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The 10 Best Corporate Blogs in the World

The 10 Best Corporate Blogs in the World | Digital Brand Marketing | Scoop.it

My reaction to most company blogs: “Blah, Blah and Double Blah!”

 

I recently taught a class on corporate blogging at the amazing social media marketing graduate program at Rutgers University.  In my research for the class, I pored through hundreds of websites looking for examples of the best company blogs in the world.

 

Amid the coal pile that is the state of corporate blogging today, I did manage to find a few diamonds that don’t bore to tears with pronouncements, promotions and product announcements (the Killer P’s)....


Via Janice Tomich, Jeff Domansky
Os Ishmael's insight:

Great blogging and business storytelling inspiration...

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Jeff Domansky's curator insight, January 8, 2013 4:06 PM

Great blogging and business storytelling inspiration...

Vicente G. Moreno's curator insight, January 8, 2013 11:01 PM

Great blogging and business storytelling inspiration...

ben bernard's comment, January 9, 2013 11:52 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
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Rescooped by Os Ishmael from Online Marketing Resources
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How Do People Use Virtual Assistants on Their Smartphones?

How Do People Use Virtual Assistants on Their Smartphones? | Digital Brand Marketing | Scoop.it
Usage varies by generation

Via Pedro Da Silva
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Rescooped by Os Ishmael from Online Marketing Resources
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Marketing to Gen Xers? Here's What They're Watching on YouTube

Marketing to Gen Xers? Here's What They're Watching on YouTube | Digital Brand Marketing | Scoop.it
Gen Xers account for over 1.5B views every day on YouTube. See new research on what kinds of content they're watching.

Via Pedro Da Silva
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Obviously Awesome: a product positioning exercise – Hacker Noon

Obviously Awesome: a product positioning exercise – Hacker Noon | Digital Brand Marketing | Scoop.it

Deliberate positioning puts your strengths front and centre


The unique greatness of our offerings often feels obvious to folk inside the company. We have a ready answer to the question — “Why should a customer choose us?” Yet, if we ask customers the same question, they often find the differences between what we offer and what other companies offer hard to understand. This problem happens because we do not put our unique strengths at the centre of our positioning. Instead we position ourselves in the market we started in, even after our products have evolved well beyond that.


Via Pantelis Chiotellis, oconnorandkelly, malek
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malek's curator insight, February 17, 9:50 AM

Interesting review of the positioning in your marketing plan

Rescooped by Os Ishmael from Public Relations & Social Marketing Insight
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7 Tools for Generating Infinite Content Ideas for Your Blog

7 Tools for Generating Infinite Content Ideas for Your Blog | Digital Brand Marketing | Scoop.it

If you’re like me and writing up to eight posts per week while juggling multiple businesses, it can be seriously draining.

 

So out of pure necessity, I’ve experimented with a plethora of different tools to aid me in the process of generating new content ideas.

 

Some have been home runs and some have been strikeouts.

 

But there are seven in particular I really like and want to share with you....


Via Jeff Domansky
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Darren Lee Revell's curator insight, February 19, 4:28 AM

Content, content, content

johnleedao's curator insight, February 19, 6:49 AM

7 tools for generating infinite content ideas for your blog

donhornsby's curator insight, February 19, 9:44 AM
Using one or more of these tools will allow you to generate an infinite number of content ideas for your blog—without having to do any heavy lifting.