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Game-based Design Can Boost Customer Engagement

Game-based Design Can Boost Customer Engagement | Designing design thinking driven operations | Scoop.it

Via Sebastian Thielke
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A game based design might contribute to the growth of an access economy.One does not need to own to get engaged!

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Designing design thinking driven operations
I blog about strategic and tactical service design and management.<br><br>Trying to explore how service design practices develop.<br><br>With a focus in developing strong conceptual work, supporting design decisions on research and enabling readers to create conversations with clients, colleagues and customers.<br><br>I also aim to support senior managers and professionals to reflect and improve their practices.
Curated by Fred Zimny
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Designing design thinking driven operations

Designing design thinking driven operations | Designing design thinking driven operations | Scoop.it

 

 

Customer experience, customer service, design thinking, service design, service management

 

Mail me: fjg.zimny@serve4impact.com

  

Follow me on twitter: @FredZimny

 

Connect with me on linkedin http://www.linkedin.com/in/fredzimny

  

Even more good stuff at http://serve4impact.com 

 

 

 

 



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The Age of Digital Experiences: An Interview with Joseph Pine

The Age of Digital Experiences: An Interview with Joseph Pine | Designing design thinking driven operations | Scoop.it
Hear from author and customer experience expert @JoePine on how mobile is changing brand engagement: http://t.co/Bnv0lBzN6p
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Breakthrough Thinking: A Guide to Creative Thinking & Idea Generation | My Design Shop

Breakthrough Thinking: A Guide to Creative Thinking & Idea Generation | My Design Shop | Designing design thinking driven operations | Scoop.it
Boost your creative thinking skills with real-world examples, helpful techniques, and exercises with this creative thinking book.
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Fjord Trends 2015

It’s one of the most important design questions of the year: What are the most significant cultural, commercial and design challenges that our clients will fac…
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Social Media Marketing Trends for 2015 - Social Media Strategies Summit Blog

Social Media Marketing Trends for 2015 - Social Media Strategies Summit Blog | Designing design thinking driven operations | Scoop.it
What will happen with social media marketing trends in 2015? Experts are predicting increased ad buys, increased ad costs, and increasingly personalized ads. Read on to learn more about what’s in store for 2015.
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5 Best Practices To Help You Win At Social Media In 2015

5 Best Practices To Help You Win At Social Media In 2015 | Designing design thinking driven operations | Scoop.it
you live in the digital space and participate in digital marketing of any kind, you know that the trends and best practices can change on a regular basis.

Social media teams and internet marketing professionals already know that they have to keep on top of the changing landscape of marketing on the internet.

Here are 5 social media marketing best practices for 2015 to ensure you’re winning at social in the new year.

Via Brian Yanish - MarketingHits.com
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Why Digital Business Means Going Web-Scale

Why Digital Business Means Going Web-Scale | Designing design thinking driven operations | Scoop.it
The era of Digital Business has arrived, in which successful companies are defined by their ability to respond quickly and effectively to transient business moments.
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Rescooped by Fred Zimny from Positive futures
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Infographic: 15 digital trends for 2015 | The Wall Blog

Infographic: 15 digital trends for 2015 | The Wall Blog | Designing design thinking driven operations | Scoop.it
Research by digital consultancy Bell Pottinger Digital has revealed the 15 top digital trends that are set to change the way brands communicate in 2

Via massimo facchinetti, David Hain
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Marco Favero's curator insight, December 18, 3:43 AM

aggiungi la tua intuizione ...

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Just released in beta: Leadership playbook Why mobile and mobility is a behavior and not technology by Fred Zimny

Just released in beta: Leadership playbook Why mobile and mobility is a behavior and not technology by Fred Zimny | Designing design thinking driven operations | Scoop.it
Anyone interested in how mobile is changing the business world, your professional and personal life

Mobile is a behavior, not a technology
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Digital, CDO and the customer experience - 2014 CIO review - CIO UK

Digital, CDO and the customer experience - 2014 CIO review - CIO UK | Designing design thinking driven operations | Scoop.it
Does your organisation require a chief digital officer? As the number of CDO appointments increased in 2014 CIOs offered their opinions on the CDO role, and the responsibilities of the CIO in digital leadership and defining the customer experience.
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Rescooped by Fred Zimny from Palvelumuotoilu
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What is Design for Policy?

Design Council’s Ellie Runcie, the Cabinet Office's Head of Policy Lab, Dr. Andrea Siodmok, and Danish Design Centre CEO Christian Bason, share their thoughts on…

Via Laila Bröcker
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How Disruption Is Creating Opportunity in Higher Education

How Disruption Is Creating Opportunity in Higher Education | Designing design thinking driven operations | Scoop.it
Nunzio Quacquarelli, founder of higher education solutions firm QS, discusses the innovations that will shape the sector’s future.
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Rescooped by Fred Zimny from Communication design
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9 jobs robots could replace in 2015

9 jobs robots could replace in 2015 | Designing design thinking driven operations | Scoop.it
Your future coworker could be a robot.

Via Antonios Bouris
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6 Ways to Think Smarter in 2015

6 Ways to Think Smarter in 2015 | Designing design thinking driven operations | Scoop.it
Don't let your brain run on autopilot. Use the new year to cultivate original ways of thinking.
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Design and Refine Your Digital Business in 2015

Design and Refine Your Digital Business in 2015 | Designing design thinking driven operations | Scoop.it
User experience was top of mind on Dec. 5, when nearly 150 business people, designers and technologists came together at Idean’s UX Summit in San Francisco.
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Rescooped by Fred Zimny from Big Data and Personalization
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Five Big Data Trends To Watch For In 2015

Five Big Data Trends To Watch For In 2015 | Designing design thinking driven operations | Scoop.it
To capitalise on big data in 2015, make sure to be on the lookout for these specific trends.

Via Alexander Crépin, Tony Shan, Edward Chenard
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Victor Alfonso's curator insight, December 14, 10:10 PM

Big Data will continue to evolve at a rapid pace - here are a few trends to look out for in 2015. In my mind, more efficient and automated data management and processing capabilities is at the top of the list.

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What Can Design Bring to Government? By Andrea Siodmok (with images, tweets) · sdnetwork

"My acid test whether we have had an impact: If people start talking about prototyping."
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Rescooped by Fred Zimny from Customer Experience Excellence Best Practices
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How to win in 2015: Personalize, customize, incentivize & entertain

How to win in 2015: Personalize, customize, incentivize & entertain | Designing design thinking driven operations | Scoop.it
A social-media complaint can cost a company millions and a review shape a restaurant's fortune. Find out ways that consumer feedback can shape product decisions.

Via Eric_Determined / Eric Silverstein, Rosetta Carrington Lue
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Eric_Determined / Eric Silverstein's curator insight, December 12, 3:26 AM

"No matter the industry, the entertainment factor is critical to building a #brand that can successfully attract new customers, retain existing ones and deliver a lasting, multidimensional experience."


It's about building a lasting #relationship with your clients, and deliver the right #engagement across all channels.






Punch Digital 's curator insight, December 15, 6:43 PM

A must read heading into 2015 , this article sums up 4 points that should be or closely related to the main pillars of your marketing efforts. Taking this article on board should give your marketing efforts in 2015 the boost it needs.


Where can you find a design driven video production company that can deliver your company's message heading into 2015? Jumbla offer an extensive range of services including motion graphics, animation and explainer videos for the corporate sector.

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How was work today? New study reveals workforce trends today and the future - Tech Page One

How was work today? New study reveals workforce trends today and the future - Tech Page One | Designing design thinking driven operations | Scoop.it

The way work is getting done is changing forever – but it’s not all changing the same as every industry and role has different technology and environment needs.  Job responsibilities are being met at home, at client locations, even in public spaces like coffee shops and public transportation – and even within the employer’s walls, the environment looks a lot different. Whether it’s having access to an entire set of company data and documents on a mobile device via the cloud or using a virtual desktop to actually bring the office desk experience with you—technology is constantly pushing the way we work to be more efficient and productive – for the employer it means better outputs, closer to the customer and pointing to a better bottom line and for the employee it means better work/life balance and satisfaction. Dell and Intel have commissioned TNS Global to undertake a global project to identify and explore key future trends and themes pertaining to the workplace and workforce, and in particular, the role that technology has played in their evolution. By uncovering these trends, Dell and Intel aim to provide a better understanding of how organizations and IT can support new work environments today and in years to come. The first study results were shared in 2011 and we’ve recently launched our 2014 report. A robust global study of nearly 5,000 workers in 12 countries and 9 industries, with inputs from 20+ industry experts broken into two parts.


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, December 12, 9:38 AM

This study is a good example of how different the workplace is now compared to the past. Organizations that adjust to the new realities of multi-locational, productivity focused, technology enhanced workplaces are likely to be more successful.

Lismark Office Chairs's curator insight, December 18, 9:37 AM

97% of employees spend some time in the office even in these days of remote working - and other office trends

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Strategic principles for competing in the digital age | McKinsey & Company

Strategic principles for competing in the digital age | McKinsey & Company | Designing design thinking driven operations | Scoop.it
Digitization is rewriting the rules of competition, with incumbent companies most at risk of being left behind. Here are six critical decisions CEOs must make to address the strategic challenge posed by the digital revolution.
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Samira Tou's curator insight, December 18, 2:51 PM

Very well structured article who encompasses a lot of the challenges different businesses are going through or will have to go through to remain strong in the digital transformation process - And a nice quote "(...) digitization is a moving target. (...) [it] is a journey, not a destination (...)" 

Samira Tou's curator insight, December 18, 3:52 PM
Very well structured article which encompasses a lot of the challenges different businesses are going through or will have to go through to remain strong in the digital transformation process - And a wise quote "(...) digitization is a moving target. (...) [it] is a journey, not a destination (...)" 
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Timeline Photos - Smart Services Hub | Facebook

Timeline Photos - Smart Services Hub | Facebook | Designing design thinking driven operations | Scoop.it
Je zal hier maar werken http://www.zuidlimburg.nl/ http://ledbrainport2020.nl
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Fjord Trends – 2014

Fjord Trends – 2014 | Designing design thinking driven operations | Scoop.it
Fjord's 2014 Trends are our collective thoughts around the key trends that will impact businesses and society in the year to come.
Fred Zimny's insight:

For me a classic

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Rescooped by Fred Zimny from Humanizing Business
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Employees are as or More Important Than Customers: Why Ignoring Employee Engagement Hurts Business - Brian Solis

Employees are as or More Important Than Customers: Why Ignoring Employee Engagement Hurts Business - Brian Solis | Designing design thinking driven operations | Scoop.it

Via Nathalie Soeteman
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Mobility-as-a-service: Turning transportation into a software industry

Mobility-as-a-service: Turning transportation into a software industry | Designing design thinking driven operations | Scoop.it
GUEST:It’s the future. You have just bought your first fully autonomous car and let it drive you to work this morning. It was a little scary at first, but you forgot about the lack of a driver quickly, and now you are at your office.
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Gartner Announces Digital Marketing Conference 2015

Gartner Announces Digital Marketing Conference 2015 | Designing design thinking driven operations | Scoop.it
A recent Gartner survey revealed that Digital Marketing budgets will increase by eight percent in 2015 and much of that investment will be focused on enhancing the customer experience.
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Rescooped by Fred Zimny from UXploration
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How to Implement Customer Experience as an Organizational Value

How to Implement Customer Experience as an Organizational Value | Designing design thinking driven operations | Scoop.it

CX professionals need to work successfully across many business units within an organization.


Via Mario K. Sakata
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