Debra's Social Me...
Follow
Find
455 views | +0 today
Debra's Social Media Resources
Sharing social media resources to help you leverage your passionate message globally.
Curated by Debra Simpson
Your new post is loading...
Your new post is loading...
Scooped by Debra Simpson
Scoop.it!

Measuring the Performance of Your Facebook Page

Measuring the Performance of Your Facebook Page | Debra's Social Media Resources | Scoop.it
Blog post at New Media Expo Blog : You have invested the time, effort and money into making a Facebook page for your business. Is your business reaping the rewards from this? [..]
Debra Simpson's insight:

A great post on the importance of measuring your Facebook efforts. It also introduces you to the three major social influence monitoring sites. They can give you additional insight as to how visible, and influential, you are online.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

LinkedIn B2B Content Marketing | Creating a LinkedIn Group

LinkedIn B2B Content Marketing | Creating a LinkedIn Group | Debra's Social Media Resources | Scoop.it
To start a LinkedIn group — or raise the profile of a group you already have — try these 5 B2B content marketing tips to drive traffic and increase engagement.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

A More Effective Way of Posting Links on Facebook Pages

A More Effective Way of Posting Links on Facebook Pages | Debra's Social Media Resources | Scoop.it
This is a strategy that I use on Facebook for my custom application thumbnails. You upload an image and put the link in the description area. I use it to share some of the services I offer.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Facebook Advertising Guidelines: Targeting

Facebook Advertising Guidelines: Targeting | Debra's Social Media Resources | Scoop.it
Are you trying to promote alcohol, a dating service or adult product on Facebook and had your ad rejected? It may have been due to targeting.
Debra Simpson's insight:

Here are the guidelines for advertising on Facebook. You don't want to get your hand slapped because you broke a Facebook advertising rule.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Content Marketing Best Practices | Google+ Success

Content Marketing Best Practices | Google+ Success | Debra's Social Media Resources | Scoop.it

Here are some great tips for using Google+ to market your business and gain more online visibility. After all, it's owned by Google.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Put Your Social Media on Auto Pilot - Patrick Conley

Put Your Social Media on Auto Pilot - Patrick Conley | Debra's Social Media Resources | Scoop.it

This is a very unique tool to help you automate some of your social media shares. You'll have to weigh the time savings with automation versus the visibility of your share depending on the site your working with.

 

For instance, Facebook would really like you to share directly from their site and not use a third party automation process. The same goes with Twitter.

 

I'd still suggest checking it out and seeing all the incredibly unique ways you can automate the sharing of some of your social media tools.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Is Social Media Creating a Plagiarism Problem?

Is Social Media Creating a Plagiarism Problem? | Debra's Social Media Resources | Scoop.it
Stolen content is an increasing problem, as people quote text that is not their own without attributing it to the original writer. Why is it that plagiarism is making its way into social media?

There are some links in this post to software that can help you discover if you've accidentally plagiarized content.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

5 Great Ways to Increase Your Facebook Fans

5 Great Ways to Increase Your Facebook Fans | Debra's Social Media Resources | Scoop.it
Use Facebook's new Timeline features to increase engagement and fans on your Page. These surefire strategies will help guide you.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Klout Updates Scoring Algorithm, Design, and Features

Klout Updates Scoring Algorithm, Design, and Features | Debra's Social Media Resources | Scoop.it
You can see who responded to your content, what network it was published on, and the overall impact of that content. Insights: The new design of Klout Insights will let you view your influence data quickly and simply.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

The Best Post Type on Facebook is Photos– But Why? | PostRocket Blog - Facebook Newsfeed Optimization Tool

The Best Post Type on Facebook is Photos– But Why? | PostRocket Blog - Facebook Newsfeed Optimization Tool | Debra's Social Media Resources | Scoop.it

Do you share photos on Facebook? In this post you'll learn why photos are the most shared status update on Facebook. 

 

I know I'll be posting more photos, how about you?

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

How to create an effective QR code campaign - Mobile Marketer - Software and technology

How to create an effective QR code campaign - Mobile Marketer - Software and technology | Debra's Social Media Resources | Scoop.it

I'm sure you've started seeing QR Codes pretty much everywhere. I put one on a large poster I made for a trade show. They are on business cards and printed material, especially mailer pieces. 

 

This is a great post on how you can create an effective QR code campaign for your business. From the First Steps tips, especially having a clear objective to Continued Engagement on how to tell your customers what they'll get by scanning the code and many other tips.

 

Check it out.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Facebook, Twitter, Google+ And Pinterest – Complete Social Media Sizing Cheat Sheet [INFOGRAPHIC] - AllTwitter

Facebook, Twitter, Google+ And Pinterest – Complete Social Media Sizing Cheat Sheet [INFOGRAPHIC] - AllTwitter | Debra's Social Media Resources | Scoop.it

Everything you need to create custom images for your Facebook, Twitter, Google+ and Pinterest pages.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Facebook Releases Page Post Ad Guidelines For Marketing Success - AllFacebook

Facebook Releases Page Post Ad Guidelines For Marketing Success - AllFacebook | Debra's Social Media Resources | Scoop.it

In this AllFacebook.com post you'll get some tips in using post ads to promote your business.

 

Your message should be short and sweet in both text or video. There are specific tips for using videos, photos, links or questions.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

How to Create Top-Notch Visual Content in PowerPoint [Tutorial]

How to Create Top-Notch Visual Content in PowerPoint [Tutorial] | Debra's Social Media Resources | Scoop.it
Infographics and ebooks are great ways to build your credibility and visibility online. The problem isn't creating the written content, the problem is usually creating the graphics. This is an excellent tutorial from HubSpot. Learn how to create visual content for your marketing, all with just PowerPoint as your design tool.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

6 Marketing Lessons Learned at the 2013 New Media Expo

6 Marketing Lessons Learned at the 2013 New Media Expo | Debra's Social Media Resources | Scoop.it
Of course, as a podcaster, I absolutely love lesson #5, "Podcasting is not dead, it's an opportunity." I also resonate with #3, " Marketing requires constant attention, but more work means more opportunity" is an important point. Finally, #2, " Marketing strategies resemble a marathon, not a race. Start training now." Social media marketing requires time and effort. Are you willing to invest your time and effort, to reap the rewards down the road?
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Four Super Easy Ways to Create Quote Graphics for Facebook, Pinterest and Your Blog

Four Super Easy Ways to Create Quote Graphics for Facebook, Pinterest and Your Blog | Debra's Social Media Resources | Scoop.it
I just read If you hang out on Facebook and Pinterest, you no doubt know that quote graphics are hugely popular.
Debra Simpson's insight:

Denise Wakeman shares a couple of cool tools to help you create images that you can share on your social media sites. No programming or graphic skills needed. Check it out.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

21 Social Media Predictions for 2013 From the Pros

21 Social Media Predictions for 2013 From the Pros | Debra's Social Media Resources | Scoop.it
Are you wondering what 2013 might look like for social media marketing? If the changes seen in 2012 are an indicator, there will be a lot more change in 2013.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

What Your Klout Score Really Means

What Your Klout Score Really Means | Debra's Social Media Resources | Scoop.it

I've been talking about Klout for several months now. It started when I was sent "ROI, Return on Influence" by Mark Schaeffer to review. I've been monitoring my Klout ever since.

 

In this post by Wired Magazine, you'll discover some reasons you may want ot start monitoring your Klout score. It's not just for the perks you can get from major brands through Klout. It can come down to whether your Klout score opens or closes doors for you and your business.

 

Check it out and I'd love to hear whether Klout is something you'll be utilizing in your business.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Is LinkedIn Today The Perfect Morning Newspaper? - Forbes

Is LinkedIn Today The Perfect Morning Newspaper? - Forbes | Debra's Social Media Resources | Scoop.it

According to Forbes, LinkedIn's Today is the best morning newspaper around. It's a fascinating look at content curation at it's best.

 

You can customize your LinkedIn Today with topics you'd like to see. It's a great aggregator, making it easy to see the trending topics of the day. Perfect for a curator!

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Pinterest or Facebook: Which is Best for Your Contest? | Search Engine Journal

Pinterest or Facebook: Which is Best for Your Contest? | Search Engine Journal | Debra's Social Media Resources | Scoop.it
Looking to run a contest through social media? This post discusses whether Facebook or Pinterest.
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Infographics & Data Visualization | Visual.ly

Infographics & Data Visualization | Visual.ly | Debra's Social Media Resources | Scoop.it

A cool site for creating inforgraphics. Check it out.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

How many people will quit Klout now that the algorithm changed ...

How many people will quit Klout now that the algorithm changed ... | Debra's Social Media Resources | Scoop.it
Back in November 2011 when Klout rolled out their (literally) game-changing algorithm, a glut of people wrote tweets and posts about how they were quitting Klout. If Joe Fernandez wouldn't assign them the arbitrary influence ...
more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Facebook now reports fan impressions so page owners can better understand their audience

Facebook now reports fan impressions so page owners can better understand their audience | Debra's Social Media Resources | Scoop.it

Four new metrics for Facebook's Insights designed to help you understand how many fans versus non-fans are seeing your posts.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

Infographic: 5 Killer Strategies for Pinterest and LinkedIn | Socialnomics

Infographic: 5 Killer Strategies for Pinterest and LinkedIn | Socialnomics | Debra's Social Media Resources | Scoop.it

Infographic on 5 Strategies to Use with Pinterest and LinkedIn to bring more traffic to your site and more leads for your business.

more...
No comment yet.
Scooped by Debra Simpson
Scoop.it!

50 Digital Media Resources You May Have Missed

50 Digital Media Resources You May Have Missed | Debra's Social Media Resources | Scoop.it

Catch up on the latest digital media resources with Mahable's weekly features roundup. It's one of my favorite posts from Mashable.

more...
No comment yet.