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Brand Storytelling Part 4: Telling The Whole Story - Video Maker Tips

Brand Storytelling Part 4: Telling The Whole Story - Video Maker Tips | Digital Storytelling | Scoop.it
Once you've managed to figure out your company's brand values, it's time to incorporate them into your brand's story. When you think about how to communicate your brand story to the world, your first stop is probably your website's About Page, but you can't finish there.
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Digital Storytelling
Digital Storytelling in education
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How to pick powerful stories

How to pick powerful stories for your presentation
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Joyce Valenza's curator insight, May 25, 8:55 AM

Very powerful tips for personalizing communication and sharing emotion!

Fausto Cantu's curator insight, May 25, 9:42 AM

Cómo escoger historias poderosas

Joanne Schmidt's curator insight, May 26, 9:13 AM

helpful hints for any storytelling, using digital tools or not

may be used for Attic Archeology projects and/or TED club

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The Key to story structure in two words: Therefore & But

The Key to story structure in two words: Therefore & But | Digital Storytelling | Scoop.it
There are a ton of storytelling-related books and websites in the cosmos. And there is no shortage of people giving story advice and tips. Much of the advice is helpful, but the enormous volume of information related to writing or...
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Joanne Schmidt's curator insight, May 26, 9:15 AM

hints for writers and storytellers (attic archeology and TED)

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How To Make A Fairy Tale Convert : The Art Of Storytelling

How To Make A Fairy Tale Convert : The Art Of Storytelling - The Coffeelicious - Medium
By now, companies and brands across the world are well aware of the fact that irrespective of how different their produc…
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Jean-Louis LEFEBVRE's curator insight, May 24, 3:29 AM

Le conte de fées comme inspirateur.

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3 Ways That Storytelling Is A Startups Secret Weapon

3 Ways That Storytelling Is A Startups Secret Weapon | Digital Storytelling | Scoop.it
Storytelling is a tool that small companies can use against their bigger, deeper pocketed competitors.
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Fausto Cantu's curator insight, May 11, 6:09 PM
Storytelling el arma secreta de las pymes
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Why Brand Storytelling Matters

In a noisy, multi-tasking world, it is increasingly challenging to capture the attention of consumers. This is why storytelling is getting more attention. Thi…
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Engaging and Persuading People Through Storytelling | SEJ

Engaging and Persuading People Through Storytelling | SEJ | Digital Storytelling | Scoop.it
Storytelling is so powerful that it’s been around for over 40,000 years. So how can you use storytelling to engage and persuade your website visitors?
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Mike Donahue's curator insight, April 28, 10:33 AM

It's interesting that storytelling has the power to trigger the sensory neurons in our brains that otherwise are only trigger when we actually sense something.

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55 Great Websites To Download Free Sound Effects

55 Great Websites To Download Free Sound Effects | Digital Storytelling | Scoop.it
Sound effects are used to emphasize artistic or other content of films, television shows, live performance, animation, video games, music, or
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Fausto Cantu's curator insight, April 27, 9:01 AM

55 lugares de donde descargar efectos de audio

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Storytelling with Data Visualization

Storytelling with Data Visualization | Digital Storytelling | Scoop.it
Does your data tell a story and can you visualize it? We look at the history and thought processes behind data visualization and successful infographics.
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Anna Vetter's curator insight, May 1, 8:21 AM

L'infographie pour raconter des histoires.

Un article fort clairement documenté sur l'émergence des données visuelles. En prime, quelques conseils utiles pour la conception :

- organiser le plan de l'infographie sur le papier

- identifier l'idée force (comme sujet principal de l'infographie)

- vérifier l'exactitude des informations et la légitimité des sources

- faire aussi beau que possible !

Nikke Blout's curator insight, May 13, 5:16 PM

Content Marketing: the magic of visualizations in helping data tell the story. #contentmarketing #marketing #bigdata #sales #agility

Dianita Páez's curator insight, May 14, 1:23 PM

Infografías que cuenten historias. 

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Can You Tell Your Story Without Using Words?

Can You Tell Your Story Without Using Words? | Digital Storytelling | Scoop.it
How is your story being told? Can you capture the hearts of your audience without using any words to do so?
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Patricia Stitson's curator insight, April 17, 4:43 PM

A exercise challenge we should all try...

Dupree Wesley's curator insight, May 6, 3:52 PM

A great insight into the power of the visual art medium in story telling.

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How Can Storytelling Help You Create Amazing Web Content?

How Can Storytelling Help You Create Amazing Web Content? | Digital Storytelling | Scoop.it
The Rise Of A Powerful Brand Is Always Based On A Good Story Just like unforgettable blockbuster movies that we all know and love
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maria papanikou's curator insight, April 22, 8:16 AM

Story telling:part two!

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The Power of Storytelling in Social Media Marketing

The Power of Storytelling in Social Media Marketing | Digital Storytelling | Scoop.it
What keeps you coming back to your favorite books, TV series or movies? A good story. Publishers and producers know this and have become masters at using the power of story to draw big audiences.

T
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Camille Jaeger's curator insight, April 9, 4:58 AM

Les médias sociaux au service des marques pour un meilleur storytelling !

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A Step By Step Guide To Digital Storytelling With Storify

A Step By Step Guide To Digital Storytelling With Storify | Digital Storytelling | Scoop.it
Storify is a platform that allows you to tell stories using elements from the social web such as tweets, Flickr photos and YouTube videos.  There are so many ways to use the Storify app; one of my ...
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Vittorio Canavese's curator insight, April 2, 3:08 AM

Inspiegabilmente sottovalutato, Storify mette assieme i flussi disordinati dei social media finalizzandoli. Giornalismo e formazione dovrebbero considerarlo essenziale

Joyce Valenza's curator insight, April 2, 8:15 AM

A clear guide to one of my favorites!

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10 Tips for Building a Strong Story

Need to improve your storytelling? Here are 10 tips to help your presentation.
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Fausto Cantu's curator insight, May 25, 9:45 AM

10 tips para construir una historia sólida

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Digital Storytelling - formação

Formação Profissional - Introdução ao Digital Storytelling Inscrições até 24 de maio Destinatários:Professores, Educadores, Formadores, Empresários, Estudantes,…
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Storytelling Helps B2B Marketers to Reduce Information Overload | VoiceMap

Storytelling Helps B2B Marketers to Reduce Information Overload | VoiceMap | Digital Storytelling | Scoop.it
Good stories don't tell the audience about their characters, they show them who they are as part of the plot.
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100 Years of Brand Storytelling (Infographic)

100 Years of Brand Storytelling (Infographic) | Digital Storytelling | Scoop.it
Earlier this month, when we were discussing brand authenticity, you may have noticed that “authentic” brands share at least one common characteristic: They’re storytellers. Today’s open and h…
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Alex Delfosse's curator insight, May 12, 12:02 PM

This infograph is quite obviously a timeline as portrayed by the use of dates and evolutionary based title. The general design is quite appealing and I like the use of general classifications. That said I feel giving the images a small bold 2pt border could draw more attention to the series of events portrayed .

Dominique Taste's curator insight, May 13, 2:06 PM

Une amusante infographie américaine dont on peut transposer les dates pour faire apparaître 5 étapes récurrentes dans la construction d'un "storytelling" :

1. raconter 1 histoire à une audience de masse

2. raconter des histoires sur mesure selon les cibles

3. utiliser les histoires d'autres pour renforcer sa visibilité

4. devenir un producteur et éditeur d'histoires

5. inciter ses audiences à relayer et raconter ces histoires.

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The Breaking Bad Guide to Storytelling [Infographic]

The Breaking Bad Guide to Storytelling [Infographic] | Digital Storytelling | Scoop.it
Check out this infographic featuring the best B2B marketing tips and twists from the creators of the award-winning series, Breaking Bad. #EE13
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Dominique Taste's curator insight, May 5, 1:41 PM

Une infographie qui présente les principes de storytelling développés par les scénaristes et producteurs de la série pour maintenir les spectateurs en haleine. Des idées qui peuvent également servir à fidéliser votre audience dans le cadre du brand content.

Fausto Cantu's curator insight, May 5, 10:06 PM
The Breaking Bad Guía de Storytelling Infografía
Dupree Wesley's curator insight, May 6, 3:51 PM

A great example to telling stories, and how they can be transferred from the physical to the digital.

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25 Essential Books on Storytelling, Copywriting, and Marketing to Read in 2015

25 Essential Books on Storytelling, Copywriting, and Marketing to Read in 2015 | Digital Storytelling | Scoop.it
Want to get better at communicating your visions, positioning yourself as a thought leader, and sharing your work in the world? Read these books.
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6 Ways to Make Your Story Interesting

6 Ways to Make Your Story Interesting | Digital Storytelling | Scoop.it
It's not enough to have a good story to tell; to get your audience involved, you've got to tell it the right way.
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Fausto Cantu's curator insight, April 23, 1:01 PM

6 maneras de hacer tu historia mas interesante

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3 Powerful Ways To Improve Your Storytelling (And Business!) In Less Than 15 Minutes

3 Powerful Ways To Improve Your Storytelling (And Business!) In Less Than 15 Minutes | Digital Storytelling | Scoop.it
So this weekend, I've found that winning an imaginary lottery, Finding Nemo and Billy Idol all have something in comm...
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Fausto Cantu's curator insight, April 17, 9:00 AM

3 maneras de mejorar tu storytelling en menos de 15 minutos

 

maria papanikou's curator insight, April 22, 8:15 AM

The power of story telling!

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Beyond the Hero’s Journey: Four innovative models for digital story design

Beyond the Hero’s Journey: Four innovative models for digital story design | Digital Storytelling | Scoop.it
(Hero’s Journey image above excerpted from Action Philosophers! © Ryan Dunlavey and Fred Van Lente) Roland Barthes, master linguist and semiotician once said: “There are countless forms of narrative in the world.” And yet the majority of western storytellers have
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Karen B Wehner's curator insight, April 10, 11:30 AM

Not sure I agree that digital story design has to be segregated from 'traditional' forms in quite this way. It's all storytelling, after all!


But well worth the read.

Dupree Wesley's curator insight, May 6, 3:53 PM

Four great examples of digital history through comics.

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Digital Storytelling: What’s Your Viral Brand Story? | mOOnshot digital marketing agency

Digital Storytelling: What’s Your Viral Brand Story? | mOOnshot digital marketing agency | Digital Storytelling | Scoop.it
Competing in the ocean of online content, brands need to work harder for recognition, loyalty and advocacy. Learn how storytelling can help you connect.
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Fausto Cantu's curator insight, April 8, 5:33 PM

narrativa? viral? marcas? como funciona todo esto?

Rosemary Burnett's curator insight, April 9, 2:27 AM

Some great advice on digital storytelling for your brand and how to engage with consumers.  RB

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7 ejemplos de storytelling efectivos

7 ejemplos de storytelling efectivos | Digital Storytelling | Scoop.it
El storytelling no es (solo) marketing. Supone conectar con la audiencia a través del arte de contar historias que enganchan. Veamos algunos ejemplos.
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