development of ideas
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People Don't Care About Your Brand

Three business basics to always remember! People don't care about your brand. They care about what you can do for them. Back to basics... Give people what they…
Via Fred Zimny
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Michael Allenberg's curator insight, July 17, 2014 8:34 AM

Creating a Brand Experience that resonates in today's digital economy requires carefully crafted User Experiences in alignment with the Three Principles in this deck!

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Ideo's David Kelley on "Design Thinking"

Ideo's David Kelley on "Design Thinking" | development of ideas | Scoop.it
David Kelley founder of the design firm Ideo and the Stanford d.school was leading a charmed existence. Then he felt a lump.

Via Fred Zimny
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Effectuation: Society for Effectual Action

Effectuation: Society for Effectual Action | development of ideas | Scoop.it

A logic of thinking, discovered through scientific research, used by expert entrepreneurs to build successful ventures...


Via Michel CEZON
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Michel CEZON's curator insight, January 30, 2013 5:42 AM

A great approach for startups and entrepreneurs!

Michel CEZON's comment, March 11, 2013 5:23 PM
Have a look at www.effectuation.org for more into ! I love it indeed :-)
Rescooped by René Ritmeijer from New Customer - Passenger Experience
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Socializing the #Customer #Experience

Socializing the #Customer #Experience | development of ideas | Scoop.it
I recently sat down with Jeannie Walters, 360Connext CEO, to discuss the changing nature of customer experience in the ever evolving world of social media. Brad: What are the customer experience table stakes for companies today? In other words, what must companies do to ensure good ...

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, May 7, 2014 2:53 AM

Social media has transformed the way many brands market to their shoppers, but few companies truly understand how social content and platforms can help them in their customer experience management efforts.


Share your best brand experience...

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Design Ideation Customer Experience

Design Ideation Customer Experience | development of ideas | Scoop.it
Intuitive Experience Design. Design Thinking.

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Basic Modeling Tools - MODO for Design Ideation

MODO provides a modeling experience that is fast and intuitive, and one that encourages experimentation. It's a 3D sketchbook where your ideas can thrive. Th...
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