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Designing  services
One of the misunderstandings of these days is that a designer has an artist or artisan background. In that approach designers are idea generators, visualizers and prototypers.   That is not our point of view. Our adagium comes from the management writer Herbert Simon, who stated that "Everyone designs who devises courses of action  aimed at changing existing into preferred ones".  As stated by others, this version of design tends to abstraction and general expertise.   The focus of this blog is service and services. In our world  service is exchanged for service. All firms are service firms; all markets are centered on the exchange of service, and all economies and societies are service based. And just even government and other institutions are always exchanging services for services. But be sure, in this era of change there is a heavy focus also on concept generation, visualization and digital concept and prototypes.   Interested in designing services? In case you are interested to follow,  check the options in the sidebar. You can follow this blog on Facebook, Pinterest, Twitter and via email and RSS. It is up to you! In case you are interested to connect on linkedin, please feel free to do so (some of this content is also posted on that platform).  
Curated by Fred Zimny
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Rescooped by Fred Zimny from AtDotCom Social media!

Video Content Marketing: 4 Keys To An Effective Strategy

Video Content Marketing: 4 Keys To An Effective Strategy | Designing  services |
Businesses are flocking to video content marketing as an efficient and wickedly effective content tactic. But the focus on making the video often overshadows the marketing of it.

Via malek, Jesús Hernández, Martin (Marty) Smith, John van den Brink
malek's curator insight, March 22, 2013 3:20 PM

a highly catching article

Martin (Marty) Smith's curator insight, March 22, 2013 8:51 PM

Excellent tips here on video marketing for business. Challenge BEGINS when video is created. Still need to market, Be aware of SEO and watch a set of KPIs that will inform, tweak and convert. 

Rescooped by Fred Zimny from Storytelling, Social Media and beyond!

Love this! TFI Sandbox: Adventures in Storytelling, Technology and Social Change.

Love this! TFI Sandbox: Adventures in Storytelling, Technology and Social Change. | Designing  services |
TFI Sandbox is an initiative of the Tribeca Film Institute's New Media Fund. Bringing storytelling, technology and design together to innovate in the field, inspire audiences and create impact.

Via siobhan-o-flynn, Hans Heesterbeek, Karen Dietz, janlgordon
ozziegontang's comment, February 24, 2013 11:10 AM
As always, much appreciated with all you share along with your insights.
Karen Dietz's comment, February 24, 2013 3:04 PM
Thank you Ozzie! I really enjoy your
Moya Sayer-Jones's curator insight, March 6, 2013 6:31 AM

Just wishing I lived in New York! Lots of great viewing here.

Rescooped by Fred Zimny from A design journey!

10 Ways How Video Can Improve The User Experience

10 Ways How Video Can Improve The User Experience | Designing  services |

Via Hans
Hans's curator insight, March 19, 2013 8:43 AM

One distinction between web and print is the ability to present multimedia. We have seen designers trying to figure out ways to incorporate this in home pages for several years, and so far most attempts have been made with debatable usability. Back then people asked: What can the developers do for us? Ok, great let's find a way to use it. So websites became reflections of the technological state rather than reflections of users' needs. But lately I witnessed an emerging web design trend that actually adds value to the users. Single page layouts with big images, animated backgrounds, music and smooth scrolling are everywhere. Did designers finally learn how to master the multimedia sandbox? Applied in the right way video can evoke attention, create emotional atmospheres, entertain audience and tell empathatic stories. This article explains how to do it in a user friendly approach with some practical examples.

Michael Allenberg's curator insight, March 20, 2013 9:27 AM

After having spent a few years as Lead UX at a media content company, I can attest to both the power and impact of video in enhancing User Experience... Both as augmented content AND instructional walkthroughs!

Rescooped by Fred Zimny from Professional Communication!

6 Great Videos on Teaching Critical Thinking

6 Great Videos on Teaching Critical Thinking | Designing  services |
What we have for you today is a great series of videos on critical thinking. As a teacher, you can use these videos with your students to start a discussion on what it means to think critically and introduce them to the concept of logical fallacies. The videos are animated in such a way that your students will find it easy to grasp hard concepts .Enjoy
Via Dr. Susan Bainbridge, Rosário Durão
Mediajockeys's curator insight, December 12, 2012 3:47 AM

Kritisch denken en reflecteren, te weining mensen doen het. Leer het eerst zelf en draag het dan over. Mooi gemaakt.

Audrey's comment, July 2, 2013 3:48 PM
Thank you. The learning from the videos was enjoyable,