Designing service
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Designing  service
One of the misunderstandings of these days is that a designer has an artist or artisan background. In that approach designers are idea generators, visualizers and prototypers.   That is not our point of view. Our adagium comes from the management writer Herbert Simon, who stated that "Everyone designs who devises courses of action  aimed at changing existing into preferred ones".  As stated by others, this version of design tends to abstraction and general expertise.   The focus of this blog is service and services. In our world  service is exchanged for service. All firms are service firms; all markets are centered on the exchange of service, and all economies and societies are service based. And just even government and other institutions are always exchanging services for services. But be sure, in this era of change there is a heavy focus also on concept generation, visualization and digital concept and prototypes.   Interested in designing services? In case you are interested to follow,  check the options in the sidebar. You can follow this blog on Facebook, Pinterest, Twitter and via email and RSS. It is up to you! In case you are interested to connect on linkedin, please feel free to do so (some of this content is also posted on that platform).  
Curated by Fred Zimny
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The Future of Digital Marketing: 8 Trends

The Future of Digital Marketing: 8 Trends | Designing  service | Scoop.it
The success of today's marketing organizations is largely driven by their adoption of digital technologies to transform the business.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, December 14, 2013 12:13 AM

Vala Afshar provides key data and trends that will impact your business, is your company ready?

Amanda Groover's curator insight, December 16, 2013 4:05 AM

Stay on top of digital marketing before it gets to be to much on top of you!

celineonline's curator insight, December 18, 2013 2:21 PM

Les 8 tendances expliquées dans l'article :

1. Les communautés en ligne sont le carburant du moteur social

2. Ignorez le Cloud à votre péril

3. La gamification accélère la productivité

4. L'ascension du Directeur digital (Chief Digital Officer)

5. Vos clients sont mobiles, l'êtes vous ?

6. Focus sur l'inbound content

7. Contenu contextuel via le marketing automation (ou trigger marketing)

8. Mesurer votre impact Social

 

Et vous, quelles tendances identifiez vous ?

Rescooped by Fred Zimny from Curation, Social Business and Beyond
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Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | Designing  service | Scoop.it
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.

Via janlgordon
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Siri Anderson's curator insight, February 1, 2014 2:16 PM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 2014 10:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 2014 11:49 AM
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