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Beyond Google SERPs. Human Curated Answers Serve Better Those Who Want To Know More: Wonder

Beyond Google SERPs. Human Curated Answers Serve Better Those Who Want To Know More: Wonder | Digital Brand Marketing | Scoop.it

"Inquiry that desires a deeper understanding and multiple points of view."


Via Robin Good
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Mr Branson's curator insight, April 28, 12:08 PM

http://www.infogurushop.com

Louise Quo Vadis's curator insight, April 28, 1:17 PM

That is a really neat tool.

Bettina Ascaino's curator insight, April 29, 11:17 AM

⤹ *Robin Good's insight:* ⤵   

 

"Wonder was built to bring human-centric guidance back to the pursuit of knowledge on the web."

 

in other words: "Away from algorithmically sorted lists of links, and back to human-guided curation, evaluation and advice for those who don't need just a store address on a map".

 

Wonder is a new free web service which touts to be your online personal research assistant. Behind its minimalist website there's a crew of human beings that actually goes out to gather and bring back to you valuable answers and resources to your questions.

 

How does it work?

You just register via FB, Twitter or with your own email and then you are presented with a very simple screen in which you are asked "what are you wondering"?

You type in a question, and within a very reasonable amount of time (in my cases, in always less than 30 minutes) you receive a hand written email answer by a person with a first and last name. Not only. The person provides you also with multiple links to relevant resources that can help you find out and discover more about the topic of your interest.
 

Why it's relevant: Independently of the quality of the results that Wonder may initially bring to you, this new service highlights a growing trend toward trusted guides, expert curators of information, and their human voice and away from algorithmically sorted list of results like Google offers.

 

P.S.: In my initial tests a reply for a very specific question in one of my areas of expertise didn't bring back particularly valuable or useful suggestions as this knowledge would require an expert in the field, but less specialistic questions brought back useful responses written in a very human-style and supported by very high-quality relevant links and resources.

 

Here is one such question - answer as an example for you:

 

My Research Request: 
How can I trust the answers provided by those behind Wonder if I know nothing about who they are?

 

Mike Smith reply:
Let me assure you, I am no robot. The resources curated by Wonder are compiled and collated by real human beings (such as myself) who take the time to sort through the vast amount of information available on the web. 

I view the task of the Wonder researcher as being rather similar to that of your local librarian. And any good librarian isn't going to tell you how to think: they will present you with what knowledge and information they have available and arrange it in such a way that you must come to your own conclusion. Do you demand the librarian's credentials? Do you peruse their degrees and certifications? No, because her/his credentials lie in the quality of the work they have laid before you. Even if you detect bias or prejudice in what has been presented to you, then the curator's task has already been accomplished: you have assessed, for yourself, the quality of the information you have encountered and have honed your critical faculties that much more.

View Research

- Content curation (i.e. Wonder) is similar to consulting a librarian for literature on a particular subject

- Content curators (e.g. librarians) have empirically improved critical thinking skills in students

- Content curators (e.g. librarians) are tasked with fostering critical thinking in the evaluation of information sources

 

 

 

This is the future in preview.

 

Try it out and see what you think of it.
 

Free to use.

 

Try it out now: https://wonderlib.com/ ;

 

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The Top 100 Tools to Capture, Edit, Publish and Distribute Video Online

The Top 100 Tools to Capture, Edit, Publish and Distribute Video Online | Digital Brand Marketing | Scoop.it
The best tools and services to capture, edit, publish and distribute video online.

Via Robin Good
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Mª Jesús García S.M.'s curator insight, January 13, 1:58 AM

Awfully good list!

Tdutec Innovación Educativa's curator insight, January 25, 11:51 AM

añada su visión ...

Ness Crouch's curator insight, April 9, 8:31 PM

Wow! Extensive Lots of ideas here!!

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An Introductory Guide to Content Curation

An Introductory Guide to Content Curation | Digital Brand Marketing | Scoop.it

Via Robin Good
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Dean Mantz's curator insight, January 17, 2014 12:38 PM

Thanks Robin for sharing this Curation guide on your scoop.it site. 

Alfredo Corell's curator insight, January 23, 2014 3:25 PM

A very useful guide from one of the Pioneers in Content Curation

Bookmarking Librarian's curator insight, April 1, 2014 10:35 PM
Content curation
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Identify Valuable Business Opportunities with the Consumer Trend Canvas

Identify Valuable Business Opportunities with the Consumer Trend Canvas | Digital Brand Marketing | Scoop.it

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Alessandro Rea's curator insight, October 17, 2013 5:06 AM
CONSUMER TREND CANVAS:

An easy-to-follow framework that will help you not only unpack andunderstand any consumer trend, but also help you apply it to launchsuccessful consumer-facing innovations of your own.

 

 

How & when to use the CONSUMER TREND CANVAS:Download your blank Consumer Trend CanvasTake the trend that you are interested in exploring further (either from us, or elsewhere!).As you analyze the trend, fill out the left hand side of the canvas (‘Understand’) with insights, data and examples. Then use the ‘Apply’ section on the right hand side to capture your ideas.Keep on circling back to re-examine how the segments relate to each other. Insights in one segment may highlight other elements of the trend and help you uncover truly novel concepts.Also, try using it to structure an innovation session with your team or a client. Then enjoy that ‘a-ha!’ moment as people both understand what a trend is all about, and how to make the most of it ;)

 

Read More: http://www.trendwatching.com/trends/consumertrendcanvas

Elías Manuel Sánchez Castañeda's curator insight, November 17, 2013 2:44 PM

A significant percentage of working-age Mexicans (PEA: economically active population) have no chance of finding a job as an employee, so it needs to develop the ability to use tools for self-employed or start a business. A useful tool is the Business Model Canvas, which allows a review sheet nine key concepts that has any business, and develop knowledge and actions that increase the likelihood that the company move forward.

Un porcentaje importante de los mexicanos en edad de trabajar (PEA: Población Económicamente Activa) no tendrá oportunidad de encontrar un trabajo como empleado, por lo que necesita desarrollar la habilidad de utilizar herramientas para auto-emplearse o para iniciar un negocio propio. Una herramienta útil es el Model Business Canvas, que nos permite en una hoja repasar nueve conceptos clave que tiene cualquier negocio, y desarrollar conocimientos y acciones que incrementan la probabilidad de que la empresa siga adelante.

Birgitta Edberg's curator insight, March 29, 3:53 PM

Buiness Model Canvas and Customer Trend Canvas. Visualization make the Thinking Process Easier.

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Social Media for Lead Generation

Social Media for Lead Generation | Digital Brand Marketing | Scoop.it
Over the last several years, social media has emerged as an effective tool for generating leads. Two-thirds of online adults use social networking, and almost half use it daily.

Via Laurent J.V. Dubois, massimo facchinetti, malek
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Pallab Kakoti's curator insight, July 4, 2014 5:31 PM

The use of social media platforms by sales people to generate leads and convert them into successful B2B conversions to generate revenue is summed as the concept of social selling. It’s an approach that leverages the use of various social media tools to filter targeted information based on locations, business verticals & social media profiles. The process enables sales professionals to post social updates, tweets & messages on the social media domain from their personal accounts to build their credibility as industry experts.

 

Read More // http://pallab-kakoti.blogspot.in/2014/02/social-selling-b2b-sales.html

 

 

 

Some may see conversion as an online transaction, others as a sign up or an upgrade to a paid plan. Conversion objectives vary and are therefore crucial to define the attributes for different referrers & social networks. Determine the original referrer as the first touch attribution where they first heard & saw the social content or was it the referrer of the visit where the story was seen and where the actual conversion occurred as the last touch attribution.

 

Read More // http://pallab-kakoti.blogspot.in/2014/03/social-media-impact-to-boost-conversions.html

 

 

#plbkkt via #hshdsh

 

#blogs4bytes // Follow the conversation

massimo scalzo's curator insight, July 5, 2014 5:37 AM

How To...

BogDan Wrzesinski's curator insight, July 8, 2014 11:25 AM
Marketing is Good! Selling is Better!
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Instant Clutter-Free Real-Time Video and Web Collaboration with Kollaborate.io

Instant Clutter-Free Real-Time Video and Web Collaboration with Kollaborate.io | Digital Brand Marketing | Scoop.it

Via Robin Good
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Carolin's curator insight, January 18, 2014 3:43 AM

Must try for our project and board meetings.

Clay Leben's curator insight, January 21, 2014 12:46 AM

Exactly what the new web tools can build.

Nevermore Sithole's curator insight, February 10, 2014 2:05 AM
Instant Clutter-Free Real-Time Video and Web Collaboration with Kollaborate
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Content Strategy Resources: The Ultimate Curated Collection

Content Strategy Resources: The Ultimate Curated Collection | Digital Brand Marketing | Scoop.it
Over 200+ hand-curated content strategy resources: books, blogs, journals, articles, conferences, and meetups - all in one place!

Via Robin Good
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Robin Good's curator insight, November 24, 2013 4:21 AM



If you re looking for great articles, resources and guides about content strategy and its characteristics, you have found what you were looking for.


Jontahon Colman, has curated an excellent catalogue of the best resources on content strategy resources available online. 


From books, to magazines, journals, blogs, articles, forums and events, this annotated list has plenty of valuable resources and it is definitely a valuable reference asset to save for anyone interested in deepening his knowledge about content strategy.



Free to use.


Check it out: http://www.jonathoncolman.org/2013/02/04/content-strategy-resources/ 





Lynnette Van Dyke's curator insight, November 24, 2013 8:37 AM

A wonderful resource.  Many thanks to Robin for  this alert!

Brad Tollefson's curator insight, December 1, 2013 5:33 PM

So are Content Marketing and Content Strategy the same? No, but they are clearly related, so a better question to ask might be: are these two practices compatible with each other? Definitely!...

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Find Out Which Competitor Pages Are Most Shared on Social Media with Social Crawlytics

Find Out Which Competitor Pages Are Most Shared on Social Media with Social Crawlytics | Digital Brand Marketing | Scoop.it

Via Robin Good
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Javier Martinez - AWL's curator insight, September 24, 2013 10:08 PM

A powerful new tool !

Maxim Holding's comment, September 30, 2013 6:10 AM
very useful tool .. thank you
Maxim Holding's curator insight, September 30, 2013 6:11 AM

Find out your how your competitors are doing and compare your social media network.