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Rescooped by Os Ishmael from UX Design : user experience and design thinking
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14 Design Psychology Articles for UX Practitioners

Useful design psychology articles picked by our team.

Via yannick grenzinger
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Rescooped by Os Ishmael from UX Design : user experience and design thinking
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Why the CX Doesn’t Create Loyalty | Beyond Philosophy

Why the CX Doesn’t Create Loyalty | Beyond Philosophy | Digital Brand Marketing | Scoop.it
Creating a great memory of your experience in your Customer’s mind is critical to creating Customer Loyalty.

Via yannick grenzinger
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Rescooped by Os Ishmael from Marketing Revolution
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Why I'm Not A SEO #3

Why I'm Not A SEO #3 | Digital Brand Marketing | Scoop.it

Why I'm Not A SEO in 3 Parts

Why Not A SEO #1
Blue Oceans on Scenttrail Marketing 
http://www.scenttrail.com/why-im-not-an-seo/ ;

Why Not SEO #2
Used Car Salesmen LinkedIn
https://www.linkedin.com/pulse/why-im-seo-martin-marty-smith ;

Why Not SEO #3
Confusingly Similar & the Psychology of Great Web Marketers
on Curagami
http://www.curagami.com/magical-thinking/new-seo/why-im-not-a-seo-3/  ;


Via Martin (Marty) Smith
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Rescooped by Os Ishmael from Just Story It! Biz Storytelling
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Pareidolia, Storytelling + a Formula for our Brains: The Psychology of Stories

Pareidolia, Storytelling + a Formula for our Brains: The Psychology of Stories | Digital Brand Marketing | Scoop.it
Learn why our brains go nuts for a good yarn -- and how you can recreate it in your marketing.

Via Karen Dietz
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Karen Dietz's curator insight, May 9, 2014 12:33 PM

What the heck is pareidolia?? It's what happens when we listen to stories, and the research about it is shared in this post by Shane Jones.


There's lots written about the psychology of storytelling, but rarely is pareidolia mentioned. Yet it is an essential part of the story experience.


But that's not the only info shared here. There's lots more material on storytelling and how to construct a great story. Many thanks to follow Andy Capaloff for pointing me to this article.


This piece is longer than most, but I appreciate its thoroughness. Have fun digging into the info and getting smarter about what works and why!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Rescooped by Os Ishmael from UX Design : user experience and design thinking
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Hierarchy of Trust: The 5 Experiential Levels of Website Commitment

Sites must meet users' basic trust needs before they demand that visitors enter information or engage with them. 5 types of user commitment have separate design requirements.

Via yannick grenzinger
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Rescooped by Os Ishmael from Just Story It! Biz Storytelling
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Sharing content: What neuroscience and psychology can teach us

Sharing content: What neuroscience and psychology can teach us | Digital Brand Marketing | Scoop.it
What makes you stop scrolling through an article, open up a social media app and hit the share button? Is it logic, emotion, or something else? Turns out,

Via Dr. Madelyn Blair
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Dr. Madelyn Blair's curator insight, September 24, 2015 12:54 PM

Relph gives a thorough explanation why we make decisions to share things on social media, buy something, and much more. It’s all about emotion. Story has magical power because it conveys emotion. Read this article if you are interested in learning more about how to select the right story. Oh, his advice won’t be direct, but you sure can read it between the lines. I love it when we learn about story’s power from science. Resilience is knowing enough to have options in mind. This is a great place to begin.


This review was written by Dr. Madelyn Blair. 

Randy Bauer's curator insight, September 29, 2015 10:27 AM

Think Functional MRI when writing/curating content. What part of the brain is being lit up(emotional) due to the story being told.

Rescooped by Os Ishmael from UX Design : user experience and design thinking
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The Psychology of UX

This article presents some characteristics of human behavior that should be considered when you design the user interface for a software application

Via yannick grenzinger
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Romain MAZUIR's curator insight, May 11, 2015 5:17 PM

10 things to know about psychology in UX #H2MWP