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Why B2B Brands Must Invest In Social Media In 2013 [INFOGRAPHIC]

Why B2B Brands Must Invest In Social Media In 2013 [INFOGRAPHIC] | De contenidos y contenedores |
Shaokang xie's curator insight, March 21, 2013 4:50 PM

This infographic takes a closer look at why B2B companies must use social media and why it is so important. also how B2B marketers are tapping into this potential

lorren's comment, March 21, 2013 6:27 PM
i think this article reveals how gone are the days when a company keeps to itself and survive in competetive environment. I think social media has a opened a way for company`s to get inside information from the customers themselves.Coupled with a good intergrated marketing strategy this mode of communication can bring favourable results to a company.It does seem unusual to engage B2B companies on social media ,but i guess this articles removes the boundaries.In the long term that close relationship might unbundle untapped opportunities
Vivien Dohyun Jung's comment, March 21, 2013 10:34 PM
this kind of realates to the article that I posted about consumer engagement in B2B industry. Yes, the use of social media should not only be limited to B2C industry but to B2B as well. As IMC is all about engaging people and consumers, using social media to influence people is also essential in B2B context. Also, it helps improve the credibility and reputation of the brand.
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How the Internet has Changed the World [INFOGRAPHIC]

How the Internet has Changed the World [INFOGRAPHIC] | De contenidos y contenedores |
Paula Arenas's insight:

Los números de la web

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Is Internet Addiction Real? - Facts & Infographic

Is Internet Addiction Real? - Facts & Infographic | De contenidos y contenedores |

Via Beth Dichter
Paula Arenas's insight:

Adicta a internet... naaaaa... 

Beth Dichter's curator insight, March 3, 2013 7:45 PM

Maps of the World (a great website for maps!) also does weekly polls. This infographic is the 59th Fryday Poll, and it begins with a definition of addiction from the Merrian-Webster Dictionary and then goes on to explore a range topics including:

* A Generation of Internet Addicts

* Is Internet Addiction a Mental Disorder

* Facebook Addiction

* Gaming Addiction 

and much more. A variety of resources were used in creating this infographic (including a survey they offered on their website, Facebook page and through Twitter). The site does provide a link to a text only version and it says that version will provide references, but it was not working when I check it out.

Monica S Mcfeeters's curator insight, March 4, 2013 7:57 AM

Here are the signs of Internet addiction. Learning to balance the internet and computer into daily routines is a challenge for many people. Some get so frustrated they decide to avoid, never use or get rid of the internet and computer use in general.


Many go through a fairly long term obsession because it does seem that if you do not spend a good bit of time with the computer in a range of ways you do not master it well. I have seen in our family after the obsession there seems to be a fading off of obsessive use over time. Sometimes just because life happens and there is no time, but also because a certain level of success happens and it requires less time to maintain skill than develop initial skills and knowledge.


This article does not address the fact that many online friends we never have or would even want to have dinner with DO share common causes for real and are passionate about these causes when many of our families and real friends do not find them interesting and are not passionate.  These efforts to make the world a better, more just place to be are a very important function of the web.


The time spent on the web at work or at home can also help stimulate growth and inspiration for your work. I connect with others in my field and they inspire me and spark ideas. I am the only one at my job and does what I do....Many only appreciate what they do or certain select people in the dominant areas are doing. Connecting during the work day online can encourage a person to stay on task and reach for a higher goal by this contact to online networks in the same field of work. Real life contacts can often take the wind out of your sails. Online you can seek uplifting, informative,  inspirational contacts and info where onsite you must take what you get.

Wong Wei Sheng's curator insight, June 24, 2015 3:05 AM
  • Why is this resource useful for your presentation?
The information provided is relatively clear and sufficient which i will be able to include them in my presentation. 
  • How can you include it without plagiarizing or violating copyright law?
In order for me to include it without plagiarizing or violating copyright law, i need to acknowledge the publisher of the video.