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35 Rock Band Website Design Examples With 5 Conversion Problems

35 Rock Band Website Design Examples With 5 Conversion Problems | Design Revolution | Scoop.it

You can’t imagine your life nowadays without the internet. We all spend hours and hours doing various things, like work, research, entertainment.

Marty Note
Sometimes it is good to look at a group of websites. This link includes 35 examples of rock band websites. The convention is clear. Rock band staged photo looking out directly at the camera, lots of texture and dark colors in the designs. Here is how any one of these sites could increase conversion 3x or 4x:

* Lighten Up - all that dark texture and color lowers conversion.
* Calls To Actions - few CTA's (BUTTONS) hurt conversion.
* Scream Less - visitors are fans, so scream less convert more.

* FANS - where are the fans (testimonials, games, contests).

* Games & Mobile - scream to download the app.


Of these 35 designs Metallica and Incubus would convert the best. I understand branding must be done, but this much screaming branding is obsessive and damaging to conversion. Sometimes the best brand strategy is to make it easy for fans or supporters to JOIN and CONTRIBUTE.

Everyone of these band sites feels like a lecture NOT a conversation. Funny concerts aren't like this. Concerts are a give and take between the crowd's energy and the band's performance one contributing to the other. Web, at its best, works that way too but not here so much.

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Minimalism in Game Design: Examples, Tips, and Ideas

Minimalism in Game Design: Examples, Tips, and Ideas | Design Revolution | Scoop.it

Minimal Is Hard

I love this post about how to be a game designer minimalist because doing less is the hardest thing. The ideas shared are applicable to web design too. 

This may be the most important two paragraphs for anyone creating a website to read:

The Basics

"The general purpose of minimalism in game design is to accentuate a game's specific elements by limiting the scope or detail of the other surrounding elements. For a simplified 'real world' example, imagine wearing a blindfold to place a greater emphasis on your sense of touch. 

 

An entire game can be designed with minimalism as a core concept, but minimalism can also be invoked only when needed. Art, sound, gameplay, and narrative can all be subject to minimalist interpretations."

 

Read a great book, The Paradox of Choice by Schwartz, to understand why most websites lower conversion with too much choice. Designing a website creates the idea you can do more than you should. It's easy to create mess. 

 

"Limiting" is an important word for any new web designer. Even as i write this I know chances are poor anyone working . on a websites wireframes is listening. There is something busy, chaotic and endless about web design. 

 

Because we can do something doesn't mean it is the right thing to do. 

Martin (Marty) Smith's insight:

Great post for any web or graphic designer to read. 

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Blockchain Design Principles – Design at IBM 

Blockchain Design Principles – Design at IBM  | Design Revolution | Scoop.it

Blockchain Be Coming

Blockchain is coming and disruption will follow. Bitcoin is an example of a blockchain, but don't stop there. If currency can be "mined" and understood as an extension of those who use it isn't that statement true for all things? 

Yes is the answer to that question. 

Martin (Marty) Smith's insight:

Insight into how blockchain will change web design. 

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Designing The Perfect Slider Is Tricky - A Smashing Magazine How To 

Designing The Perfect Slider Is Tricky - A Smashing Magazine How To  | Design Revolution | Scoop.it

Smashing Perfect Sliders
Sliders, those moving images at the top of your homepage or other key pages, can be effective communication tools. They can also, when done badly, drive traffic into the night.

This Smashing Magazine "Perfect Slider" tutorial helps define when sliders are a good idea and how to execute them for conversion, not aversion. 

Martin (Marty) Smith's insight:

Great, comprehensive, and illustrated "perfect slider" tutorial from Smashing Magazine. 

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Blockchain and the Future of Web Design via @Scoopit

Blockchain and the Future of Web Design via @Scoopit | Design Revolution | Scoop.it

Blockchain Disruptions

As we shared in BI Revolution and Curation RevolutioBlockchain isn't just for Bitcoin anymore.  Imagining a distributed, verified and all but fraud-proof transaction network will change how we think about designings websites too. 

 

Websites are Dumb
Today, as social media proves, our customers want collaboration, community, and conversations. Google understands the value of highly personalized results. 

 

The Google "float" where you and I can type the same search at the same time and receive different results is an example of hyper-personalization blockchains are sure to bring to e-commerce. 

 

Websites powered by algorithms to read a customer's blockchain show the most relevant information to convert now. Lectures die in favor of predictive analytics and conversations. 

When we learn, thanks to the blockchain, a customer just purchased something related to what we sell why show customers anything other than the products our data tells us will convert visitation to transactions? Answer: we wouldn't. 

 

Internet of Things

The "life is better" promise suggested by the Internet of Things (IOT) is a harvest we only reap with creative use of blockchain. If everything knows everything about everyone, where we are head anyway, our ability to turn chaos into meaning, efficiency and a better life depends on a multipoint, verified and shared network. 

As we noted in our Curagami post The Blockchain Disruption Is Coming Sun Microsystems John Burdette Gage was right - the network is the computer. And the only way our lives don't dissolve into a puddle of chaos, confusion, and anger is by using community blockchain to inform, personalize, and humanize the Internet of things. 

Read our friend David Amerland's great What If We Had A New Value System for Goods and Services to understand the need for, the promise of, and difficulty to create a meaningful, fair, and efficient future. 

 

How Blockchain Change Web Design

Web design changes from static to flexible, from we create to we curate and from lectures to conversations. Like Google, we won't create a single, static, boring page. Instead, thanks to the blockchain, we will design interactive experiences capable of changing on the fly. 

 

And we'll have flying cars too. We realize we've heard similar mostly unfulfilled promises before. And there are significant hurdles such as how most merchants feel about their customer information - highly proprietary. 

 

If the web proves anything, it is the absurdity of "highly proprietary" thinking. What is exclusive when what we do is digital and so easily shared instantly and around the world? Answer: nothing is uniquely yours anymore. 

We don't see the usual drip, drip, drip of acceptance for blockchain empowered, flexible and personal web design. Everyone goes, or no one and the undeniable benefits of using a "dispersed ledger" to inform our digital marketing is so holdouts will lose share, traffic, and loyalty. 

Best to LEAD in innovative ways to use blockchain to inform your web designs since to do otherwise is to risk...well everything. 

Martin (Marty) Smith's insight:

How blockchain will make the Internet of Things possible and change web design. 

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20 Free UX eBooks You Must Read via WebDesignDev

20 Free UX eBooks You Must Read via WebDesignDev | Design Revolution | Scoop.it

UX Must Reads

If you're new to web design do yourself a favor and read at least two of these free User Interface (UX) design books. You'll save yourself time in the end if you know how to design for conversion, engagement, and functionality. That's not to downplay the need for excitement, but nothing turns more users off faster than a hard to understand website. 

Martin (Marty) Smith's insight:

Free UX books will help save you design time, energy, and frustration. 

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Ten Cool Wireframing Tools To Help ROCK Your Web Designs via Shopify  

Ten Cool Wireframing Tools To Help ROCK Your Web Designs via Shopify   | Design Revolution | Scoop.it

Wireframing Is A Pain But Less So
Wireframing, the act of prototyping web designs before writing code, is a pain. Less of a pain with these 10 wireframing tools all new to us. 

Martin (Marty) Smith's insight:

We have used any of these tools, but xeroxing our wireframing template is old, hard to share, and takes too long. 

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Why Rich Animations Will Make Your Website Fun – via Medium

Why Rich Animations Will Make Your Website Fun – via Medium | Design Revolution | Scoop.it

Rich Animations

Video is a must, but so are "rich animations". Rich Animations are infographic-like, fun and instructive graphics that come alive, play, and run much like a video. 

Find examples in this Medium Post 
https://medium.com/@lollypopindia/why-rich-animations-are-crucial-for-design-ab6e940fc8f6 

 

Martin (Marty) Smith's insight:

Watching The Story of Stuff we realized there were some things, some hard things, better told via animation. A human narrator would have made the hard stuff too hard, but animating the devastation even our favorite stuff like iPhone create stopped the "rejection reflex" long enough to listen. 

Not hard to see why animation is so effective. We've been brought up on cartoons, Sesame Street and Simpsons. If you aren't using animation to teach, engage, and make points you might otherwise not be able to make your website is less fun, effective, and profitable. 

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Colors, Shapes, Minimalism - 9 Graphic Design Trends You Need To Know  

Colors, Shapes, Minimalism - 9 Graphic Design Trends You Need To Know   | Design Revolution | Scoop.it

Nine Graphic Design Trends
This post shares nine graphic design trends including:

 

* Move to Bright Colors

* Color Transitions

* Patterns and Geometry 

 

Read about the other trends on this Web Design Ledger post: https://webdesignledger.com/9-graphic-design-trends-need-aware-2017/?_tmc=Ef7mhzj4NfxCTVDKZ0E0ah3VKpYeh2R183X9wdgYBbk 


Via Ana Cristina Pratas
Martin (Marty) Smith's insight:

Agree and disagree with some of these trends. The bright colors trend seems obvious, but not when you factor in mobile first. Mobile doesn't handle gradients well thus the great flattening of images into more traditional "web safe" colors. Mobile requires simplification across the board images included. 

That is NOT to say arresting images don't matter. Arresting images matter more than every since your content must cut through a mountain of clutter. If you're using standard stock cut luck with that "cutting through the clutter" thing. 

Better to find arresting images like the one that got my attention long enough to read and scoop this post :). Marty 

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Nevermore Sithole's curator insight, June 30, 5:11 AM
9 Graphic Design Trends
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The Rise of Artificial Intelligence: How AI Changes UX Design | Creative Cloud blog by Adobe

The Rise of Artificial Intelligence: How AI Changes UX Design | Creative Cloud blog by Adobe | Design Revolution | Scoop.it

AI & UX and UI

Mobile isn't everything it is the only thing at least as far as data architecture and design goes. The "mobile first" movement didn't go nearly far enough. 

Mobile first means thinking about and changing how we think about User Interface design. As we're thinking about design we need to layer artificial intelligence (AI) in too. 

AI impacts the sentient nature of the conversation between customers, websites and robots. Robots not of the Skynet variety but crawlers determined to understand, share, and search. 

Martin (Marty) Smith's insight:

Mobile first isn't everything it is the only thing. This Adobe post provides an intelligent look into how AI will impact web design, user experience, and the customer journey. 

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Martins Tiny House Diary - The Bathroom Vanity Validity via Curagami 

Martins Tiny House Diary - The Bathroom Vanity Validity via Curagami  | Design Revolution | Scoop.it

Tiny House Diary - Bathroom Vanity

Building a low volatile organic compounds house is HARD. 

Formaldehyde is one of the most volatile compounds and building component companies LOVE IT (probably for cost reasons). When you see "medium density fiberboard" think formaldehyde. 

This Tiny House Diary post on Curagami shares the MDF mistake I almost made, how easy it is to make such a mistake, and who wood rocks. Our research shows another astonishing thing - low volatile organic compound (VOC) building costs about the same as toxic building. 

If costs are a push then we build toxic homes because it is easier, cheaper and what builders know. Time to learn NEW lessons, build "green" and make homes that don't cause cancer in lab mice or humans. Read more about how I almost made a big mistake given the small one-room size of my tiny house in the Bathroom Vanity Validity http://www.curagami.com/martins-tiny-house/ 

PS. Find two great construction and kitchen cabinet resources linked in the post. 
Martin (Marty) Smith's insight:

Today I wrestled with the bathroom. Monday I have a meeting with THD in Efland, North Carolina to wrestle with it some more. I'll document with another Martin's Tiny House Diary entry. 

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15+ Japanese Designs That Have Outdone the Rest of the World

15+ Japanese Designs That Have Outdone the Rest of the World | Design Revolution | Scoop.it

Best of Japanese Design
Turns out the best of Japanese design is pretty good. These 15 examples cross the thin line between design, art and commerce and so so with a grace and beauty you'd expect from Japanese design. I'm building a "tiny house" based on Japanese design so I love it. 

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Headphones Game Icons Contest via @99Designs - Last Day

Headphones Game Icons Contest via @99Designs - Last Day | Design Revolution | Scoop.it

Headphones Icons Design Contest
Today is the last day to enter our Headphones Game Icons Design contest on 99Designs. We've guaranteed the prize and the winner will be asked to create many more icons, so sharpen up your Illustrator and enter our contest today! 

http://bit.ly/Curagami_headphones_icon-contest 

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Best Web Design Job in World - Hiring Now @moon_audio via Curagami

Best Web Design Job in World - Hiring Now @moon_audio via Curagami | Design Revolution | Scoop.it

Best Web Design Job - Hiring Now
Best Web Design Job in the World is about Moon-Audio.com search for a new front end web designer, a rare event & possibly best web design job in the world for reasons we share in this Curgami post: 

http://www.curagami.com/best-web-design-job/ 

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Adobe Just Built The Prettiest UI Ever

Adobe Just Built The Prettiest UI Ever | Design Revolution | Scoop.it

Squishy Bendy Color 
A new project from Adobe Research and the University of Toronto may take things a step further. Their Playful Palette lets you mix colors in a stretchy, blended puddle. The effect is downright beautiful. Each color mix is like its own little snapshot of wall-ready abstract art. But crucially, as you work putting colors to the virtual canvas, you automatically save the colors that you’ve already used around the wheel.

Martin (Marty) Smith's insight:

Sounds very cool great tool matched with a better UI from Adobe seems incongruous but we can't wait to try bendy squishy colors. 

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Learn Design By Looking - Free "High Design" Posters - DesignTAXI.com 

Learn Design By Looking - Free "High Design" Posters - DesignTAXI.com  | Design Revolution | Scoop.it

High Design Posters
These posters are messages in bottles. In many cases, their design is timeless, brilliant, and inspiring. In other cases, the looks are dated but those posters teach valuable design lessons too. 

Martin (Marty) Smith's insight:

One of the best way to learn how to design is by looking at good designs created by others. I steal from women's magazines, art books, artists, and whatever source inspires, is handy, and can be adopted or adapted. 

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Textiles go Three Dimensional and Shoes Will Never Be The Same 

Textiles go Three Dimensional and Shoes Will Never Be The Same  | Design Revolution | Scoop.it

Going 3D
Introducing, 3D Yarn! A cool new spin on an old craft called needle-punch felting. Using a custom made machine, the material fibers are felted together. As YankoDesign explains: 

"Introducing, 3D Yarn! A cool new spin on an old craft called needle-punch felting. Using a custom made machine, the material fibers are felted together row by row and layer by layer on a specifically shaped foam to create entirely new types of 3D cloth. The yarn is essentially drawn on the form which can be any shape or size. This innovative technique allows for waste-less, stitch-free and seamless creations of organic fabrics, like this stylish, seemingly monocoque sneaker that gives Flyknit a run for its money!"


Martin (Marty) Smith's insight:

3D yarn is too cool! 

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Designer? Thinking About Code School Read This @Curagami Post First 

Designer? Thinking About Code School Read This @Curagami Post First  | Design Revolution | Scoop.it

Do Graphic Designers Need Code School?

Web design is, like most things, in the middle of an intense revolution. As the backend or reading and writing content to databases continue to move toward the front end of pretty pictures customers see and interact with designers will be tempted to attend a "code school". 

Before you pay thousands in tuition to upgrade skills you may need to upgrade read this Curagami post first: http://www.curagami.com/code-schools-will-they-change-your-life/ 

Martin (Marty) Smith's insight:

Our Curagami post that places our experience at The Iron Yard Code school in Durham, North Carolina in the context of more than 13 years in web development. Before you pay for a school that will make many promises, read our code schools post. 

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How Emotional Design Will Make Your Brands Stand Out

How Emotional Design Will Make Your Brands Stand Out | Design Revolution | Scoop.it

Emotional Branding Guide
This excellent guide to building emotions into your brands focuses on products, but every lesson here applies to web design too. Finding ways to infuse your web designs with relevant value, cultural, and "made to stick" messages, connections, and images are every designer's and web marketer's job. 

Martin (Marty) Smith's insight:

Great primer on how to build emotions into your product, web, and services designs. 

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Martins Tiny House Diary July 1 - Curagami

Martins Tiny House Diary July 1 - Curagami | Design Revolution | Scoop.it

Martin's Tiny House Diary

Ready my Hillbilly Elegy and watch a video of the Southern gothic metal roof redux installation on Curagami: http://www.curagami.com/martins-tiny-house/ 

Martin (Marty) Smith's insight:

Building a house is a many-sided journey. Today's Tiny House Diary post shares my Hillbilly Elegy and a short video showing t he installation of the southern gothic metal roof. 

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Knowing These Mobile Screens Will Make Your Tiny Screen Designs Rock via Tubikstudio 

Knowing These Mobile Screens Will Make Your Tiny Screen Designs Rock via Tubikstudio  | Design Revolution | Scoop.it

Rock Mobile Or It Rocks You

You want to be on the right side of the "mobile" revolution, but where is that exactly. This post shares critical information about screen size that will help your mobile design rock! 

Martin (Marty) Smith's insight:

Mobile design is more than small - it is confusingly so. This post shares the 15 mobile screen types and how to design for them. Can you afford NOT TO KNOW that? Answer: No :). Martin 

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Reaching Millennials - Mobile Marketing Trends You Need To Know To via Smashing Magazine 

Reaching Millennials - Mobile Marketing Trends You Need To Know To via Smashing Magazine  | Design Revolution | Scoop.it

Mobile Marketing Tips
This is a MUST READ post if you're a marketer trying to understand how mobile is changing...well everything. Shorter, sharper, and seamless is our quick summary. Shorter and more VIDEO-centric because who reads anymore. 

Sharper because the phone is flatter, less able to share nuance and variations. Simplify, simplify and simplify some more is a good way to think about "mobile first" re-design. 

Finally, the opening point about how mobile and LIFE merge for millennials is worth reading several times. A life that isn't on a millennials smartphone has no validation. It simply doesn't exist. 

Martin (Marty) Smith's insight:

The key to reaching millennials and everyone else these days is that smooth, beautiful device in your hand. Smartphones rule and here are a few mobile trends you need to know. 

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10 best graphic design tools for June

10 best graphic design tools for June | Design Revolution | Scoop.it

Graphic Design Tools

We're not sure graphic design tools have a season, but we like many of the tools suggested in the "Best Graphic Design Tools for June" Post we shared on Must Design on Flipboard: https://flipboard.com/@curagami/must-design-me64h178y 

Martin (Marty) Smith's insight:

Cool graphic design tools via Flipboarf

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Martins Tiny House Diary - June 21st Metal Roof Rehab via Curagami 

Martins Tiny House Diary - June 21st Metal Roof Rehab via Curagami  | Design Revolution | Scoop.it

Tiny House Diary 

Yesterday was metal roof day. I've always wanted a metal roof and that desire stretches back across long forgotten southern gothic roots. My family is from the south despite my upbringing in preppie Connecticut. 

If you have a metal roof share your experiences and I'll incorporate into my growing Tiny House Diary on Curagami: http://www.curagami.com/martins-tiny-house/ 

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Content Marketing & Web Design Lessons from HBO's Westworld

Content Marketing & Web Design Lessons from HBO's Westworld | Design Revolution | Scoop.it

Web Design Lessons from Westworld

This Curagami post shares Five Content Marketing Lessons from HBO's Westworld such as:

  • Show Don't Tell
  • Tease Never Bore
  • Beauty is half the Battle
  • Believe and MOVE
  • Create Another Loop


http://www.curagami.com/content-marketing-five-lessons-from-hbo-westworld/ 

Lessons don't end there. HBO's Westworld uses design in ways web developers and designers should steal including: 

  • Design should speak to and deepen your story lines
  • There is not half measures in design, all in or nothing
  • Create space around your designs, don't overwhelm
  • A few little things done very well often work better than many things done poorly

 

Design & Web Stories

Websites must tell stories, stories consistent with and supporting brands represented. Look at the examples in our YouTube video (https://youtu.be/IC4KHAIZKWM ) and particularly REI.com for ways to blend your brand's message and site design. 

No Half Measures

You either believe in your designs, copy, website and brand or you don't. There are no half measures online. Half measures are like fear. Visitors can smell fear and know when they are being manipulated. Every webpage is s statement and you either believe in what you are doing or you don't. See the Red Bull example in the video for the impact BELIEF can have on marketing and movement creation. 

Space
Great Designs need SPACE to breathe. White space may be the most important part of web design few think about. In our rush to crowd everything in we violate HBO's brilliant use of space, time and an unhurried process. HBO isn't trying to overwhelm or flood us into submission.

 

HBO would rather create one incomplete thread after another and leave them and us hanging. Space is confidence. When you're confident in your product, brand or site you do what you believe and learn from every interaction. When you keep throwing things at customers hoping they will comply, they never do btw, your marketing looks chaotic and confusing. Confused customers do many things buying and advocating are rarely among them. 

Brilliant Little Things
Have you noticed how DARK the Westworld lab is? If you're wondering why Westworld's titles are so amazing look no further than the dark lab. Creating the CGI needed to have a cool lab is expensive. Better to create a great title sequence and leave the lab a little seedy and rundown since doing so saves money and helps the plot. 

Websites can't look "seedy" so much these days, but they can do a few things brilliantly and let the credit spread. When asked how teams I've managed made over $30M in online sales I often explain it was what we DIDN'T do that mattered most. 

The list of things we needed to do was always infinite, so we were strict in the very few things we did and could do. HBO proves the point. Spending millions on the lab would rob the show of it's seedy underbelly. Better to create a great title sequence with a few brilliant pieces like the robot dipper and the "world overview" than try and do it all. 

Find our Content Marketing tips from Westworld on Curagami:

 

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Building Online Community 1, 2, 3 - Curagami

Building Online Community 1, 2, 3 - Curagami | Design Revolution | Scoop.it

Building Online Community

This Curagami post shares the 3 easy steps to building online community. This is not to imply building online community is easy since it is not. Winning hearts, minds and loyalty online isn't easy, but the steps you need to take are known and get easier as you practice, practice and practice failing in public more and more. 

 

* Ask for Help

* Gamify

* Fail in Public

 

Rinse and Repeat. When in doubt go back to step #1. 

 

http://www.curagami.com/building-online-community-1-2-3/ 

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