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Game-based Design Can Boost Customer Engagement

Game-based Design Can Boost Customer Engagement | Designing design thinking driven operations | Scoop.it

Via Sebastian Thielke
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A game based design might contribute to the growth of an access economy.One does not need to own to get engaged!

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Designing design thinking driven operations
I blog about strategic and tactical service design and management.

Trying to explore how service design practices develop.

With a focus in developing strong conceptual work, supporting design decisions on research and enabling readers to create conversations with clients, colleagues and customers.

I also aim to support senior managers and professionals to reflect and improve their practices.
Curated by Fred Zimny
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Designing design thinking driven operations

Designing design thinking driven operations | Designing design thinking driven operations | Scoop.it

 

 

Customer experience, customer service, design thinking, service design, service management

 

Mail me: fjg.zimny@serve4impact.com

  

Follow me on twitter: @FredZimny

 

Connect with me on linkedin http://www.linkedin.com/in/fredzimny

  

Even more good stuff at http://serve4impact.com 

 

 

 

 



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Move from mass marketing to customer decision management

Move from mass marketing to customer decision management | Designing design thinking driven operations | Scoop.it
You may notice that marketing is changing. (Move from mass marketing to customer decision management http://t.co/WfOMunSZHB #sasci)
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Retail industry struggling to improve customer experience, says report - Business Reporter

Retail industry struggling to improve customer experience, says report - Business Reporter | Designing design thinking driven operations | Scoop.it
Retail industry struggling to improve customer experience, says report Business Reporter Fusion Affinities' report showed that 92 per cent of retailers agree that providing a high customer service is vital to their businesses' success, but many are...
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Why Big Data Isn’t Enough: Tomorrow’s Technology Will Be Built Around Workflows

Why Big Data Isn’t Enough: Tomorrow’s Technology Will Be Built Around Workflows | Designing design thinking driven operations | Scoop.it
Big data is all the rage. Everywhere you turn it seems companies are discussing new and different ways to analyze data. The problem? There is an initial euphoria, usually after a large initial investment, when some insights are found.
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Víctor Farré's curator insight, Today, 2:54 AM

Cuando además de datos pones el flujo de información en la cocktelera. Industria del Healthcare

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Game On: The Struggle for the Enterprise Begins

Game On: The Struggle for the Enterprise Begins | Designing design thinking driven operations | Scoop.it
Landmark announcements rocked the Enterprise IT market in last week. First Apple and IBM announced an historic partnership to bring iOS devices to the Enterprise.
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Teams Are More Comfortable with Ambiguity than Individuals Are

Teams Are More Comfortable with Ambiguity than Individuals Are | Designing design thinking driven operations | Scoop.it
Teams may be better than individuals at handling tasks involving imprecise probabilities.

Via Ken Cooper
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A storyFirst Approach to Human-Centered Design | Installment #2 @ the…

When we design for experience, subtle and peculiar shifts come into play that demand a uniquely empathic way of thinking about our practice. We’re no longer de…
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Reimagine your enterprise: Make human-centered design the heart of your digital agenda

Reimagine your enterprise: Make human-centered design the heart of your digital agenda | Designing design thinking driven operations | Scoop.it
Companies in every industry are trying to find new sources of value
through digital technology. But most of their efforts have not translated
into enough market impact and growth. They need something bolder
and more disruptive, but still very simple. They need reimagination.
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Mobile first? Forget it: Go mobile second — you’ll live longer

Mobile first? Forget it: Go mobile second — you’ll live longer | Designing design thinking driven operations | Scoop.it

 Will the entrepreneur who has completely lost focus over something a VC once said please stand up? Good. Now that you’re all standing, let me tell you a secret: You don’t have to go mobile first.

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Learning in the Cloud! Cloud Computing for Teachers & Schools

Find resources at http://shellyterrell.com/resources/webinars/ & http://Bit.ly/eltlinks & http://www.pearltrees.com/shellyterrell/cloud-computing/id12134306
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juandoming's curator insight, July 20, 12:22 PM

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IT Has Finally Cracked the C-Suite

IT Has Finally Cracked the C-Suite | Designing design thinking driven operations | Scoop.it
Introducing the Chief Business Technology Officer. (RT @HarvardBiz: IT Has Finally Cracked the C-Suite http://t.co/VjJ0d0ro1F)
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Translating the Customer Experience for Industry

Translating the Customer Experience for Industry | Designing design thinking driven operations | Scoop.it
When it comes to customer experience, Jim Walsh believes the industrial world has made it too complicated. Learn how it translates to industry.
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Zaana Howard on Design Thinking at Lean UX 14 - InfoQ.com

Zaana Howard on Design Thinking at Lean UX 14 - InfoQ.com | Designing design thinking driven operations | Scoop.it
Zaana Howard on Design Thinking at Lean UX 14 InfoQ.com Bio Zaana is Huddle Academy Lead at Huddle in Melbourne, Australia.
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The Evolution of CXM in Retail |

The Evolution of CXM in Retail | | Designing design thinking driven operations | Scoop.it
We take a look at how Customer Experience Management in the retail sector has evolved due to changes in the technology used by consumers.
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Design Thinking at eBay

Design Thinking at eBay | Designing design thinking driven operations | Scoop.it
eBay designers work on innovative and exciting projects to improve the user experience for their customers. Come see what we've been working on and meet some of the talented designers who work on them!
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How to get a job in Service Design | Redjotter

How to get a job in Service Design | Redjotter | Designing design thinking driven operations | Scoop.it
The students at the Masters of Design for Service in Dundee are thinking about life after university. They're talking to practitioners and business owners to better understand how to get their dream job as a service designer.
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Master Customer Experience in the New Age of Retail - CMSWire

Master Customer Experience in the New Age of Retail - CMSWire | Designing design thinking driven operations | Scoop.it

Providing a high quality customer experience is critical for retailers, no matter the sector or audience. Delivering on this goal means more success in sales and more repeat business.

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33 User Onboarding Tools For Web & Mobile Apps - Autosend

33 User Onboarding Tools For Web & Mobile Apps - Autosend | Designing design thinking driven operations | Scoop.it
Looking for tools to improve your user onboarding experience? Here's a list of 31 user onboarding tools for web apps and mobile apps.
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[SIS] Innovation & Designing for Impact

lecture in a series from Strategic Design & Management Summer Intensive at Parsons the New School for Design http://parsons-sis2014.tumblr.com

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Michael Allenberg's curator insight, Today, 9:18 AM

WOW! Just wow!!!

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Watching The power of Human-Centered Design - YouTube

We are experiencing a digital revolution, and to stay ahead companies need to delight their customers. Human-Centered Design is a strategy that places the us...
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4 Stages of the Customer Experience Journey: Real-Life Lessons in Retail

4 Stages of the Customer Experience Journey: Real-Life Lessons in Retail | Designing design thinking driven operations | Scoop.it
Where does your customer experience stand? It’s a broad question that any business owner, large or small, must answer if they want to truly differentiate and engage with customers. Whether your bus…

Via Thomas Faltin
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How to Use Persona Empathy Mapping | UX Magazine

How to Use Persona Empathy Mapping | UX Magazine | Designing design thinking driven operations | Scoop.it

Empathy: it’s a buzzword in the UX design world. Everybody’s doing it! But what exactly are they doing? There isn’t a quick “Empathy Filter” that we can apply to our work or our team, no formula to pump out results, and no magic words to bring it forth. There is, however, a simple workshop activity that you can facilitate with stakeholders (or anyone responsible for product development, really) to build empathy for your end users. At Cooper, we call it Persona Empathy Mapping.


Via Terry Patterson
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Terry Patterson's curator insight, July 20, 7:11 PM

Yet another way to find out details about users in a very creative and practical way. The empathy mapping workshop from Cooper reminds us how important it is to consider "context" in our design work. This is an activity that may cost a bit of time and effort, but when it is well done, it delivers great insight for any design team. 

malek's curator insight, July 21, 7:13 AM

An excellent example of the how to use design thinking in producing this highly informative empathy map.

Juwaeriah Abdussamad's curator insight, Today, 1:22 PM

A great way to break into mental models!

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Navigating the Class V Rapids of Marketing Technology

Navigating the Class V Rapids of Marketing Technology | Designing design thinking driven operations | Scoop.it
Earlier this year, I gave a presentation at the Marketing Operations Executive Summit hosted by the good folks at MarcomCentral that walked through my marketing technology landscape and talked about some of the dynamics with our industry moving...
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The Rise of #Customer Expectations

The Rise of #Customer Expectations | Designing design thinking driven operations | Scoop.it
During this series we looked at 6 key industry factors that are changing the way we do business today, and we have tried to guide you on how best to Reshape your service organisation to Exploit the
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The gangsta economy trumps the digital economy

The gangsta economy trumps the digital economy | Designing design thinking driven operations | Scoop.it
Continuing on the broken consumer experience theme, we dig further into how banks and telcos are at risk and how that impacts both consumers and employees.Author informationDen HowlettDennis Howlett has been taking the buyer's perspective in...
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juandoming's curator insight, July 19, 11:01 AM

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Jason Heller on a mission for the marketer of the future

Jason Heller on a mission for the marketer of the future | Designing design thinking driven operations | Scoop.it
Jason Heller is the founder and CEO of Agiliti, a New York consultancy that specializes in digital transformation of marketing operations and strategy.
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juandoming's curator insight, July 19, 11:05 AM

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