Design Thinking
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Simplified Analytics: 7 stages of Design Thinking !!

Simplified Analytics: 7 stages of Design Thinking !! | Design Thinking | Scoop.it

Today in this digital disruption, marketplace is in a state of rapid change. Competition is coming from every direction. Design Thinking has gained influence where many renowned brands are embracing it for survival, and providing value to customers.

Design thinking is a process, applicable to all walks of life of creating new and innovative ideas and solving problems. It is not limited to a specific industry or area of expertise.

Design thinking places you in your customers’ shoes and asks you to see the world from their perspective. It is an essential tool for the Customer Experience Manager because it imagines the life of the customer and the way she encounters your organization.

The customer drives the current and future state of any business


Via Fred Zimny
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How does "Design Thinking" fit in Business Architecture? - Enterprise Architecture Matters

How does "Design Thinking" fit in Business Architecture? - Enterprise Architecture Matters | Design Thinking | Scoop.it
Since both Business Architecture and Design Thinking have rather vague and wide scoping definitions it is hard to think they have having nothing in common. Yet, at first sight, it is hard to find anything common. We have to look through the thick cloud of fuzzyness to find the relationship, if...
Alina Bortkevič's insight:
"Design Thinking is a "human-centered, design-based approach to helping organizations... grow... identify new ways to serve and support people by uncovering latent needs, behaviors, and desires."
"Design Thinking complements "Business Architecture (BPM) by forming together the Business Process Design discipline that takes into consideration in process modelling human "latent needs, behaviors, and desires". In terms of EA, business processes designed for people would enhance the enterprise operation. But business process re-design as such is not really the object of EA, but in itself it is a business goal that determines the target EA."
"Design Thinking addresses business processes improvement rather than EA. "
 
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Why it's time to apply design thinking to business leadership

Why it's time to apply design thinking to business leadership | Design Thinking | Scoop.it
Applying design principles to business is opening up a world of opportunity to co-create with customers and industry on everything from products to crime prevention.
Alina Bortkevič's insight:

“Design thinking is ‘abductive’, where you are building up from a hunch and through experimentation you learn and realise that there are multiple answers,” Bucolo says.

Ironically, it is a trait many of us have once possessed, but have had trained out through modern education. “From kindergarten we are able to explore the world through experimentation, through reframing a lot of assumptions,” Bucolo says. “But then as we get through school, and especially university, we get conditioned to say there is one right answer, and the faster we get there the better a leader you are going to be. So design thinking actually gets pushed out of us.”

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Design Thinking

Alina Bortkevič's insight:

"The problem with the analytical school of thought is that no single new idea has ever been proved using historical data. If it can be proved it is not a new idea."

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APWG Reports Phishing up 20%: Criminals Pose as Brands for Better Catch

APWG Reports Phishing up 20%: Criminals Pose as Brands for Better Catch | Design Thinking | Scoop.it
As fraudsters escalate their online presence, business’ reputations are on the line. The report highlights the use of organizations’ names and logos as part of their phishing tactics, duping users into opening emails and clicking on links.
Alina Bortkevič's insight:

" The use of a 24/h monitoring and response team can substantially reduce the risk to your company’s reputation by identifying and taking action against phishing attacks before they cause further damage to your reputation and customer relations."

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9 Ways To Get The Most Out Of Design Thinking

9 Ways To Get The Most Out Of Design Thinking | Design Thinking | Scoop.it
How Lippincott the branding and strategy firm behind Coca-Cola's swirl Starbucks's logo and Samsung's global identity fuses creativity and analytics.
Alina Bortkevič's insight:

"Design thinking, however, is a slightly murky concept that means different things to different people. At heart, though, it is about fusing the creative and open-ended with the analytical and operational, combining very different ways of thinking and acting."

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Design Thinking for Entrepreneurs and Small Businesses | Wow! eBook

Design Thinking for Entrepreneurs and Small Businesses | Wow! eBook | Design Thinking | Scoop.it
Free download eBook Design Thinking for Entrepreneurs and Small Businesses pdf epub from direct-link.
Alina Bortkevič's insight:

"Thanks to design thinking expert Beverly Ingle, entrepreneurs and small-business owners can make the design thinking playground their own—and on a much smaller budget. Ingle provides the tools entrepreneurs need as well as step-by-step processes that show how to use design thinking methods to transform your business and drive organizational success."

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A Brief History of Design Thinking: How Design Thinking Came to 'Be'

A Brief History of Design Thinking: How Design Thinking Came to 'Be' | Design Thinking | Scoop.it
This is where things get a bit hazy. Design Thinking and all that it stands for today did not directly come out of the history I outlined earlier- it simply proves that design thinking has a histor...

Via Jonathan Belisle
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It's Time To Bring Design Thinking Down From On High

It's Time To Bring Design Thinking Down From On High | Design Thinking | Scoop.it
In the innovation age, leaders must bring design thinking into their everyday worlds. Learn three ways to get started.
Alina Bortkevič's insight:

Brown says, “Rather than thinking to build, build to think.”

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Customer Centricity: Predicting Changes in the Customer Experience | MIT Technology Review

Customer Centricity: Predicting Changes in the Customer Experience | MIT Technology Review | Design Thinking | Scoop.it
In five years, what will fundamentally change the customer experience as we know it today?

Via Fred Zimny
Alina Bortkevič's insight:

 3Ps: Participation, Personalization, and Prediction

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Innovation and Design Thinking: Week One Final Thoughts ...

Innovation and Design Thinking: Week One Final Thoughts ... | Design Thinking | Scoop.it
The terms innovation and design thinking are used so often in so many different contexts, often interchanged, and sometimes misused. What do they really mean? More importantly, how do they relate to each other?
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Expert Insights: Design Thinking With Marc O'Brien – life | work | play

Expert Insights: Design Thinking With Marc O'Brien – life | work | play | Design Thinking | Scoop.it
He's a huge proponent of “thinking wrong” in the creative process, encouraging people to break out of their biases and orthadoxes to generate a lot of unique solutions to a problem. He taught me that the world around us was invented ...
Alina Bortkevič's insight:

"Just start. Don’t worry about the end goal. It’s ok if you don’t have all the details figured out. Have a vision and take those small steps towards that end goal… knowing that most likely, your path getting there will not be a straight one—and that’s ok. Stay focused, pay attention to what you learn while on that path, and consider how everything connects."

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Columbia University Press » Blog Archive » Design Thinking for the Financial Industry via “Solving Problems with Design Thinking”

Columbia University Press » Blog Archive » Design Thinking for the Financial Industry via “Solving Problems with Design Thinking” | Design Thinking | Scoop.it
Alina Bortkevič's insight:

Read an online book.

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The Four Phases of Design Thinking

How many designers does it take to change a light bulb? Answer: Does it have to be a light bulb?
Alina Bortkevič's insight:

"What can people in business learn from studying the ways successful designers solve problems and innovate? On the most basic level, they can learn to question, care, connect, and commit — four of the most important things successful designers do to achieve significant breakthroughs."

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Power of Thinking Differently-- Invent, Imagine, Create, Disrupt.. Change the World: Companies Must Think Different or Fail...

Power of Thinking Differently-- Invent, Imagine, Create, Disrupt.. Change the World: Companies Must Think Different or Fail... | Design Thinking | Scoop.it
Thinking differently: Here's to the crazy ones. The misfits. The rebels. The troublemakers. Here’s to the ones who see the world differently. They’re the ones who invent, imagine, create...
Alina Bortkevič's insight:

"We must constantly look at things in a different way. Just when you think you know something, then again look at it in a different way."

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Design Thinking Demystified | Deloitte Digital

Design Thinking Demystified | Deloitte Digital | Design Thinking | Scoop.it
Alina Bortkevič's insight:

"Future orientation: design thinking is focused on creating better results for the future, not just on resolving problems for short term gain."

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Establishing an Advanced Analytics Capability - Deloitte CIO - WSJ

Establishing an Advanced Analytics Capability - Deloitte CIO - WSJ | Design Thinking | Scoop.it
Alina Bortkevič's insight:

Some common mistakes companies make when launching advanced analytics.

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Thinking, Fast and Slow - FT.com

Thinking, Fast and Slow - FT.com | Design Thinking | Scoop.it
There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Daniel Kahneman’s Thinking, Fast and Slow. Kahneman, a winner of the Nobel Prize for economics, distils a lifetime of research into
Alina Bortkevič's insight:

"Expertise can be learnt by prolonged exposure to situations that are “sufficiently regular to be predictable”."

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Book Review: 'Solving Problems with Design Thinking: Ten Stories of What Works' by Jeanne Liedtka, Andrew King, Kevin Bennett

Book Review: 'Solving Problems with Design Thinking: Ten Stories of What Works' by Jeanne Liedtka, Andrew King, Kevin Bennett | Design Thinking | Scoop.it
[...] we identify those possibilities that will wow our stakeholders.
Alina Bortkevič's insight:

"Design thinking is characterized by four questions: what is, what if, what wows and what works?"

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Lessons Learned -- Why the Failure of Systems Thinking Should Inform the Future of Design Thinking

Lessons Learned -- Why the Failure of Systems Thinking Should Inform the Future of Design Thinking | Design Thinking | Scoop.it
quotYou never learn by doing something right cause you already know how to do it. You only learn from making mistakes and correcting them.quotRussell...
Alina Bortkevič's insight:

" we should focus instead on building and describing an arsenal of methods and techniques, many of them drawn from various extant design practices, that are applicable to the domains and problems in questions. Describing these techniques as well as the conditions under which each is of value would constitute an invaluable program of research."

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Strategy & Business' The Digital Tool Landscape

Strategy & Business' The Digital Tool Landscape | Design Thinking | Scoop.it
An interactive graphic about the tools that are transforming innovation.

Via Fred Zimny
Alina Bortkevič's insight:

"At the development phase, productivity tools have reached maturity—most are widely used and effective. In other phases, particularly the front end of the innovation process, companies are experimenting with new marketing and customer insight tools that have game-changing potential."

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Design Thinking, Deconstructed


Via yannick grenzinger, Fred Zimny
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Mindy M Walker's curator insight, October 22, 2013 10:53 AM

Helpful one page visualization of design thinking that combines text and simple graphics.

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Service Design Thinking

Service Design Thinking | Design Thinking | Scoop.it
A slidedeck Marc Stickdorn and Jakob Schneider use for presentations on Service Design Thinking in 2013.
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It matters how you think: Tips from Stanford's ... - Leaderonomics

It matters how you think: Tips from Stanford's ... - Leaderonomics | Design Thinking | Scoop.it
Need fresh thinking in your organisation? Design thinking could be what you're looking for. The process, formalised by Stanford's Hasso Plattner Institute of Design – more commonly known as the d.School – has been ...
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