Digital Brand Marketing
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The 4 Indispensable Pillars of Effective Digital Marketing

The 4 Indispensable Pillars of Effective Digital Marketing | Digital Brand Marketing | Scoop.it
You create a new website, but it doesn't create business. It's time to understand how to capitalize on the 4 pillars of effective digital marketing.

Via Pantelis Chiotellis, Fred Zimny, massimo facchinetti
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Rescooped by Os Ishmael from digital marketing strategy
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26 Social Listening Tools to Infuse Your eCommerce Marketing with Awesome Intelligence

26 Social Listening Tools to Infuse Your eCommerce Marketing with Awesome Intelligence | Digital Brand Marketing | Scoop.it

When you start off in eCommerce (or if you’ve been doing it for a while), you will realize how important quality marketing is to keep the pipeline of traffic going to your site. It is very likely that initially you will be relying mostly on organic, unpaid media to keep it afloat. Thus, most of your efforts might be around blogging, Facebook & Twitter posts, video and all other kinds of content marketing.

 

This comes with 3 main challenges:

Being creative on demand.Coming up with topics for your marketing campaigns often.Do so at a volume that makes a difference and works for an ecommerce business. It has to be scalable in volume to bring home the bacon, so to speak.


Via Brian Yanish - MarketingHits.com, Fred Zimny, malek
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Brian Yanish - MarketingHits.com's curator insight, August 19, 2014 5:36 PM

Kissmetrics included my favorite  content discovery tools, Scoop.it. in the blog post.

Rescooped by Os Ishmael from visualizing social media
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How to Optimize Your Blog for Content Distribution

How to Optimize Your Blog for Content Distribution | Digital Brand Marketing | Scoop.it

Good content is great to have, but it doesn’t mean much if no one sees it. You’re putting in all the work; you want all the shares, media pickup, and unique visitors you can get.

If you’re running a blog, are you sure it’s optimized for distribution? Even in this modern Web-publishing era, too many blogs are woefully behind the times: broken social counters, no CTAS, the list goes on. To make sure you’re publishing the right way, check out these tips to optimize your blog for content distribution...


Via Lauren Moss
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Marco Favero's curator insight, July 31, 2015 2:57 AM

aggiungere la vostra comprensione ...

Carlos Rodrigues Cadre's curator insight, July 31, 2015 9:50 AM

adicionar sua visão ...

Rescooped by Os Ishmael from visualizing social media
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Infographic: Best Practices for Optimizing Facebook Photos

Infographic: Best Practices for Optimizing Facebook Photos | Digital Brand Marketing | Scoop.it

This infographic from Postrocket gets into the specificity of how and why images should be optimized for Facebook Edgerank.


It addresses photos in the context of display for the NewsFeed, as well as the optimal dimensions for profiles, cover photos and post link previews.


Via Lauren Moss
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malek's curator insight, May 28, 2013 7:18 PM

Great answers to many questions you always have in your mind

Joe Wise's curator insight, May 30, 2013 9:51 PM

images are key..... too obvious??