How to be a Small Biz Rockstar!
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How To Reboot A Bad Day In 10 Minutes Or Less

How To Reboot A Bad Day In 10 Minutes Or Less | How to be a Small Biz Rockstar! | Scoop.it

Instead of letting a crummy call or series of unfortunate events set the tone for the rest of your day, try one of these tips to help you step away from the stress and move on.

 

1. Get up and move.

 

Removing yourself from the situation, even for 10 minutes, is helpful. Roy Morejon, president of Command Partners, a Charlotte, N.C.-based digital marketing agency, takes his Fitbit Force and hits the stairs in his building. Climbing 10 flights allows him to clear his head while getting in some exercise, he says.

Leigh Steere, co-founder of Managing People Better LLC, a Boulder, Colo., management research firm, suggests clients “change state” after a stressful event before continuing with their day. For example, go outside and carefully observe something in the environment, such as the color of a flower petal. “If you are thinking about the specifics of the flower, it’s harder to continue to hold the stressful event in your mind,” she explains.


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The Learning Factor's curator insight, March 13, 2014 6:00 PM

We've all been there. Your boss schedules an emergency meeting on top of an already jam-packed day. A client calls with a last-minute project. And your new mattress delivery has been rescheduled for a week from Thursday (again).

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7 Lessons Small Businesses Can Learn From Tech Startups

7 Lessons Small Businesses Can Learn From Tech Startups | How to be a Small Biz Rockstar! | Scoop.it
(Photo by Sean Gallup/Getty Images) Starting a small business in the United States has never been easier and, in fact, small businesses make up the backbone of the American economy. 9 out of every 10 employees works for one of the 28 million small businesses across the country. Each month, a [...]
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Hard Work Or Natural Talent? Study Reveals What Impresses Hiring Managers The Most

Hard Work Or Natural Talent? Study Reveals What Impresses Hiring Managers The Most | How to be a Small Biz Rockstar! | Scoop.it

Trying to impress a hiring manager–without overdoing it–is essential to landing the job. But, what qualifications are most likely to give you a competitive edge? Should you emphasize the years of experience you have under your belt? Or will that cause the hiring manager to question why you haven’t moved up the ranks faster? Should you highlight the fact that achievement comes easily to you? Or will that make you sound lazy?

 

According to a new study conducted by University College London professor Chia-Hung Tsay, when it comes to impressing a hiring manager, natural talent beats experience.


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The Learning Factor's curator insight, November 6, 4:34 PM

New research says hiring managers view candidates with natural talent different from those with years of experience.

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Welcome to the Job Interview: Quirky Questions and Awesome Answers

Welcome to the Job Interview: Quirky Questions and Awesome Answers | How to be a Small Biz Rockstar! | Scoop.it

Only one candidate will come out of the job interview a winner, and it's not necessarily the most experienced one. If you prepare and do your homework, it will be you.


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Shipping and Fulfillment 101: A Step-By-Step Guide to Ecommerce Shipping

Shipping and Fulfillment 101: A Step-By-Step Guide to Ecommerce Shipping | How to be a Small Biz Rockstar! | Scoop.it
Shipping is a lot more than getting your product from point A to point B. Your shipping strategy is an integral part of your overall business profitability and brand.We know this can be a challengi...
Kimberley Tuapawa's insight:

Once you've got your product, you then need to know how to get it out to customers.  Here's how.

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Ecommerce Email Marketing: 10 Tips to Boost Product Sales

Ecommerce Email Marketing: 10 Tips to Boost Product Sales | How to be a Small Biz Rockstar! | Scoop.it
Email marketing accounts for over 7% of all ecommerce transactions, making it the second most effective ecommerce marketing channel behind search (15.8%).
Despite email being around for over 21 years, we’ve never had the opportunity to segment and personalize email marketing at the scale we can today. With behavioral-triggered email marketing and the ability to segment customers down to the finest distinctions, it’s no surprise that email marketing continues to grow in effectiveness.
Kimberley Tuapawa's insight:

A blisteringly good article, on email marketing for e-commerce stores. Good example: www.glintz.co.nz

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How to Bounce Back From a Disastrous Sales Drought

How to Bounce Back From a Disastrous Sales Drought | How to be a Small Biz Rockstar! | Scoop.it
Leads all dried up? Take these five steps to get back on track.
Kimberley Tuapawa's insight:

Good practical advice on reclaiming your biz mojo.

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Don't Make These 7 Mistakes in Your Ecommerce Business

Don't Make These 7 Mistakes in Your Ecommerce Business | How to be a Small Biz Rockstar! | Scoop.it
Building an online business can be difficult, especially if it’s your first time. However, just because it’s your first time doesn’t mean you need to make first-timer mistakes. There’s a famous quote that says “Only a fool learns from his own mistakes. The wise man learns from the mistakes of others.”
In this post, we'll expose seven of the most common mistakes new ecommerce business owners make and how you can avoid them. 
Kimberley Tuapawa's insight:

Timely tips for those of us trying to build successful online business!

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How to Write An Effective Welcome Email (13 Examples and 3 Templates You Can Steal Today)

How to Write An Effective Welcome Email (13 Examples and 3 Templates You Can Steal Today) | How to be a Small Biz Rockstar! | Scoop.it
Email is one of the best channels at your disposal for marketing your online store. Emails drive traffic, supplement your content marketing, and outperform both Twitter and Facebook for generating sales.
This post is about one of the most important types of emails that you can send out: the “Welcome.” They’re the types of emails you get usually when you submit your email address to an online store.
According to the director of Epsilon’s strategic and analytic consulting group, welcome emails typically have the highest open rates of any marketing emails: 50 to 60%. In addition, customers who receive welcome emails are more likely to engage with a brand over the long term than those who have not.
That’s why you should make your welcome emails great. To make it easy for you, we've put together 13 examples of amazing welcome emails (including their subject lines), as well as three templates that you can steal, and finally the apps you can deploy to make your emails the best that they can be.
Let’s dive in.
Kimberley Tuapawa's insight:

Great insights on 'welcome emails', high recommended read for those of us who may not be doing all we can in this area.

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Are You Millionaire Material? 7 Things Millionaires Have in Common.

Are You Millionaire Material?  7 Things Millionaires Have in Common. | How to be a Small Biz Rockstar! | Scoop.it


Millionaires have much more in common than what's in their bank accounts.
In this post, we'll take a look at some common traits that millionaires share - and who knows, maybe you share some of these traits.  
Maybe you're even on track to becoming a millionaire.
Kimberley Tuapawa's insight:

Brilliant insights, not so much about money either.  Love the quote "Millionaires have a high tolerance of risk and failure".

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7 Effective Ecommerce Product Pages: How to Turn Visitors into Customers

7 Effective Ecommerce Product Pages: How to Turn Visitors into Customers | How to be a Small Biz Rockstar! | Scoop.it
First impressions are everything.  Many store owners spend time tweaking their homepage, but often forget about the importance of a well designed product page.
Choosing an appropriate way to showcase your products is essential, as it can drive users to continue to checkout, or click away from your store.
In this post, we’ll look at some of the most excellent examples of product pages, why they’re effective, and how you can replicate them for your store.
Let’s get started.
 
Kimberley Tuapawa's insight:

Excellent examples of product pages, why they’re effective, and how you can replicate them for your store.

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10 Powerful Ecommerce Marketing Trends that will Dominate 2015

10 Powerful Ecommerce Marketing Trends that will Dominate 2015 | How to be a Small Biz Rockstar! | Scoop.it
-*+Ecommerce has come a long way in the last 15 years. As technology continues at a rapid pace, pioneering ecommerce stores harness new techniques and facilities to make online selling and online shopping a lot more efficient and fun. Last … Continued
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The Art of Making Customers Happy on Social Media

The Art of Making Customers Happy on Social Media | How to be a Small Biz Rockstar! | Scoop.it
If you sell something online or if you run a business with an online presence, you have the honor and the privilege of chatting directly with customers. 24 hours a day. 7 days a week. Sometimes its more art than science.
Kimberley Tuapawa's insight:

Excellent insights to the art of making customers happy on social media, great read.

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27 Formulas That Can Drive Clicks and Engagement on Social Media

27 Formulas That Can Drive Clicks and Engagement on Social Media | How to be a Small Biz Rockstar! | Scoop.it
Here's a hint: It has a lot to do with storytelling.
Kimberley Tuapawa's insight:
Re-scooping, for the third time, what I consider to be one of the most valuable online articles for any small biz. 
 
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Are You Better Off Working For A Small Company Or A Big One?

Are You Better Off Working For A Small Company Or A Big One? | How to be a Small Biz Rockstar! | Scoop.it
When things like salary, benefits and commute are equal, how do you figure out if a large company or a small one is a better fit for you? Here are three questions to ask yourself when trying to choose a path.
Kimberley Tuapawa's insight:
 Great article for those trying to choose a path.
 
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The Internet of Things Is Growing Faster Than the Ability to Defend It

The Internet of Things Is Growing Faster Than the Ability to Defend It | How to be a Small Biz Rockstar! | Scoop.it
Last week’s use of connected gadgets to attack the Web is a wake-up call for the Internet of Things, which will get a whole lot bigger this holiday season
Via TechinBiz
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Frank Newton's curator insight, November 2, 3:22 PM
Skynet is coming...
Jade Moore's curator insight, November 2, 3:27 PM
With the list of internet connectable devices constantly increasing each day, it seams as though creators have forgotten about something very important. Security.
Rescooped by Kimberley Tuapawa from Business Brainpower with the Human Touch
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5 Signs Of High Emotional Intelligence

5 Signs Of High Emotional Intelligence | How to be a Small Biz Rockstar! | Scoop.it
 

Emotional intelligence predicts people’s ability to regulate themselves, manage other people, and achieve success. Research shows a link between emotional intelligence and career success. Not everyone is born with it, but unlike IQ, emotional intelligence can be acquired and improved with practice. So, how can we tell if someone’s got it or not? Here are five signs of people with high emotional intelligence. These are qualities that are easy to assess in every day situations.

 

Sign No. 1: They handle criticism without denial, blame, excuses or anxiety.

One of the hallmarks of high emotional intelligence is self-awareness. Self-awareness is a deep understanding of what makes us tick; what angers us, makes us happy, bores and interests us. It’s also means that we can appraise ourselves, faults and all, with great honesty and clarity. So when people with high emotional intelligence make a mistake and get criticized for it, it doesn’t send them into an emotional tailspin. It’s simply a fact to be noted, analyzed and corrected.


Via The Learning Factor
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rodrick rajive lal's curator insight, October 12, 11:57 PM
They maintain their cool in the event of a crisis, they manage deadlines, and they are able to rise to the toughest challenges with a smile on their lips. They are professionals with emotional intelligence. 
Walter Gassenferth's curator insight, October 13, 5:54 AM

Emotional Intelligence is a very important topic and often overlooked by companies. For those who speak the Spanish or Portuguese, more about self-knowledge can be read in http://conexaoavatar.com  

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The Single Best Way to Get Traction for Your Ecommerce Startup

The Single Best Way to Get Traction for Your Ecommerce Startup | How to be a Small Biz Rockstar! | Scoop.it
Let’s set the record straight.If you are brand new to running an ecommerce business and think that
Kimberley Tuapawa's insight:

If you are brand new to running an ecommerce business and think that "doing light SEO, social, or ads" is going to be a path to overnight success... stop what you are doing and read this closely!

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6 Ways to Validate Your Business Idea

6 Ways to Validate Your Business Idea | How to be a Small Biz Rockstar! | Scoop.it
When you’re building a new store, it’s normal to feel a little anxious about whether it's all going to work out. Like most entrepreneurs, you'll probably have a few questions swirling in your head: 


Are people really going to buy what I’m going to sell?
Am I doing the right thing by starting this business?
Will my store still be up and running in six months?


While there’s no way to guaranteeing the success of a new business, there are a lot of things you can do to judge the viability of your new venture. In this post, we’ll take a look at several methods that can help you reduce the mystery around getting your first sales by validating the market prior to launch and building a pre-launch email list.
Kimberley Tuapawa's insight:

Great insights about how to validate your business idea. Good example of great product: www.glintz.co.nz

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The Single Best Way to Get Traction for Your Ecommerce Startup

The Single Best Way to Get Traction for Your Ecommerce Startup | How to be a Small Biz Rockstar! | Scoop.it
Let’s set the record straight.
If you are brand new to running an ecommerce business and think that
Kimberley Tuapawa's insight:

Best advice from this article: "Do things that actively put you in front of people so that you know without a shadow of doubt they’re seeing your message. Do this until it’s near impossible to manage on your own. That is what you need for traction." Great guidance.

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Referral Marketing 101: 7 Tactics to Launch Your Own Referral Campaign

Referral Marketing 101: 7 Tactics to Launch Your Own Referral Campaign | How to be a Small Biz Rockstar! | Scoop.it
Study after study has proven that referral marketing is one of the best forms of marketing when it comes to sales and conversions. Simply put, referral marketing, sometimes also called word-of-mouth marketing, is just people purchasing products based on someone else's opinion or influence. It's a powerful marketing channel because people trust the opinions of other people in their lives and people they respect, whether that be family, friends, social media influencers or big stars. 
It makes sense, we regularly get advice from our friends on which TV shows to watch, movies to rent, or restaurant to go to. And, as end consumers ourselves, we wan’t to share our stories, the products we buy and the brands we choose. This becomes magnified when the buying experience and products are exceptional.
In this post, we will show you the three fundamental reasons referral marketing is so powerful, some examples of extremely successful referral campaigns, and provide you with seven tactical steps to build a powerful referral marketing engine for your business.
Kimberley Tuapawa's insight:

Great insights for entrepreneurs who need the 101 on marketing referrals.

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How to Craft a Morning Ritual to Supercharge Productivity and Your Online Business – Shopify

How to Craft a Morning Ritual to Supercharge Productivity and Your Online Business – Shopify | How to be a Small Biz Rockstar! | Scoop.it
Morning rituals. To the untrained ear, it sounds like some new-age fluff concept. It’s not. To put it simply, a morning ritual is a set of actions you do immediately upon waking up to prepare and optimize yourself for a more productive and laser-focused day. As an entrepreneur, this is important, so listen up.
Most people get into the habit of waking up late, rushing to get out door and grabbing a coffee for breakfast while on the go. A poor routine that sets a bad tone for the whole day.
The good news is that every morning you have a choice to craft a better day. In this post, you'll learn exactly how to build a morning ritual to supercharge yourself and your business.
Kimberley Tuapawa's insight:

Refreshing guidelines for waking up geared for success! A great weekend read.

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Make Your Pins Count: 7 Ways to Drive Sales and Traffic with Pinterest

Make Your Pins Count: 7 Ways to Drive Sales and Traffic with Pinterest | How to be a Small Biz Rockstar! | Scoop.it
It is Pinterest’s fault that I now own a 1970 camper trailer.
It all started quite innocently at the apex of the glamping trend, when my childhood nostalgia collided with a romance for adventure travel and a Pinterest Board called “Mobile Abodes”. It climaxed in a parking lot cash-for-goods exchange. This is discovery commerce.
On Pinterest – the social platform built on beautiful, shareable imagery – opportunities for shopping come cleverly disguised as outfit inspiration and smoothie recipes and DIY centrepieces and VW bus renovations and french bulldog puppies. These collectible, bite-sized visuals feed our human instincts to covet and hoard and categorize. For consumers, it’s a place to hunt and gather. For brands, it’s a goldmine. Take my money.
Last year, we told you why your business should be using Pinterest. Since then, the reasons to join become more and more impossible to ignore. We recently analyzed data from over 529,000 Shopify store orders to find that Pinterest was the second largest social source for traffic (over Twitter), and resulting visits had the third highest average order value (beating Facebook).
If you’re still not convinced, consider this: sales and traffic from Pins can occur long after the item is pinned. In fact, 50 percent of visits happen after 3.5 months, according to Piqora. Compared to Twitter and Facebook where the content half-life is around 5 minutes and 80 minutes, respectively, Pinterest is more bang for your social buck.
As a merchant, there are several ways to maximize your efforts on Pinterest, including choosing the right content, running contests, and engaging with your community. We’ve compiled seven ideas to add to your Pinterest marketing strategy now:
Kimberley Tuapawa's insight:

Great insights on how to maximise your efforts and effectiveness on Pinterest.

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6 Free Online Tools Every Business Owner Should Know About

6 Free Online Tools Every Business Owner Should Know About | How to be a Small Biz Rockstar! | Scoop.it
Often short on time, sleep, and money, new business owners need all the help they can get.
Thankfully, there’s no shortage of free online tools designed to help streamline and simplify day-to-day tasks. By taking advantage of these resources and improving your workflow, you’ll get more done, and spend less while you do it.
Below is a list of our favorite free tools for new business owners.
Kimberley Tuapawa's insight:

New business owners need all the help they can get! Here's some great new tools to help you get more done more effectively!

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12 Tips and Tools for Managing Multiple Social-Media Accounts

12 Tips and Tools for Managing Multiple Social-Media Accounts | How to be a Small Biz Rockstar! | Scoop.it
These suggestions and strategies can help you save some serious time.
Kimberley Tuapawa's insight:

Some great tools and strategies for manaing multiple social media accounts.

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Before you start a business, read this.

Before you start a business, read this. | How to be a Small Biz Rockstar! | Scoop.it
Find out if you have what it takes to turn your idea into a successful and profitable business.
Kimberley Tuapawa's insight:

Great help and assistance if you're looking at starting your own business, and requiring mentor support.

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