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The Human Algorithm: Redefining the Value of Data - Brian Solis

The Human Algorithm: Redefining the Value of Data - Brian Solis | Designing design thinking driven operations | Scoop.it
The onslaught of real-time social, local, mobile (SoLoMo) technology is nothing short of overwhelming. Besides the gadgets, apps, social networks and appliances that continue to emerge, the pace of innovation is only outdone by the volumes of data that each produce
Via Bonnie Hohhof, Pedro Barbosa
Fred Zimny's insight:

I am not sure about local. But the effects of SoMo are indeed overwhelmng

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Bonnie Hohhof's curator insight, December 13, 2012 2:15 PM

listed as a disruptive trend

Pedro Barbosa's curator insight, December 14, 2012 3:57 AM

SoLOMO and INfluence are clearly some of the trends for 2013 - 2015.

Augmented Reality and Gamification did start already.

 

Attention to Syndicated Commerce. 

 

Pedro Barbosa - www.pbarbosa.com | www.harvardtrends.com

Designing design thinking driven operations
I blog about strategic and tactical service design and management.

Trying to explore how service design practices develop.

With a focus in developing strong conceptual work, supporting design decisions on research and enabling readers to create conversations with clients, colleagues and customers.

I also aim to support senior managers and professionals to reflect and improve their practices.
Curated by Fred Zimny
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Designing design thinking driven operations

Designing design thinking driven operations | Designing design thinking driven operations | Scoop.it

 

 

Customer experience, customer service, design thinking, service design, service management

 

Mail me: fjg.zimny@serve4impact.com

  

Follow me on twitter: @FredZimny

 

Connect with me on linkedin http://www.linkedin.com/in/fredzimny

  

Even more good stuff at http://serve4impact.com 

 

 

 

 



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Driving Corporate Innovation: Design Thinking vs. Customer Development

Driving Corporate Innovation: Design Thinking vs. Customer Development | Designing design thinking driven operations | Scoop.it
Startups are not smaller versions of large companies, but interestingly we see that companies are not larger versions of startups.I’ve been spending some time with large companies that are interested (RT @EricDahl509: "Driving Corporate Innovation:...
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Ask questions, curiosity is the next competitive advantage | The Service Design Effect

Ask questions, curiosity is the next competitive advantage | The Service Design Effect | Designing design thinking driven operations | Scoop.it
The 31 side effects of Service Design (Is curiosity the next competitive advantage?
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Rescooped by Fred Zimny from Consumer Behavior in Digital Environments
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New Study Shows Consumers More Receptive To Mobile Ads

New Study Shows Consumers More Receptive To Mobile Ads | Designing design thinking driven operations | Scoop.it

A new report from the 3rd Annual U.S. Mobile Path-to-Purchase Study was released by xAd and Telmetrics which shows today’s mobile shoppers are increasingly receptive to relevant ads.

 

According to the report, nearly 50 percent of mobile shoppers say mobile ads are informative/helpful, up 113 percent from 22 percent in 2013.

 

In addition, 40 percent of those surveyed report clicking on ads and nearly half of those take secondary actions such as viewing the referring website and searching for additional product information.


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, July 30, 9:54 PM

Making the #mobile advertising relevant by using coupons and #geolocation targeting is the key to success. Infographic contains some good stats.

Rescooped by Fred Zimny from Innovation, Entrepreneurship, Creative Misfits
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How to Design for Real Impact

How to Design for Real Impact | Designing design thinking driven operations | Scoop.it
Know your mission, measure the right thing, and measure it well. Kevin Starr introduces a framework for gauging whether your company is creating meaningful impact (because if it isn't creating impact...what's the point?).

Via Cat George
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Designing Entrepreneurship. PhD Defense Presentation

Design can be an aid in discovering business opportunities, not only in shaping them as products or services. Particularly, service design instruments can help…
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Your 2014 Digital Marketing Roadmap - Marketing Technology Blog

Your 2014 Digital Marketing Roadmap - Marketing Technology Blog | Designing design thinking driven operations | Scoop.it

Sometimes it’s easier to just follow the dotted line as you’re looking to ensure your digital marketing is balanced and complete. This infographic compliments of Two Legit aims to do just that, walking you through your web presence, mobile, ecommerce, outbound, inbound, content and social media marketing initiatives.+

One element lost in this infographic is the ability for all of the strategies to work with one another. For instance, utilizing your content marketing to power newsletters that are optimized for mobile devices. That’s not defined in this infographic but it’s an absolute necessity if you’d like to fully leverage email and ensure your emails are read properly. I’ve written before that the modern digital media consultant is more of a conductor, balancing the volumes of each strategy to make some sweet, sweet music!+

More often than not, we find that the key to marketing well isn’t doing everything… it’s balancing a combination of strategies, amplifying the impact by having them work together, and understanding how much of each strategy to initiate in order to maximize results. That said – this is still a great checklist to go down and ensure you’re not missing anything! This infographic also provides some statistics behind the digital marketing trends.

 


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, July 28, 3:29 PM

A comprehensive checklist of things that #brandmanagers should keep in mind as they develop a #brand digital marketing plan. Synergy is important.

Jeff Domansky's curator insight, July 31, 10:53 PM

Here's a great brand manager's social marketing checklist in infographic form. shared by Russell Merz. 

Mertens Marketing's curator insight, Today, 2:46 AM

Okay, es ist vielleicht mal wieder Zeit für eine Infografik.

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Welcome to the battle for disruptive models and technology in hotels

Welcome to the battle for disruptive models and technology in hotels | Designing design thinking driven operations | Scoop.it
Hotels are sitting at a crossroads of three dimensions that will unquestionably experience significant disruption in the coming years.
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Peter Thompson's curator insight, July 28, 7:17 AM

Great article with lots of examples & a slideshare as well

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5 Things I Wish I Knew – A Service Design Journey

Keynote presentation delivered October 3, 2013 at Adaptive Path's Service Experience Conference.
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Customer Service is the New Marketing: Turning Satisfaction Into Sales | Social Media Today

Customer Service is the New Marketing: Turning Satisfaction Into Sales | Social Media Today | Designing design thinking driven operations | Scoop.it
How can a great #custserv experience drive sales? We explore on #smtlive next week. Hear from @IHG @Citibank @SAPCRM http://t.co/G0hqALItTT
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Why Internal Branding is Central to Customer Experience Management

Why Internal Branding is Central to Customer Experience Management | Designing design thinking driven operations | Scoop.it
Why Internal Branding is Central to Customer Experience Management (RT @clearaction: Why Internal Branding is Central to Customer Experience Management http://t.co/ghRsVQFQrL #CX #customer #experience)...
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With jobs for life dead, today’s workers forced to be flexible - The Globe and Mail

With jobs for life dead, today’s workers forced to be flexible - The Globe and Mail | Designing design thinking driven operations | Scoop.it
With jobs for life dead, today’s workers forced to be flexible /via @globeandmail http://t.co/p3XOXIW0H3
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What’s the design process at GDS? | Government Digital Service

What’s the design process at GDS? | Government Digital Service | Designing design thinking driven operations | Scoop.it
The Government Digital Service (GDS) is leading the digital transformation of the UK government. (What’s the design process at the Government Digital Service?
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Judith Jassogne's curator insight, July 24, 7:59 AM

It makes dream... But It's possible ! Then...

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The Value of Customer Experience, Quantified

The Value of Customer Experience, Quantified | Designing design thinking driven operations | Scoop.it
It drives revenue – and we know how much.
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Mobile Madness: Small Business Mobile Adoption on the Rise #infographic

Mobile Madness: Small Business Mobile Adoption on the Rise #infographic | Designing design thinking driven operations | Scoop.it
Recently, we set out to learn more about how small businesses are using mobile technology to help run, market, and grow their business.

Via Brian Yanish - MarketingHits.com
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Play time is over for the public sector, says digital government guru Dominic Campbell

Play time is over for the public sector, says digital government guru Dominic Campbell | Designing design thinking driven operations | Scoop.it
The world as we knew it is gone and with it the big bad expensive ways of delivering government. Now is the time for change. For new delivery models but equally new ways of designing our public services, fit for the future not held back by the past.
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Why Design, Not Technology, Inspires the Future

Why Design, Not Technology, Inspires the Future | Designing design thinking driven operations | Scoop.it
Earlier this year whilst watching the Japanese movie “The Wind Rises”, a line of dialogue jumped out at me.
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Rescooped by Fred Zimny from CRM, Analytics, IoE, CX, CIM, & IT, Business Innovation
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The era of data-driven marketing [Infographic]

The era of data-driven marketing [Infographic] | Designing design thinking driven operations | Scoop.it
Analytics produces insights which drive business improvements, though more companies need to provide the staff and resources to make the most of this technology.

Via Alama
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Tomorrow's Leaders Need Diverse Challenges Today

Tomorrow's Leaders Need Diverse Challenges Today | Designing design thinking driven operations | Scoop.it
Cynthia D. McCauley, coeditor of Experience-Driven Leader Development , introduces a career development lesson from It's Not the How or the What but the Who by Claudio Fernández-Aráoz.
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Exploring The Elusive ROI of Customer Experience Management

Exploring The Elusive ROI of Customer Experience Management | Designing design thinking driven operations | Scoop.it
Sustainable CXM ROI requires a well-oiled machine in the people and process categories of CXM investment.
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Empathy In Creativity and Design Thinking

Empathy In Creativity and Design Thinking | Designing design thinking driven operations | Scoop.it
A look at how empathy is needed in all domains these days, especially for business innovation and design thinking.
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Michael Allenberg's curator insight, July 28, 8:29 AM

Empathy leads to a deeper understanding of the #HumanTechsperience

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How Old Industries Become Young Again

How Old Industries Become Young Again | Designing design thinking driven operations | Scoop.it
Many mature industries are about to be young again.
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2014 Internet Trends Shaping Tomorrow’s Customer Experiences [SLIDESHARE]

2014 Internet Trends Shaping Tomorrow’s Customer Experiences [SLIDESHARE] | Designing design thinking driven operations | Scoop.it
The Slideshare below is a comprehensive compendium of trends provided by KPCB International and well worth a more detailed investigation but here are some key points that piqued interest on first viewing in the context of how digital shapes customer experience
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Is there patient and carer input into service design? | KPMG | GLOBAL

Is there patient and carer input into service design? | KPMG | GLOBAL | Designing design thinking driven operations | Scoop.it
Healthcare will need to ensure that patients and carers design services to deliver better value.
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Beach Reading… Boardroom Style

Beach Reading… Boardroom Style | Designing design thinking driven operations | Scoop.it
The key to tech customer loyalty isn't about being the biggest--it's about embracing the smallest.
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Data Is the New Oil of the Digital Economy

Data Is the New Oil of the Digital Economy | Designing design thinking driven operations | Scoop.it
Data in the 21st Century is like Oil in the 18th Century: an immensely, untapped valuable asset. Like oil, for those who see Data’s fundamental value and learn to extract and use it there will be huge rewards.
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