Three retail industry experts share website optimization tips for boosting conversion rates.
***** Click on the banner at the top of Shop.org content page to request the Top 10 Testing and Targeting Ebook, fill out the form and then see one of the best 1 - 2 - 3 campaign designs I've seen. Especially like:
* Creative placement of the banner on top of the content.
* Keeping the qualifying form simple.
* Landing page for download with other options (would have included a Thank You, but excellent even without it).
Great setup to conversion. Now it will be interesting to see how they drip email me.