Every project in every business has its stakeholders. These are people who are not necessarily working on the project but have an objective to meet from the outcome of the project. Stakeholders can be internal to the company such as the CEO or the Marketing Manager and they can be external to the company such as clients or shareholders.Stakeholder analysis enables the project team to track the interests of stakeholders and allows them to determine the priorities when it comes to stakeholde
Imagine a world where digital learning platforms help adult learners succeed through college completion; where a network of schools offers international-quality education, affordable tuition, and serves hundreds of thousands of children in economically disadvantaged countries; and where a comprehensive learning environment seamlessly connects the classroom with the opportunities of the digital world for young students. Educators across the worl
STORYTELLING Welche Erlebnisse suchen Menschen und welche meiden sie? In diesem Beitrag gehen die beiden Autoren Dieter Georg Herbst und Thomas Heinrich auf die Spuren des Geschichtenerzählens und den Emotionen, die beim Erzählen ausgelöst werden.
Seit jeher erzählen wir uns Geschichten, um uns durch einzigartige Erlebnisse zu bereichern. Wir können nicht genug von guten, spannenden und erlebnisreichen Erzählungen bekommen. Auch die Wissenschaft und Praxis sind sich einig: Kommunikation wirkt am besten, wenn sie starke und einzigartig attraktive Erlebnisse auslöst – durch Storytelling.In unserem Beitrag „Mit starken Geschichten zu intensiven Erlebnissen“ haben wir beschrieben, wie wichtig Erlebnisse sind. In diesem Beitrag wollen wir die Frage beantworten, welche Erlebnisse wir auslösen können, also welche Bündel von Gefühlen.
We started our journey to bring design thinking into Intuit more than eight years ago. We call it Design for Delight (D4D) — because it’s not about the process; it’s about exceeding the expectations of our customers in ways they couldn’t imagine. We realized that not everyone had the necessary innovation skills. Most of our employees hadn’t been trained, in school or at other jobs, to solve problems with design thinking. So, we needed to build the capability into all 8,000 employees to spur on innovation and ensure we create amazing experiences for our customers.
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