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Make Agility Part of Your Process - Harvard Business Review

Make Agility Part of Your Process - Harvard Business Review | Designing  service | Scoop.it

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Not only on the executive levvel, but also in operations. Imperative for service designers and service managers

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Designing  service
One of the misunderstandings of these days is that a designer has an artist or artisan background. In that approach designers are idea generators, visualizers and prototypers.   That is not our point of view. Our adagium comes from the management writer Herbert Simon, who stated that "Everyone designs who devises courses of action  aimed at changing existing into preferred ones".  As stated by others, this version of design tends to abstraction and general expertise.   The focus of this blog is service and services. In our world  service is exchanged for service. All firms are service firms; all markets are centered on the exchange of service, and all economies and societies are service based. And just even government and other institutions are always exchanging services for services. But be sure, in this era of change there is a heavy focus also on concept generation, visualization and digital concept and prototypes.   Interested in designing services? In case you are interested to follow,  check the options in the sidebar. You can follow this blog on Facebook, Pinterest, Twitter and via email and RSS. It is up to you! In case you are interested to connect on linkedin, please feel free to do so (some of this content is also posted on that platform).  
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Designing service?

Designing service? | Designing  service | Scoop.it
Designing service One of the misunderstandings of these days is that a designer has an artist or artisan background. In that approach designers are idea generators, visualizers and prototypers. That is not our point of view. Our adagium comes from the management writer Herbert Simon, who stated that "Everyone designs who devises courses of action…
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There’s a continuing digital disconnect in corporate marketing departments—and a widening digital divide as well

There’s a continuing digital disconnect in corporate marketing departments—and a widening digital divide as well | Designing  service | Scoop.it
There’s a continuing digital disconnect in corporate marketing departments—and a widening digital divide as well
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What’s Your Digital ROI?

What’s Your Digital ROI? | Designing  service | Scoop.it
The age of digital disruption is here, and no company is immune. Leaders who believe their companies can afford to be cautious in their digitization overhaul should think again. While they may be moving slowly and carefully, competitors are moving at great speed. Still, companies can’t afford to hastily throw resources into strategies that won’t…
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I’m not that sure: #Accenture why #AI is the #future of #growth

I’m not that sure: #Accenture why #AI is the #future of #growth | Designing  service | Scoop.it
https://issuu.com/fredzimny/docs/accenture-why-ai-is-the-future-of-g Increases in capital and labor are no longer driving the levels of economic growth the world has become accustomed to and desires. Fortunately, a new factor of production is on the horizon, and it promises to transform the basis of economic growth for countries across the world. There has been marked decline in the…
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DigitalBCG – BCG’s Strategic Answer to the Digital Imperative

DigitalBCG – BCG’s Strategic Answer to the Digital Imperative | Designing  service | Scoop.it
Every generation of business leaders faces its distinctive challenge. For today’s generation, that challenge is the relentless pace of digital innovation. We call it the digital imperative. Digital technology and advanced analytics are disrupting and transforming how companies work, compete, and create value. How can companies get ahead of the curve and create lasting business…
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Bot Yourself – IBM Watson What does it mean to #bot yourself

Bot Yourself – IBM Watson What does it mean to #bot yourself | Designing  service | Scoop.it
Want to create your own bot but too busy to read the full tutorial? You can import our workspace! Signup for a Bluemix account, create your conversation instance, import the workspace. Keep reading below for full details.What do chatbots do? Whether it’s answering questions for online shoppers, assisting customers file their taxes, or helping people…
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Two Simple Concepts for Satisfying Customers? #customermanagement

Two Simple Concepts for Satisfying Customers? #customermanagement | Designing  service | Scoop.it
There is nothing so useful for a leading-edge thinker as a succinct idea, stated plainly and simply, that makes your practice better. For people in marketing — and, really, for everyone else in business as well — some of the most valuable nuggets have to do with customer relationships. Customers are not always who you…
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Design and the Circular Economy

Design and the Circular Economy | Designing  service | Scoop.it
What if we had a new way to design products, services, and businesses that were good for people, the planet, and business? That’s one of the questions we were seeking to answer when IDEO teamed up with the Ellen MacArthur Foundation to launch the Circular Design Guide. Read more at  Design and the Circular Economy
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What Creativity in Marketing Looks Like Today

What Creativity in Marketing Looks Like Today | Designing  service | Scoop.it
What makes marketing creative? Is it more imagination or innovation? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But marketing, like other corporate functions, has become more complex and rigorous. Marketers need to master data analytics, customer…
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Eric Hunter's curator insight, March 27, 11:54 AM
Not just for CDs & copywriters anymore! Had the luck to work with a Creative data strategies, & its a game changer!
 
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Vimeo’s Designing the future: Trends and insights from Fjord at MWC17

Vimeo’s Designing the future: Trends and insights from Fjord at MWC17 | Designing  service | Scoop.it
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Adweek: Global Consultancies Are Buying Up Agencies and Reshaping the Brand Marketing World –

Adweek: Global Consultancies Are Buying Up Agencies and Reshaping the Brand Marketing World – | Designing  service | Scoop.it

In the waning weeks of 2015, Mike Barrett, president of San Francisco agency Heat, and his partners, John Elder and Steve Stone, faced the biggest decision of their careers as they mulled acquisition options for the shop, which, true to its name, had grown to rank among the hottest independents in the business.

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Putting customer experience at the heart of next generation operating models

Putting customer experience at the heart of next generation operating models | Designing  service | Scoop.it
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Why Artificial Intelligence Needs Some Emotional Intelligence

Why Artificial Intelligence Needs Some Emotional Intelligence | Designing  service | Scoop.it
One of the theoretical advantages of software, artificial intelligence, algorithms, and robots is that they don’t suffer many human foibles. They don’t get sick or tired. They are polite — or rude — to everyone in equal measure. They follow orders. The reality, of course, is different. Technology is designed by humans in all their…
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Harvard Study: To be creative it is better to be #social than #smart! #smartcreatives #designthinking

Harvard Study: To be creative it is better to be #social than #smart! #smartcreatives #designthinking | Designing  service | Scoop.it
https://twitter.com/rhonimcfarlane/status/845766411519590400
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From interest to adoption of cognitive technology | Deloitte University Press

From interest to adoption of cognitive technology | Deloitte University Press | Designing  service | Scoop.it
When it comes to adoption of cognitive technology, some of the leading companies are progressing rapidly from the pilot project phase to the production application phase. Those on the sidelines would do well to move from interest to adoption of this impressive group of technologies.
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Sophie Meijer: #Servitization is the new normal (or even better one of the many new normals) #servicedesign

Sophie Meijer: #Servitization is the new normal (or even better one of the many new normals) #servicedesign | Designing  service | Scoop.it
What does it take to shift from a focus on products to one on services? My point of view: not only relevant for those who are designing, delivering and deploying products. Especially relevant and important for those working in the non-profit sector
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Is #technology changing #consumer behavior? 4 examples of how

Is #technology changing #consumer behavior? 4 examples of how | Designing  service | Scoop.it
The venture capitalist Marc Andreessen once said that software is eating the world. You don’t have to look very far to see that in action. The ubiquity of smartphones and social networking apps, for example, has transformed how people keep in touch with family and friends. Amazon and other e-commerce sites have revolutionized shopping. Even…
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PwC 2017 Digital IQ: “Digital” was just another name for “IT.”

PwC 2017 Digital IQ: “Digital” was just another name for “IT.” | Designing  service | Scoop.it
2017 Digital IQ: How organizations can maximize and profit from technology investments Since 2007, our Digital IQ research has examined how far organizations have come and what's needed to unlock value from the next generation of digital technologies. 52% of the 2,200+ executives we surveyed rate their organizations as having a strong Digital IQ 82%…
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InSites Consulting: Millennials at Work

InSites Consulting: Millennials at Work | Designing  service | Scoop.it
Millennials (born 1980-1996) are entering the workplace in increasing numbers. Estimations say that four years from now, Millennials will make up 50% of the global workforce. Raised differently and in different times, Millennials are not like the previous generations, both in their attitude and in their approach towards work. The Millennials at Work paper will…
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What Creativity in Marketing Looks Like Today

What Creativity in Marketing Looks Like Today | Designing  service | Scoop.it
What makes marketing creative? Is it more imagination or innovation? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But marketing, like other corporate functions, has become more complex and rigorous. Marketers need to master data analytics, customer…
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Vimeo’s Designing the future: Trends and insights from Fjord at MWC17

Vimeo’s Designing the future: Trends and insights from Fjord at MWC17 | Designing  service | Scoop.it
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Design and the Circular Economy

Design and the Circular Economy | Designing  service | Scoop.it
That’s one of the questions we were seeking to answer when IDEO teamed up with the Ellen MacArthur Foundation to launch the Circular Design Guide.
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The heartbeat of modern marketing: Data activation and personalization | McKinsey & Company

The heartbeat of modern marketing: Data activation and personalization | McKinsey & Company | Designing  service | Scoop.it
We’ve come a long way from “People who bought this, also bought that.”Consider the experience of a representative customer we’ll call Jane. An affluent, married mom and homeowner, Jane shops at a national clothing retailer online, in the store, and occasionally via the app. When visiting the retailer’s website in search of yoga pants, she finds style choices based on previous purchases, the purchases of customers with profiles similar to hers, and the styles of yoga pants most frequently purchased on weekends. She adds one of the offered yoga pants to her shopping cart and checks out.
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Bot Yourself – IBM Watson What does it mean to #bot yourself

Bot Yourself – IBM Watson What does it mean to #bot yourself | Designing  service | Scoop.it
Want to create your own bot but too busy to read the full tutorial? You can import our workspace! Signup for a Bluemix account, create your conversation instance, import the workspace. Keep reading below for full details.What do chatbots do? Whether it’s answering questions for online shoppers, assisting customers file their taxes, or helping people…
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Forget Coding: Writing Is Design’s “Unicorn Skill” | Co.Design

Forget Coding: Writing Is Design’s “Unicorn Skill” | Co.Design | Designing  service | Scoop.it
These days many designers can code–an increasingly important skill for landing a job. But few are just as fluent in their own language as they are in Javascript. That presents a serious problem in terms of design. Users still depend on copy to interact with apps and other products. If designers don’t know how to…
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