marketing Nut.

Scooped by Os Ishmael
Scoop.it!

How to turn every sales person into a top story-teller | MathMarketing

How to turn every sales person into a top story-teller | MathMarketing | Digital Brand Marketing | Scoop.it
How to turn every sales person into a top story-teller http://t.co/nD8LgWvksN Bob Apollo
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Facebook Home gets mixed user reviews - Digital Spy

Facebook Home gets mixed user reviews - Digital Spy | Digital Brand Marketing | Scoop.it
The Next Web Facebook Home gets mixed user reviews Digital Spy The software - described as a "wrapper" for the Android operating system that brings tight integration with the social network - holds an average user rating of 2.4 out of 5 on the...
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report] | Digital Brand Marketing | Scoop.it
Video is a powerful way to reach audiences both for publishers and advertisers. Marketers already know people are watching online video more than ever. A new Adobe Digital benchmark report reveals what, when, and how people are watching.
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

Simple Ways To Implement Video Marketing Strategies

Simple Ways To Implement Video Marketing Strategies | Digital Brand Marketing | Scoop.it
Simple Ways To Implement Video Marketing Strategies (Simple Ways To Implement Video Marketing Strategies | Kelly Stacy's Empower Network Blog http://t.co/mz6XzwM7P9)...
more...
No comment yet.
Scooped by Os Ishmael
Scoop.it!

4 Tips for Turning Your Editorial Content into Community

4 Tips for Turning Your Editorial Content into Community | Digital Brand Marketing | Scoop.it
Invest in your loyal audience by offering a forum for engagement and the results may surprise you. Use these 4 tips to turn your editorial content into community.
more...
No comment yet.
Rescooped by Os Ishmael from Just Story It Biz Storytelling
Scoop.it!

Doing the Impossible Story: Saving Polaroid Film & Cameras

Doing the Impossible Story: Saving Polaroid Film & Cameras | Digital Brand Marketing | Scoop.it
A Polaroid camera is nothing more than bookshelf eye candy if you don't have the magical film to go with it. Which is why The Impossible Project pulle...

Via Karen Dietz
more...
Karen Dietz's curator insight, April 8, 2013 1:25 PM

Here is a little bit of inspiration for your Friday.


It's all about how a couple of crazy guys bought the last Polaroid film factory so that 300 million cameras around the globe could still be used.


Now how different is that?! And they succeeded, and are successful. It's a terrific little story.


Other than for your own inspiration, how could you use this story? How about when talking with teams about thinking outside the box. Or when working with executives about hidden market opportunities. Or anytime you are dealing with the principles of creativity and innovation. Just a few ideas :)


Enjoy this piece and have fun!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Verone Medley Travis's curator insight, April 14, 2013 5:51 PM

Polaroids bring back a lot of memories for a lot of people. Glad to hear that the magic will continue.

Karen Dietz's comment, April 21, 2013 1:44 PM
Yes, I was sad about the demise of Polaroid and so glad there's still life beyond digital photography.
Scooped by Os Ishmael
Scoop.it!

Top 15+ ways technology is transforming business

Top 15+ ways technology is transforming business | Digital Brand Marketing | Scoop.it
Technology shifts can radically change business principles.
more...
No comment yet.