Designing service
Find tag "sem"
318.4K views | +57 today
Designing  service
One of the misunderstandings of these days is that a designer has an artist or artisan background. In that approach designers are idea generators, visualizers and prototypers.   That is not our point of view. Our adagium comes from the management writer Herbert Simon, who stated that "Everyone designs who devises courses of action  aimed at changing existing into preferred ones".  As stated by others, this version of design tends to abstraction and general expertise.   The focus of this blog is service and services. In our world  service is exchanged for service. All firms are service firms; all markets are centered on the exchange of service, and all economies and societies are service based. And just even government and other institutions are always exchanging services for services. But be sure, in this era of change there is a heavy focus also on concept generation, visualization and digital concept and prototypes.   Interested in designing services? In case you are interested to follow,  check the options in the sidebar. You can follow this blog on Facebook, Pinterest, Twitter and via email and RSS. It is up to you! In case you are interested to connect on linkedin, please feel free to do so (some of this content is also posted on that platform).  
Curated by Fred Zimny
Your new post is loading...
Your new post is loading...
Rescooped by Fred Zimny from Business: Economics, Marketing, Strategy!

Your Ultimate Cheat Sheet to Marketing Technology (MarTech)

Your Ultimate Cheat Sheet to Marketing Technology (MarTech) | Designing  service |
Here are 13 types of marketing technologies your company could use.

Via Pantelis Chiotellis
No comment yet.
Scooped by Fred Zimny!

Columbia Ideas at Work : Feature : The+New+Ad+Wars

Columbia Ideas at Work : Feature : The+New+Ad+Wars | Designing  service |

Advertisers are living in a new golden age. Online tracking of consumers’ web-browsing history makes targeting potential customers easier than ever. Online publishers are reaping the benefits of tracking, too, since they can now offer advertisers access to more finely tuned segments of consumers.

Fred Zimny's insight:

Some irelevant insights in a emerging channel.  Relevant for any one working with customer touchpoints.

No comment yet.