Earth be still. Big data has lost its luster. Could it be that analyzing terabytes, exabytes and zettabytes of information won’t make us smarter … or, even worse, could it make us wrong? We’re beginning to see headlines like “Google and the flu: how big data will help us make gigantic mistakes” in the Guardian, “Eight (No, Nine!) Problems With Big Data” in the New York Times and “Big Data: Are we making a big mistake?” on author and F Topic: Big Data.