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Suggested by David Fournier
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Responsive Web Design 101 - Learning The Basics

Responsive Web Design 101 - Learning The Basics | Design Revolution | Scoop.it

Responsive web design is the practice of creating websites that display evenly on all devices. Understand the basics of responsive web design with examples.

Marty Note
Don't make the common mistake of thinking responsive design is all about look and feel. Yes some WordPress templates can make it FEEL that way since they are built to accordian with different receptions created by phone, laptop and computers.

The important idea for marketers to understand is to THINK Mobile First. Thinking mobile first brings a slew of changes such as:

* Flat web design.
* Limited Colors.
* Less functionality that is easier to understand.
* Content snippets instead of novels.
* Emphasis on VISUAL MARKETING.
* Need to make content & communication feel & act like a game.

Those last bullets speak to the gamification of marketing so implied by smartphones and a mobile / social / connected world. Mobile means never having to say you're sorry because you listen and curate more than you talk, create sustaining community and engagement and understand all the implications of "the network is the computer".

Just shared an overview of Marketing Timelines on G+ (https://plus.google.com/102639884404823294558/posts/EkXN57uJyjq ). All that said, you still need to understand Responsive Design 101 so appreciate this Scoop.it suggestion from @David Fournier. .

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Scooped by Martin (Marty) Smith
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Seven Great "Get It" or "Not" Content Design Questions

Seven Great "Get It" or "Not" Content Design Questions | Design Revolution | Scoop.it

Found these great questions on a site that was a tad too spammy to post the link here, but excellent questions for marketers and designers. Answering these six questions helps define if you get it or not:


* Always-on: Are you publishing at least daily?

* Editorial: Are you publishing content that is being shared?

* Independent: Do you own the platform delivering content?

* UX: Do you control all aspects of the user’s experience?

* Networked: Is content optimized for distribution?

* Measured: are Key Performance Indicators in place?

* Monetizable: Could your platform be someone else’s paid media?


Well done questions. How did you make out on the "get it" or "not" scale.

Marty

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Instituto ICONOS's curator insight, September 2, 2013 12:22 PM
Seven Great "Get It" or "Not" Content Design Questions