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The Design of Business, the Business of Design
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Innovation Paradox. Business Innovations Stories #3

Innovation Paradox. Business Innovations Stories #3 | Business models & Design Thinking topics | Scoop.it

The more secure in its systems a business becomes, the more its vast sea of possibility shrinks to a large pond of probability. That’s the paradox: the very success that frees a business to explore new opportunities also constrains its ability to innovate.

Xavier Olivares's insight:

Bonita metáfora la del fuerte y el navío para ilustrar el porqué las empresas deben innovar sistemáticamente, siempre en búsqueda del oro que supondrá ser las oportunidades del futuro.

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Infography - What is Design Thinking?

Infography - What is Design Thinking? | Business models & Design Thinking topics | Scoop.it

"Design Thinking is a process that is getting more and more attention in both the business world and the real world as it spurs innovation and solves complex problems. See how it works."

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How design thinking transformed Airbnb from a failing startup to a billion dollar business

How design thinking transformed Airbnb from a failing startup to a billion dollar business | Business models & Design Thinking topics | Scoop.it

“Anytime somebody comes to me with something, my first instinct when I look at it is to think bigger. That's my instinctual piece of advice. Think bigger. Whatever it is, blow it out of proportion and see where that takes you. Come back to me when you've thought about that times 100. Show me what that looks like."

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El mapa de empatía -entendiendo al cliente-

El mapa de empatía -entendiendo al cliente- | Business models & Design Thinking topics | Scoop.it

No paramos de hablar de la importancia de construir nuestra estrategia sobre las necesidades del cliente, ¿pero lo entendemos? El mapa de empatía nos ayuda a ir más allá de lo que “parece” que quiere nuestro cliente o de lo quedice que quiere para ayudarnos a entender lo que realmente quiere.

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How Reframing A Problem Unlocks Innovation

How Reframing A Problem Unlocks Innovation | Business models & Design Thinking topics | Scoop.it

Mastering the ability to reframe problems is an important tool for increasing your imagination because it unlocks a vast array of solutions. With experience it becomes quite natural.

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Una biblioteca en el metro de NY

Una biblioteca en el metro de NY | Business models & Design Thinking topics | Scoop.it

Este proyecto de la Biblioteca Pública de Nueva York trata de adaptar sus servicios a los tiempos de Internet, ofreciendo libros en el metro tomando las nuevas tecnologías como grandes aliadas.  

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Human-Centered Design Toolkit | IDEO

Human-Centered Design Toolkit | IDEO | Business models & Design Thinking topics | Scoop.it

Download for free an innovation-guide toolkit for social enterprises and NGOs worldwide. 

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Design Thinking for Educators

Design Thinking for Educators | Business models & Design Thinking topics | Scoop.it
Design Thinking is a mindset. Design Thinking is the confidence that everyone can be part of creating a more desirable future, and a process to take action when faced with a difficult challenge. That kind of optimism is well needed in education.
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¿Serán Apple y Google los bancos del futuro?

¿Serán Apple y Google los bancos del futuro? | Business models & Design Thinking topics | Scoop.it

Deutsche Bank ha hecho una advertencia clara a la banca: tendrá que espabilar porque afrontará en los próximos años una dura competencia con Apple, Google, Amazon y eBay (PayPal).

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Human Centered Design. Business Innovations Stories #2

Human Centered Design. Business Innovations Stories #2 | Business models & Design Thinking topics | Scoop.it

The human centered design process is characterized by a willingness to genuinely explore the needs people have and the context they live in, and to tap the creative insights of multiple stakeholders in pursuit of new solutions and opportunities to drive innovation.

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Metodología Canvas: una forma de agregar valor a sus ideas de negocio

Metodología Canvas: una forma de agregar valor a sus ideas de negocio | Business models & Design Thinking topics | Scoop.it

El método Canvas es una herramienta que poco a poco comienza a ganar adeptos. Su objetivo es asegurar el desarrollo de un modelo de negocio claro y consistente, que sea capaz de ofrecer las respuestas indicadas a las necesidades comerciales de la empresa o emprendimiento.

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Asking “What If?” Business Innovations Stories #1

Asking “What If?” Business Innovations Stories #1 | Business models & Design Thinking topics | Scoop.it

Despite various drawbacks and failures, continue to push outside of your comfort zone and test your ideas until you get designed something truly innovative. It is this ability to adapt in an ever-changing world that creates a dynamic business.

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Un mapa de la experiencia del cliente: Customer Journey Map

Un mapa de la experiencia del cliente: Customer Journey Map | Business models & Design Thinking topics | Scoop.it

La clave para crear modelos de negocio realmente innovadores es poner al cliente en el centro, pero ¿sabemos cómo analizar la experiencia del cliente? Una de las mejores herramientas que nos puede ayudar a comprender la experiencia de cliente, heredada del design thinking, es el customer journey map o mapa del ciclo de vida del cliente.

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Ideo's David Kelley on "Design Thinking"

Ideo's David Kelley on "Design Thinking" | Business models & Design Thinking topics | Scoop.it
The smell of ramen noodles wafts over the Stanford d.school classroom as David Kelley settles into an oversize red leather armchair for a fireside chat with new students.
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