Designing service
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Designing  service
One of the misunderstandings of these days is that a designer has an artist or artisan background. In that approach designers are idea generators, visualizers and prototypers.   That is not our point of view. Our adagium comes from the management writer Herbert Simon, who stated that "Everyone designs who devises courses of action  aimed at changing existing into preferred ones".  As stated by others, this version of design tends to abstraction and general expertise.   The focus of this blog is service and services. In our world  service is exchanged for service. All firms are service firms; all markets are centered on the exchange of service, and all economies and societies are service based. And just even government and other institutions are always exchanging services for services. But be sure, in this era of change there is a heavy focus also on concept generation, visualization and digital concept and prototypes.   Interested in designing services? In case you are interested to follow,  check the options in the sidebar. You can follow this blog on Facebook, Pinterest, Twitter and via email and RSS. It is up to you! In case you are interested to connect on linkedin, please feel free to do so (some of this content is also posted on that platform).  
Curated by Fred Zimny
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SYSTEMS THINKING: Lessons From The Fifth Discipline Fieldbook by Se...

Systems ThinkingLessons From The Fifth Discipline Fieldbook by Senge, Kleiker,Roberts, Ross and Smith ...
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Creating A Connected Organization for the 21st Century: The Future ...

The future of work is here. We need 21st century leaders to build connected organizations on the edges. This deck summarizes my model on how to implement str...
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How do you name your design business? - Design Week

How do you name your design business? - Design Week | Designing  service | Scoop.it
Design Week How do you name your design business? Design Week Descriptors are likely to reflect the characters involved (is it all about them?) and their approach to things like collaboration, client service and production.
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How To Succeed In The Game Of Experience Design? The Six Essentials Courtesy of Amanda Burden | CustomerThink

How To Succeed In The Game Of Experience Design? The Six Essentials Courtesy of Amanda Burden | CustomerThink | Designing  service | Scoop.it
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Strategic Content Marketing - Content can effect much more than a g...

Lecture in the University of St Andrews
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How The Second Machine Age Will Transform Marketing

How The Second Machine Age Will Transform Marketing | Designing  service | Scoop.it
The incredible change we’re all experiencing these days is highly fractal. Similar patterns are emerging at many levels, and we can learn a lot by zooming in and zooming out.
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Kickass mobile apps – an enterprisey take

Kickass mobile apps – an enterprisey take | Designing  service | Scoop.it
Ian Finley of Gartner sourced the best mobile apps from across the globe.
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Gartner's cio agenda insights 2014

Taming the Digital Dragon: The 2014 CIO Agenda Insights From the 2014 Gartner CIO Agenda Report Gartner Executive Programs
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Welcome to the Digital Darwinism world | Digital Darwinism

Welcome to the Digital Darwinism world | Digital Darwinism | Designing  service | Scoop.it
New book and website with thought leadership from across West Monroe Partners' and BearingPoint's customer experienc…http://t.co/kME2RTyFgr
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How can service design influence customer loyalty? | MyCustomer

How can service design influence customer loyalty? | MyCustomer | Designing  service | Scoop.it
What role can service design play in customer loyalty? (What role can service design play in customer loyalty?
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Laila Bröcker's curator insight, May 27, 2014 11:55 PM

Getting new customers is expensive, why not try to keep those who already use your services?

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Is Your Customer Experience Suffering from Short-Sightedness? - John's Customer Experience Blog

Is Your Customer Experience Suffering from Short-Sightedness? - John's Customer Experience Blog | Designing  service | Scoop.it
Is Your Customer Experience Suffering from Short-Sightedness? - John's Customer Experience Blog by The Dijulius Group, the Authority on World-Class customer service. (RT @CXJourney: Is Your Customer Experience Suffering from Short-Sightedness?
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Gartner Highlights 2014 Cool Vendors That Support Digitization and the Notion of 'Big Change'

Gartner Highlights 2014 Cool Vendors That Support Digitization and the Notion of 'Big Change' | Designing  service | Scoop.it
New opportunities brought about by digitalization can be captured through the use of many emerging technologies and new products and services.
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A Winning Business Model Starts with One Primary Customer - Management Tip of the Day - May 19, 2014

A Winning Business Model Starts with One Primary Customer - Management Tip of the Day - May 19, 2014 | Designing  service | Scoop.it
Business management magazine, blogs, case studies, articles, books, and webinars from Harvard Business Review, addressing today's topics and challenges in business management.
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SDL Empowers Marketers to Create Contextual, Hyper-Relevant Customer ... - MarketWatch

SDL Empowers Marketers to Create Contextual, Hyper-Relevant Customer ... - MarketWatch | Designing  service | Scoop.it
SDL Empowers Marketers to Create Contextual, Hyper-Relevant Customer ... MarketWatch WAKEFIELD, Mass.
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In a connected world, the smartphone remains king

In a connected world, the smartphone remains king | Designing  service | Scoop.it
Even as wearables and connected environments gain popularity, smartphones will play an increasingly important role in people’s lives. Fjord CEO Olof Schybergson explains why the smartphone is not going away anytime soon.
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Brand Services — NEXT Berlin 2014

Traditional ways of marketing, especially interruption advertising, is more and more perceived as an annoyance. Marketing of the future needs to both create ...
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SAP CRM: Customer Experience Management Part II

SAP CRM: Customer Experience Management Part II | Designing  service | Scoop.it
A while ago in this blog, we discussed one of the trending topics in the CRM field, Customer Experience Management (CEM). As stated, CEM intentionally tries to direct the experiences of a customer or prospect across all ...
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SBESSCPA's curator insight, May 19, 2014 9:49 AM

Interesting.

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Selloni's paper NEW SERVICE MODELS AND NEW SERVICE PLACES IN TIMES OF CRISIS. How citizens' activism is changing the way we design services.

Selloni's paper NEW SERVICE MODELS AND NEW SERVICE PLACES IN TIMES OF CRISIS. How citizens' activism is changing the way we design services. | Designing  service | Scoop.it

NEW SERVICE MODELS AND NEW SERVICE PLACES IN TIMES
OF CRISIS.
How citizens' activism is changing the way we design
services.

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Digital Marketing In The Era Of The Empowered Consumer

Digital Marketing In The Era Of The Empowered Consumer | Designing  service | Scoop.it
Even though Brinker's passion is marketing tools he says at the end of the day they are but a means to an end.
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The Role of Tech and Data in Personalizing Education

The Role of Tech and Data in Personalizing Education | Designing  service | Scoop.it
As we’ve developed a growing capacity for gathering and analyzing data, there’s been a proliferation of ideas, products, and services aiming to improve the way we experience things.
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What Should New & Inexperienced Designers Be Learning?

What Should New & Inexperienced Designers Be Learning? | Designing  service | Scoop.it
I go over some of the important things inexperienced designers need to master, and what I wish I had paid more attention to when I started. ("What Should New & Inexperienced Designers Be Learning?
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4 Ways To Use Automation To Improve Your Customer Experience - Business 2 Community

4 Ways To Use Automation To Improve Your Customer Experience - Business 2 Community | Designing  service | Scoop.it
4 Ways To Use Automation To Improve Your Customer Experience Business 2 Community Pleasing customers and enhancing their interactions with your company all comes down to managing the customer experience.
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Creating a Customer Ecosystem Using Brand Experience Metaphors | UX Magazine

Creating a Customer Ecosystem Using Brand Experience Metaphors | UX Magazine | Designing  service | Scoop.it
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