Digital Archeology
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Digital Archeology
Seeking the best in digital consumption, transmedia exploration and immersive entertainment.
Curated by Binary Racoon
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Storytelling for Brands - Our Storytelling Matrix

At Story Worldwide, we believe that every brand has a story to tell — and those who tell it best win. We deliver strategic insight and creative for a large n...

Via Hans Heesterbeek
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Hello Hollywood! No-Budget Student Film will Blow Your Mind: R´ha [it's that good]

Written - directed - animated by Kaleb Lechowski http://kaleblechowski.tumblr.com Hartmut Zeller - Sound http://www.hartmutzeller.de Dave Masterson - Voice…

Via siobhan-o-flynn
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I'm Loving Catching this On the TTC: "Murder in Passing" whodunit unfolding on subway screens (with images, tweets). Storify

Murder in Passing is a whodunit for commuters, with new episodes appearing daily on Toronto’s subway platform screens and online, from Jan 7 – Mar 1, 2013 http://murderinpassing.com/ (Will Update)

 

Story

A bike courier has been murdered … and everyone in the town of Passing B.C. is a suspect! Suspects include his keen green boss, his troubled train conductor fiancé, his ambitious Chemistry professor, Passing’s anti-bike mayor and a CEO with Gramsci issues. Detective Epicene (with secrets of her own) must untangle a bewildering conspiracy involving bikes, cars, opera, gender and corporate greenwashing to expose the murderer…

DAILY ON TTC PLATFORM SCREENS AND BEYOND:

Starting Jan 7th, daily silent 30-sec episodes will be screened every 10 minFriday episodes will be repeated on Saturdays/SundaysMurder in Passing concludes with final episode on Mar 1stAdditional daily ‘fugue’ videos will appear online, following each episodeDaily ads placed in Metro paper, featuring additional clues (can also be found online)


FOLLOW THE CLUES:in each silent episode (on the subway screens and on this website)in each daily video ‘fugues’ (only online, after each silent episode)in daily Detective tweets (also appearing daily in Metro and on this website)read our blog to find out moreenter the contest by filling out our contest form


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siobhan-o-flynn's curator insight, January 29, 2013 7:16 AM

add your insight..

Dorothea Martin's curator insight, February 6, 2013 8:17 AM

Wäre toll, so etwas Ähnliches mit dem BVG in Berlin zu versuchen :-)

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How do you get into transmedia?

How do you get into transmedia? | Digital Archeology | Scoop.it

Jay Bushman:  "I’m going to answer two questions in one post. Warning - Long and boring historical content about some of the crap I’ve done" ...


Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, February 4, 2013 12:56 AM

"[...] the way you get into transmedia is that you decide to get into transmedia."  This is an excellent post ... and not the least bit boring.  You should read. 


You might also like to read more about Jay Bushman's work on The Lizzie Bennet Diaries by following the links over at the LBD Tumblr.

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Entretien sur le transmédia avec Eric Viennot

Entretien sur le transmédia avec Eric Viennot | Digital Archeology | Scoop.it
A l’occasion du SmartFipa, nous avons eu la chance de nous entretenir avec Eric Viennot, fondateur du studio Lexis Numérique et créateur d’Alt Minds.

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siobhan-o-flynn's curator insight, January 31, 2013 7:50 AM

polish your French!

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The Valuable Links Between Stories and Our Collective Actions

The Valuable Links Between Stories and Our Collective Actions | Digital Archeology | Scoop.it

Story as a catalyst for meaning & purpose.

 

Amid all the talk about content, content marketing, and a host of hybridized new media and journalistic disciplines, it's funny that pundits rarely, if ever, talk about stories themselves or storytelling as a layered discipline in and of itself.


Via Gregg Morris
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david o'connor's comment, February 1, 2013 5:01 AM
David, I really like this scoop, really useful. I am an evangelist for purposeful branding. purposeful storytelling and experiential learning is fundamental to igniting purpose. Thank you.
David Hain's comment, February 1, 2013 6:39 AM
Thanks David, Gregg is really the man re stories - well worth a follow along with Karen Dietz.
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Women of Transmedia | POV Blog | PBS

Women of Transmedia | POV Blog | PBS | Digital Archeology | Scoop.it
Liz Nord profiles eight of the trailblazing women she's learned from while making her own transmedia documentary.
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Storytelling 101: What Makes a Good Story?

This was originally published on the Limelight Networks Blog as part of my day-to-day responsibilities as the Sr. Director of Marketing Strategy.

 

Storytelling is the future of digital marketing, plain and simple. If you aren’t on board yet, you are living in the past and each day you are “advertising” your products instead of “storytelling” about your business is another day your competitors are getting ahead of you. But before we jump into some ideas about what makes a good story, let’s look at the evolving digital marketer.


Via Gregg Morris
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Revolutionary Novel Wins Publishing Innovation Award For Fiction In New York - Culture - CultureOdyssey Inspirations

Revolutionary Novel Wins Publishing Innovation Award For Fiction In New York - Culture - CultureOdyssey Inspirations | Digital Archeology | Scoop.it
Shuffle, an e-novel that can be read in any order, with seven possible beginnings and seven possible endings has been awarded Digital Book World’s prestigious Publishing Innovation Award in fiction for its creativity and state-of-the-art technology.
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BD interactive : Dessine-moi un webdocumentaire…

BD interactive : Dessine-moi un webdocumentaire… | Digital Archeology | Scoop.it
Nouveau champ d’intérêt pour Le Blog documentaire : la BD interactive. Si le dessin se porte bien, notamment celui que l’on retrouve au cinéma et sur le web, le crayon vient, dans le document...

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Unique content, good POE, partners, clever budgeting & Story - 5 no brainer Tips for Transmedia Storytelling

Unique content, good POE, partners, clever budgeting & Story - 5 no brainer Tips for Transmedia Storytelling | Digital Archeology | Scoop.it

Via Gary Hayes
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Gary Hayes's curator insight, February 5, 2013 3:40 PM

Because audience engagement is central to this form of storytelling, make sure whichever platform you're using gets readers to interact in a very simple way. "Interface is king; nothing kills an ambitious multiplatform effort faster than a clunky point of entry," Jessica Clark, AIR media strategist, wrote in a yearly roundup of exemplary transmedia projects.

Jeni Mawter's curator insight, February 5, 2013 10:57 PM

Clunky points of entry are a sticking point for interactivity.

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Transmedia sf - presentation for the IABC Jan 16 2013

A co-presentation by Beth Rogozinski and Maya Zuckerman

Via Simon Staffans
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Simon Staffans's curator insight, February 6, 2013 4:21 AM

Good presentation, although some may have issues with the "what it's not" slide...

Dr. Pamela Rutledge's comment, February 6, 2013 12:21 PM
Great presentation! Confused by description of IM in "What it's not." Transmedia stories (in marketing esp.) also rely on psychological transportation into and emotional engagement with an imagined 'world' alongside brand to link story and brand essence; i.e. ultimate story arc resolution is integration of brand in consumer's mind. Great transmedia story experience may not translate into brand awareness or liking. Story enhancements can provide sparks or entry points into projection and identification with brand.
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Transmedia Podcast – Christy Dena & Authentic in All Caps, an Audio-Guided Web Adventure – on Rob Pratten's Transmedia Storyteller

Transmedia Podcast – Christy Dena & Authentic in All Caps, an Audio-Guided Web Adventure – on Rob Pratten's Transmedia Storyteller | Digital Archeology | Scoop.it

Christy Dena talks about her audio-guided web adventure at the start of her crowdfunding campaign.

 

To help Christy raise the necesary funds, check out the project here: 

 

http://www.pozible.com/playauthentic

 


Via siobhan-o-flynn
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Jeni Mawter's curator insight, February 6, 2013 7:34 PM

Please support Australia's Christy Dena's bid to produce AUTHENTIC IN ALL CAPS!

 

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CBC launches Nightmare on Queen Street - A Six Week Transmedia Murdoch Mystery

CBC launches Nightmare on Queen Street - A Six Week Transmedia Murdoch Mystery | Digital Archeology | Scoop.it
Detective Murdoch like you've never seen him before! Nightmare on Queen Street is a multi-part interactive transmedia mystery where you play the role of a visiting detective assisting Murdoch in a troublesome --and bloody-- murder investigation.

Via siobhan-o-flynn
Binary Racoon's insight:

Another nice initiative by CBC. 

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siobhan-o-flynn's curator insight, February 1, 2013 9:34 PM

very cool - playing.....

Jeni Mawter's curator insight, February 3, 2013 7:28 PM

Teens will love it!

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Oreo et son tweet au Super Bowl : Comment ça s’est passé

Oreo et son tweet au Super Bowl : Comment ça s’est passé | Digital Archeology | Scoop.it
En regardant le match du Super Bowl d'un oeil, ma conjointe me dit As-tu vu le stunt d'Oréo sur Twitter? C'est partout!. En effet, près de 15 000
Binary Racoon's insight:

Merci Alexandre. Super article, comme d'habitude ;)

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Storytelling Illustrations Show the Beauty of Childhood

Storytelling Illustrations Show the Beauty of Childhood | Digital Archeology | Scoop.it

Durban, South-Africa based illustrator Colwyn Thomas creates some of the most beautiful illustrations of childhood we've ever seen. He begins each design as a pencil drawing and then converts it into vector lines. Finally, he adds colors in Photoshop, using scanned in textures such as coffee stains or various papers until he achieves his desired look.

 

The first illustration in this post is called The Whale. When asked by Empty Kingdom what he wanted its viewers to take away from it he said, "The relationship between the wild and man is an important one for me. I occasionally work as a guide in a big five wilderness area and there are encounters one has there, with the game, with the place itself, that give me a clear sense of being something other than human. As if there was something to define ourselves as first, before we classified ourselves as human. There’s such wonder and humility in finding your self a part of the world as opposed to an observer of it. So in The Whale it’s not so much a whale and a little human making separate observations of one another, but two…creatures sharing a moment."


Via Gregg Morris, Hans Heesterbeek
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Sarah McElrath's curator insight, February 1, 2013 7:57 AM

Gorgeous illustrations. Love how the mood is set through the color.

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Pride and Prejudice at 200: is it time for a video game?

Pride and Prejudice at 200: is it time for a video game? | Digital Archeology | Scoop.it
Keith Stuart: Jane Austen's novel is effectively all about systems and subterfuge; so we're halfway there already

Via The Digital Rocking Chair
Binary Racoon's insight:

i believe so. yes. Just look at the success of The Walking Dead game, and you will understand that the medium is ready for more interactive drama.

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The Digital Rocking Chair's curator insight, January 30, 2013 4:32 AM

In honour of the 200th anniversary of Jane Austen's Pride and Prejudice ....

Deanya Lattimore Schempp's curator insight, January 30, 2013 7:35 AM

Well, people are already playing these kinds of immersive world games in Second Life, and people are already studying the effects of "levelling up" social relationships within world games like Second Life.  This writer might want to check out 1920s Berlin in SL or the new Russian historical sim, or one of the many French courts in which one may learn and practice courtly manners.

And besides, Red Dwarf already had "Pride and Prejudice Land" in 1997, and Kryten was able to win the game with a bulldozer...

Joyce Valenza's curator insight, January 30, 2013 2:56 PM

add your insight...

 

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Social whodunnit competition launches in India - tech - 31 January 2013 - New Scientist

Social whodunnit competition launches in India - tech - 31 January 2013 - New Scientist | Digital Archeology | Scoop.it

An experiment by Microsoft Research aims to see how people will interact to solve a puzzle that relies on teamwork and cellphones.

 

ONLINE social networks have helped spur protest movements and put politicians in office. But the power of these networks is built on easy access to platforms like Facebook and Twitter. Now researchers at Microsoft are about to test the power of social technologies in a tougher setting: India, where just a tenth of the population has internet access.

 

Competitors in the Whodunit? Challenge will leverage the power of mobile phones and old-fashioned, face-to-face contact to solve a puzzle posed by a team based at Microsoft Research India in Bangalore. At stake is a prize of 100,000 rupees, or almost US$2,000, about twice the country's average annual income. The challenge will show us how people in developing countries use technology to collaborate across long distances and in time-critical situations.

 

The competition, beginning on 1 February, revolves around a fictional event and a set of five clues - the who, what, where, when and why - that describe the event. To obtain a clue, competitors have to call a number provided by Microsoft and hang up after a single ring. This practice, which tells the recipient they have missed a call, is commonly used in India as a means of prompting someone to ring back....

 


Via siobhan-o-flynn
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siobhan-o-flynn's curator insight, January 31, 2013 7:57 AM

Very cool!

Mikayla Stearns and Kate Reilly's curator insight, October 28, 2014 4:06 PM

This article represents the social aspect of PERSIA. It represents social in many ways. This is a microsoft research  challenge held in Bangalore, India. There is a prize of 100,000 rupees. You get a set of five clues to describe an event. 

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Fiona Milburn posts a Transmedia Resourc List: Exploring the big picture

Fiona Milburn posts a Transmedia Resourc List: Exploring the big picture | Digital Archeology | Scoop.it
Are you ready to explore the big picture? Fiona Milburn of Transmedia NZ has compiled a handy quick-start guide to ease the plunge into transmedia storytelling. Read More »

Via siobhan-o-flynn
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Jeni Mawter's curator insight, January 30, 2013 4:22 AM

Thanks form Australia, Fiona. Will spread the word.

Margaret Doyle's comment, January 30, 2013 1:19 PM
Good resource to have, in particular, to share with my students.
Margaret Doyle's curator insight, January 30, 2013 1:25 PM

Excellent resource for storytellers and those interested in learning more about Transmedia where art, theatre, technology, and design and story meet and make immersive storyworlds. 

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Folk music gets a transmedia reboot (Wired UK)

Folk music gets a transmedia reboot (Wired UK) | Digital Archeology | Scoop.it

When songstress Alison Sudol wanted to expand her album Pines beyond the usual format, she turned her ode to nature into an animated ebook and a short film...

 

Like many of its forebears, Sudol's crisis bred invention. Her eyes alighted on a group of tiny birds sitting protected in the pine trees, and around the image she began constructing stories about nature's struggle. These were to form the basis of a new folk record, Pines. "But eventually they turned into this huge sprawling tale, and if it had all been included in the songs it would have been, like, 16 CDs long!" So, instead, she drafted in other mediums, too -- a 12-minute short film; an ebook with animated illustrations and embedded track snippets -- each one a different window on an implied Pines universe. It's the album as transmedia epic, and folk music's long-absent silicon upgrade.

Indeed, the strong narrative component in folk, Sudol says, rewards the storytelling potential of tablet devices. "There are a lot of people -- for lack of a better word, 'nature people', or 'tree huggers' -- who are against technology and the pace of modern life. But I feel that we should find ways to marry the very human desire to experience nature with the innovations that are becoming available to us, more and more every day...."


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Storyworld & Immersion before Plot & Platform.

Storyworld & Immersion before Plot & Platform. | Digital Archeology | Scoop.it

Mike Jones:  "In any discussion and professional practice of ‘new media’ there is a swag of terminology that gets kicked around;  cross-media, multi-platform & transmedia, interactive and pervasive media, emergent, non-linear and participatory storytelling, etc etc…"


Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, January 27, 2013 11:15 PM

This post is full of interesting nuggets of information.  From definitions, to examples, to process and opinion, this post takes you past cross-platform, multi-platform, and transmedia, into the realm of immersive experiences.

Henrik Safegaard - Cloneartist's curator insight, January 28, 2013 5:21 AM

Very interesting reading -

Katie Frank's curator insight, January 28, 2013 2:15 PM

Integrated writing, many modes for writers today.

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Production Mythology, Release Reality: Syfy’s Defiance | Antenna

Production Mythology, Release Reality: Syfy’s Defiance | Antenna | Digital Archeology | Scoop.it
While Syfy’s science fiction series Defiance has a narrative mythology rivaling that of its generic predecessors, it also has a production mythology. Fra...

Via Simon Staffans
Binary Racoon's insight:

i understand why they release it on consoles, but the pc version would be the only one allowing them the flexibility that they need to update content. As far i am concerned, pc or mobile are the only platforms that can support this structure. really curious how it's would turns out.

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Simon Staffans's curator insight, January 21, 2013 5:26 PM

Some questions posed a couple of months ahead of the anticipated series "Defiance"