The experiences our customers have throughout the buying process are windows into the effectiveness of our businesses, and in today's Whiteboard Friday, MozCon 2014 speaker Kerry Bodine shows us how to capture them through customer journey mapping.
Now is the time to get serious about social and put your business fully on the path to becoming a socially connected enterprise. This free ebook will show you how to get there with 20 short—but impactful—principles, like:
- Laying the groundwork for social success - Turning weak ties into strong connections - Creating a social listening center Attracting new fans with social experiences
Soon you’ll be on the road to forging deeper relationships with customers and employees and greater relevance with social and traditional customers alike.
It doesn't take designing an entire ecosystem to make an impact in the world of service design—singling out individual issues can be more manageable and realistic than attempting tackling an entire industry or product category at once. And each of the honorees in the Service category of this year's Core77 Design Awards prove it. From efforts to help women better understand their financial systems to a punchcard for ordering pizza, the projects illustrate the breadth and depth of service