Designing design thinking driven operations
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I blog about strategic and tactical service design and management. Trying to explore how service design practices develop. With a focus in developing strong conceptual work, supporting design decisions on research and enabling readers to create conversations with clients, colleagues and customers. I also aim to support senior managers and professionals to reflect and improve their practices.
Curated by Fred Zimny
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Game-based Design Can Boost Customer Engagement

Game-based Design Can Boost Customer Engagement | Designing design thinking driven operations | Scoop.it
Fred Zimny's insight:

A game based design might contribute to the growth of an access economy.One does not need to own to get engaged!

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Designing design thinking driven operations

Designing design thinking driven operations | Designing design thinking driven operations | Scoop.it

  • Customer experience, customer service, design thinking, service design, service management

  • Follow me on twitter: @FredZimny



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The 12 most destructive technologies

The 12 most destructive technologies | Designing design thinking driven operations | Scoop.it
McKinsey have released a new report on what they believe will be the most disruptive technologies, and the economic impact they will have.  The report, produced by the McKinsey Global Institute, ha...
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The Psychology of Choice

The Psychology of Choice | Designing design thinking driven operations | Scoop.it
How we make decisions and how marketers capitalize on it
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Want Better Customer Experience? Adopt the Six Disciplines of CX Maturity. - 1to1 Media (blog)

Want Better Customer Experience? Adopt the Six Disciplines of CX Maturity. - 1to1 Media (blog) | Designing design thinking driven operations | Scoop.it
Want Better Customer Experience? Adopt the Six Disciplines of CX Maturity.
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Report: E-Commerce Marketers Must Improve Social Engagement

Report: E-Commerce Marketers Must Improve Social Engagement | Designing design thinking driven operations | Scoop.it
E-commerce is something that changes as social trends change; however many businesses are failing to find a good link between social engagement and e-commerce traffic..
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The Business of Creativity: Assessing the Creative Spark Creativity at Work

The Business of Creativity: Assessing the Creative Spark Creativity at Work | Designing design thinking driven operations | Scoop.it
The Business of Creativity: Results from a study on assessing the creative spark conducted by the Motion Picture Association of America, Microsoft & TIME (The Business of Creativity: Assessing the Creative Spark Creativity at Work
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McKinsey Global Institute disruptive technologies full report_may2013

The relentless parade of new technologies is unfolding on many fronts. Almost every advance is billed as a breakthrough, and the list of “next big things” g
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Ten IT-enabled business trends for the decade ahead | McKinsey & Company

Ten IT-enabled business trends for the decade ahead | McKinsey & Company | Designing design thinking driven operations | Scoop.it
As technological change accelerates and adoption rates soar, ten pivotal trends loom large on the top-management agenda. A McKinsey Quarterly article.
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5 Tools to Help Plan Your Next Meeting

5 Tools to Help Plan Your Next Meeting | Designing design thinking driven operations | Scoop.it
Planning a meeting can be a hassle. Check out these tools to help ease your scheduling complication woes. (5 Tools to Help Plan Your Next Meeting: Planning a meeting can be a hassle — between finding a mee...
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TMGov Book of the Month Selection and Free Course: Kill The ...

TMGov Book of the Month Selection and Free Course: Kill The ... | Designing design thinking driven operations | Scoop.it
You'll find detailed techniques and exercises that Lisa Bodell and other consultants make their livings delivering. The tools are tried and true, Bodell has developed a system that can turn a tired, risk-averse corporate culture ...
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The Touchscreen Generation | frogMob

The Touchscreen Generation | frogMob | Designing design thinking driven operations | Scoop.it
Today's children are digital natives who spend an increasing amount of time with digital technologies, - touch devices in particular. They look competent, deliberate, they seem to use the devices we give them in a more natural way than adults do.
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Debra Kaye: Red Thread Thinking

Debra Kaye: Red Thread Thinking | Designing design thinking driven operations | Scoop.it
Global innovation and brand strategist, partner in Lucule Consulting, and author of Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation, Debra Kaye describes how to utilize connections between ideas to...
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Space: Design Thinking with SAP | SCN

Space: Design Thinking with SAP | SCN | Designing design thinking driven operations | Scoop.it
Design Thinking is an innovation approach to discover opportunities, inspire potentials, and create successful products that meet human needs, add business value, and are technically feasible.
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Putting people first » The future of technology isn’t mobile, it’s contextual

Putting people first » The future of technology isn’t mobile, it’s contextual | Designing design thinking driven operations | Scoop.it
#FabFeed The future of technology isn’t mobile, it’s contextual: In the coming years, there will be a shift to... http://t.co/l0gJnbm8o6
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Presenting Social CRM Data For Customer Service

Presenting Social CRM Data For Customer Service | Designing design thinking driven operations | Scoop.it
CRM tools once revolutionized business, especially from a customer support perspective. Now the name of the game is social CRM.

Via Alessio Manca
Alessio Manca's curator insight, Today, 5:04 AM

Interesting Slideshare inside

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How Marketers Use Psychology Of Choice To Their Advantage [Infographic]

How Marketers Use Psychology Of Choice To Their Advantage [Infographic] | Designing design thinking driven operations | Scoop.it

Did you know there is a whole psychology behind the choices that we make? Savvy marketers are able to use this to their advantage. This is fascinating!


Via Tocquigny, antonios bouris
Tocquigny's curator insight, January 24, 6:20 PM


We’ve all heard the phrase, “We are our choices.” It’s true when you think about it. Every single choice we make from what to eat for lunch to who to spend our lives with impacts our future and our happiness. Although most of us try to make good choices, are we in complete controlof the choices we make? It turns out when it comes to purchasing decisions, there is a whole psychology behind how we make choices. As it turns out, savvy marketers know this and are able to use it to their advantage.


Of course we know that the supermarket puts the sugary cereals that kids love at their eye level on the shelves so they will see them and beg their parent’s to buy them, but I’m talking about a psychology that goes much deeper than that. I can’t decide if marketers who use this to their advantage are smart or sneaky. I suppose it’s a little of both.


This infographic called Choice Is An Illusion by BestPsychologyDegrees.org (with reputable sources listed at the bottom) suggests that marketers have done their homework over the years, and they know more about how we make choices than we do.


Just to mention one example, according to their research, although we say we want to know all the options, we really don’t. Too many choices makes us tired and makes the buying decision uncomfortable. Plus, many times we aren’t happy with our choice when it’s over. On the other hand, having less options makes for an easier decision that we are happy with in the long run. Marketers use this to their advantage when selling us everything from mutual funds to new cars to jam at the grocery store. This makes me wonder about other areas of our lives. Do you think there are other choices that we make which we aren’t in complete control over? It’s a bit creepy.

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The Global Creativity Gap: A new study by Adobe Creativity at Work

The Global Creativity Gap: A new study by Adobe Creativity at Work | Designing design thinking driven operations | Scoop.it
Adobe uncovers surprising data on the Global Creativity Gap..
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Designing transactions — Government Service Design Manual

Designing transactions — Government Service Design Manual | Designing design thinking driven operations | Scoop.it
Designing Transactions http://t.co/aaGYGzy5ov #ServiceThinking via @GOVUK
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McKinsey Global Institute disruptive technologies_executive_summary...

Disruptive technologies: Advances that will transform life, business, and the global economy, a report from the McKinsey Global Institute, cuts through the nois
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What’s the Future of Business?

What’s the Future of Business? | Designing design thinking driven operations | Scoop.it
New media expert Brian Solis talks about the future of business, the next generation, and the importance of creating experiences.
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Journey to The Heart of UX Design: Debunking Myths - UX Booth | UX Booth

Journey to The Heart of UX Design: Debunking Myths - UX Booth | UX Booth | Designing design thinking driven operations | Scoop.it
Journey to The Heart of #UX Design: Debunking Myths http://t.co/vEHvSLXaQK - #design
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Get Ready for a Journey: Customer Experience is Changing

Get Ready for a Journey: Customer Experience is Changing | Designing design thinking driven operations | Scoop.it
This is a post about going from good to best. Plenty of companies have gotten the message that customer experience matters.
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Designing for Growth: A Design Thinking Toolkit...

Designing for Growth: A Design Thinking Toolkit... | Designing design thinking driven operations | Scoop.it
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Disruptive technology should be framed as a...

Disruptive technology should be framed as a... | Designing design thinking driven operations | Scoop.it
“Disruptive technology should be framed as a marketing challenge, not a technological one” - Clayton Christensen, The Innovator’s Dilemma ("Disruptive technology should be framed as a marketing challenge, not a technological one" - Clayton...
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Dan Zarrella on Lead or be Led - WebTV for Leaders

Lead or be Led guest Dan Zarrella is the award-winning social media scientist at HubSpot and author of four books: "The Science of Marketing," "Zarrella's Hi...
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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company

Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company | Designing design thinking driven operations | Scoop.it
Twelve emerging technologies—including the mobile Internet, autonomous vehicles, and advanced genomics—have the potential to truly reshape the world in which we live and work.

Via ukituki
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