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Brad Shader
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I can't remember seeing a more impressive, in-depth brand identity project than what Moving Brands has done for HP.
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Brad Shader
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Erik Spiekermann talking with Gestalten TV about the process of designing typefaces. Listen to him finding handy analogies to music, the rhythm of spaces and the silence between characters.
Design Challenge: Create an image out of a word, using only the letters in the word itself.
Via axelletess, UNOYCERO
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Brad Shader
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Brad Shader
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Since the beginning, Apple has relied on Googleto provide the back end for iOS maps. Now with C3, it's possible for Apple to handle mapping on its own without depending on its rival.
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Brad Shader
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Imagine spending the time to take 36 perfectly spaced photographs and then later combining them into a fully scrollable 360-degree panoramic image. Now imaging doing the exact same thing, only instead of all that tedious work, you just toss a football-sized ball into the air.
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Brad Shader
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For a design-obsessed company that surpassed Exxon Mobil to become the world’s most valuable company (at least for a couple of hours last week), a campus headquarters full of relatively nondescript office buildings isn’t going to cut it. As Steve Jobs first presented in June, Apple will vacate its current Infinite Loop headquarters in Cupertino, CA, and move just a few blocks away to a new “giant, space-ship shaped” campus, as Jobs himself described it. A few days ago the city of Cupertino released new renderings of the building, and the images are stunning. The circular four-story structure, measuring approximately 2.8 million square feet and occupying 175 acres of land, will hold a 1,000-seat auditorium, a fitness center, 30,000 square feet of research space, and an underground parking structure. 12,000 employees will call it home upon its scheduled completion in 2015.
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Brad Shader
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Brad Shader
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Demonstrating the lengths brands will go in the age of social media, Friskies rolls out an iPad videos for cats.
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Brad Shader
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We move from GeoCities to LiveJournal to MySpace to Facebook, looking for the perfect experiment in mass intimacy rather than just admitting that we don’t want to swallow a glistening golden stream composed of the mental excretions of everyone we know. We want to be part of the in-crowd without having to be part of the crowd.
In short, we all want to be popular, well-loved, well-connected hermits.
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Brad Shader
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Not surprisingly, news of Osama Bin Laden’s death resulted in a major spike in Internet traffic as users flocked to news sites for the latest information.
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Brad Shader
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The 50 things every graphic design student should know - a fully Tweetable primer for students and graduates-to-be.
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Brad Shader
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Skechers copied the concept behind for TOMS shoes by launching BOBS. Just like TOMS, when you buy a pair of BOBS, Skechers would donate another pair to a child in need. Even the shoes were the same. And their name had a similar short, familiar feel. In doing so, they set themselves up for online ridicule, but also drew a powerful distinction between those that do good because of the meaning behind it and those that do it simply for marketing purposes.
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Brad Shader
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Facebook gamers addicted to racking up coins, points, jewels, crops and the like can now do more than earn bragging rights -- and fill up your news feed. WeTopia, a new Facebook game, allows users to turn points into monetary donations for charities that help families and kids worldwide. Players build a virtual WeTopia village and receive points for acts such as building a school or planting a tree.
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Brad Shader
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If you were bummed that you'd have to pick up some new coding skills when Adobe announced that Flash for mobile was finito, cheer up friends. Harken back to the summer months when Google unveiled its Swiffy conversion tool that turns those aging SWF files into browser friendly HTML5 animations.
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Brad Shader
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"What if you could design replacement items such as dishwasher parts, cord pulls and oven knobs, or even invent a new product and then "print" it out? That's right, print it. We're not talking paper and ink, but actual three-dimensional products that are printed out layer, by layer using a range of materials, such as plastic, powder, metal, and even chocolate, which are then bound together to form solid objects. Amazing eh?"
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Brad Shader
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Midnight Blue, Burnt Orange, Aquamarine: Since 1903, Crayola crayons—with their fanciful names and hundreds of hues—have introduced generations of American children to the nuanced beauty of the color spectrum. Imagine the public's surprise when Crayola's senior crayon maker, Emerson Moser, who molded a record-breaking 1.4 billion crayons in his 37-year career, announced upon his retirement that he was color blind. Moser is not alone: Up to 8 percent of men around the world—and over 10 million American males—have a congenital color vision disorder, or "colorblindness."
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Brad Shader
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The U.N. says today symbolically marks the moment when the world's population reaches 7 billion. A little more than two centuries ago, the global population was 1 billion. How did it grow so big so fast?
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Brad Shader
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Say what you will about QR (Quick Response) codes: they are just a fad, they will be forgotten once augmented reality takes hold or they’re just an extra step...
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Brad Shader
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When Jason Rohrer created Chain World, he intended it to be a religion. He didn't expect a holy war.
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Brad Shader
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Eric Giler showcases Wireless Technology at TED Conference July 2009.
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Brad Shader
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For the first time ever, watch how people use a simple smartphone to play a life-size version of the cult Angry Birds game. Complete with real shooting birds...
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Brad Shader
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Brad Shader
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Are there differences between Mac and PC users other than the computers they choose to use?
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Brad Shader
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We created this self-promo campaign of “Table Wines” to showcase Rethink’s package design capabilities. The back of each label includes copy crafted to its particular variety of table, giving potential clients a taste of our personality, philosophy and sense of humour.
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