Having just freshened our own website, we felt it was timely to repost our 10 Commandments of About Us pages. Need a PDF to share with decision-makers at your organization? Glad to oblige. Commandment 1: Know thy ...
Via Karen Dietz
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Rescooped by Os Ishmael from Just Story It onto Digital Brand Marketing |
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Via Karen Dietz
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"I am always interested in the science behind storytelling. What makes it such an effective part of our social being and communications?" Via Karen Dietz
Os Ishmael's insight:
One very necessary article to remind us of the power of storytelling. 
Ozzie Gontang, Ph.D.'s curator insight,
January 25, 1:35 AM
Excellent video rescooped from Karen Dietz's site on Storytelling Delete the scoop?
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Have you ever wanted to be more persuasive, convincing, or if nothing else, understand how others try to influence you? …Of course! Who hasn’t?
Understanding how storytelling works in persuasion, influence, and change, and the research/neuroscience that informs it all is critical if anyone is going to work with stories effectively.
And hooray -- Gregory Ciotti has put together his list of favorite books that help us understand persuasion, influence, change, and stories more deeply. We'll all become more articulate and better at our craft -- whether you are a consultant, storyteller, entrepreneur or CEO.
Some of these I've read, some I haven't -- so I can't wait to dig into this list myself.
I hope we all learn lots and gain lots of useable insights for our work. Enjoy!
This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ; Via Karen Dietz Delete the scoop?
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Les dix commandements à suivre pour rédiger, ou faire rédiger, la page A propos de votre site web, une page trop souvent sous-utilisée.