Discover 7 of the newest ways to build brand personality through content marketing and social media.
Social media and blogs account for 23% of all time spent online, and reach over 80% of Americans with an internet connection. Your consumers want to digitally connect with your brand, but that doesn't mean they want to buy from a faceless, electronic corporation. Building brand personality and showcasing the people who make your company tick is essential, and it can be accomplished online.
We've compiled 7 of the sharpest, new ways to build brand personality as part of your company's inbound marketing strategy.
We were thriled this morning to learn we made it to the #1 spot of SocialBrite.org's JD Lasica list of top tools for Content Curation.
If you don't know JD's work yet, we encourage you to check it out as he's one of the most respected experts on Social Media. He's the founder of both http://www.socialmedia.biz/ (a global enterprise that works with Fortune 1000 companies and top brands) and http://www.socialbrite.org/ (a leading social media consultancy for nonprofits).
Learn how to use LinkedIn for personal networking and marketing in this ultimate cheat sheet of tips.
SUMMARY: LinkedIn can be better utilized for personal networking and business-to-business marketing by using these 35 tips, according to Pamela Vaughan. Optimize the company presence by claiming a clean URL, creating a profile badge and installing the right applications such as SlideShare. Expand professional networking by using OpenLink and exporting your connections to another contact management system. Finally, alter the company Web page to better integrate with LinkedIn by adding video and using it to generate leads.
Being an Internet marketer for many years I’ve seen the landscape change many times but one thing has stayed the same “Content is King”, when it comes to driving traffic to a website.
As a business owner we all want to get new customers to our websites. Many have tried blogging to drive traffic to their website and due to a shortage of hours in a day they end up dropping the blog or hiring ghost writers to develop content for the site. We now have a new player on the net and it comes in the form of Content Curation. No it will not completely eliminate business owners creating content for their website but adds a whole new area of content development for a website.
Over the past two years I’ve tested different content curation sites and tools and have found Scoop.it to be the leader in both innovation and traffic building potential.
Below are examples on how Scoop.it can drive traffic and help to show the world, yes the world that your business knows your market.
In this article are 3 areas that when done correctly can drive new traffic to your business or brand.
*** If you would like help setting up a Scoop.it traffic generator for your company. Contact Brian at 1-888-535-9139 or Email Me firstname.lastname@example.org ***
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.